Account Control Technology Holdings Digitizes Hiring and Onboarding Processes With PandaDoc Forms

PandaDoc, the leading all-in-one document automation software solution, is pleased to announce an enterprise partnership with business management and financial services company, Account Control Technology Holdings (ACT Holdings). PandaDoc has helped ACT Holdings achieve instrumental success with streamlining lengthy hiring and onboarding processes using PandaDoc Forms, the company’s latest product enhancement that eliminates the need for paper forms by providing a secure solution for capturing personal data with legally…

Technology With Heart: Blue Prism’s COVID-19 Impact

Blue Prism's digital workers prove an invaluable source of help during the global health crisis For the past year, Blue Prism®, a global leader in intelligent automation, has donated resources to those most in need during the pandemic as part of its COVID-19 Response Program.  COVID-19 struck industries quickly and with force and it was imperative that solutions were deployed rapidly to meet the challenges head on. Marketing Technology News: IT Security and Solutions in 2021 Blue Prism's AI-powered robots have been…

AeC Lauded by Frost & Sullivan for Employing a Mix of Technology and Human Expertise To Further Strengthen Its Position In The…

Based on its recent analysis of the Brazilian customer experience (CX) outsourcing services market, Frost & Sullivan recognizes AeC with the 2021 Brazilian Customer Value Leadership Award. AeC combines technology expertise with human relationship experience to develop customized solutions for diverse customers. It offers one of the most competitive price/performance value propositions in the market as well as outstanding quality, training, and a world-class technology portfolio aligned with leading global standards.…

Marketing Technology Highlights of The Week: 08-March-2021: Featuring Sitecore, Medallia, ChurnZero, SAP!

There are several factors that will influence how marketing and sales leaders build out and shape their teams in 2021 amid the ongoing Covid-19 pandemic. Stay abreast of the latest in martech and on what leaders in marketing technology are doing, in this weekly highlight. MarTech Quote-of-the-Week! Another important challenge being faced are the growing privacy concerns among consumers and policy makers. According to a recent Forrester Consulting survey, 80% of marketers within the financial services sector said that new…

MarketCast Names Regina Johnson Chief Human Resources Officer

Johnson to Lead All People Initiatives and Diversity and Inclusion Strategy as MarketCast's First Chief Human Resources Leader MarketCast today announced the appointment of Regina Johnson to its senior leadership team as its first Chief Human Resources Officer (CHRO). Johnson will lead all MarketCast human resources and people initiatives, including shaping its employee experience, driving talent management, and building out its diversity and inclusion strategy with its teams around the globe. Marketing Technology…

Castlight Health Launches New Resource To Help Employers Address COVID-19 Vaccine Navigation And Vaccine Literacy

Castlight Health, Inc., a leader in healthcare navigation, today announced a new COVID-19 vaccine navigation feature embedded directly into the Castlight app. With the anticipated increase in COVID-19 vaccine availability in the coming months, the new feature provides employers with a convenient, centralized resource that allows employees to navigate COVID-19 vaccine eligibility and availability and access critical educational content that aims to improve vaccine literacy. Marketing Technology News: Terminus Secures $90…

O.C. Tanner’s Meghan Stettler Recognized As One Of Human Resources Director’s Global 100 Leaders

The leaders featured on this year's HRD Global 100 were selected for their outstanding commitment to their companies and people over the past 12 months O.C. Tanner, the global leader in employee recognition and workplace culture, today announced that Meghan Stettler, a director at the O.C. Tanner Institute, has been named to the Human Resources Director (HRD) Global 100. Marketing Technology News: Terminus Secures $90 Million Series C Led By Great Hill Partners "I am honored to be featured alongside many industry…

Sony/ATV Names Sonia Grant-Yendell VP, Human Resources, UK & International

Sony/ATV Music Publishing announced it has appointed Sonia Grant-Yendell to Vice President, Human Resources, UK and International. Based in the company's London office, Sonia will lead the UK and International HR team and will report to Senior Vice President, Global Human Resources, Elicia Felix-Hughey. Marketing Technology News: Zendesk Suite Radically Transforms Enterprise Tech Space with New Messaging Solution In her new role, Sonia will partner with Sony/ATV's global and U.S. offices to provide strategic…

Limitless Announces $10 Million Series B, Adds Genesys as Investor and Technology Partner

UK GigCX platform innovator Limitless continues global expansion and accelerates CX transformation with Genesys Cloud integration and new investment led by Redline Capital Limitless, the AI-driven gig customer experience platform, announced it has raised $10 million in financing. The Series B investment is led by Redline Capital and features new investment from Genesys, as well as continued participation from AlbionVC and Unilever Ventures. The financing round will see London-based Limitless continue its dedicated growth…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Mitto (Unified Communications), Qorus (Sales Enablement), Jitterbit (Customer Experience Management), GoExpedi (E-Commerce and Mobile Commerce), to United Power Electrifies (Customer Experience Management). Mitto Launches Conversations, a Single Interface for Omnichannel Customer Communications Mitto, a leading provider of global omnichannel communications solutions, announced Mitto…

Jitterbit Unveils Employee 360 Solutions to Simplify and Accelerate Human Resource Management

Empowers Organizations to Deliver a Seamless Consumer-Grade Experience for both Employees and Employers, From Initial Recruitment Through Offboarding Jitterbit, the API transformation company, announced Employee Experience “EX API360”, a series of new use-case-driven integration process templates and best practices designed to strengthen HR management across the entire employee lifecycle. EX API360 solutions build on Jitterbit’s industry-leading API360 framework to integrate key apps, services and platforms for applicant…

MarTech RADAR 2020: Top 150 Marketing Technology Updates of 2020

Now that we are already into the New Year 2021, our content analysis picked the top 50 marketing technology updates from the industry that made the most buzz in 2020. We have organized these updates in chronological order. January 2020 Accenture Helps United Utilities Build and Deploy a Digital Workforce Management Solution, Based on Salesforce Platform "Accenture helped United Utilities, the UK’s largest listed water company, build and deploy a new digital workforce management solution built on the Salesforce platform,…

Retailers Increasing Focus on Humanizing the Digital Customer Experience: Benchmark Report Shows Steady to Growing Investment in Digital…

Key Takeaways 93% of retailers making website top priority during Pandemic. 86% reported increase their ecommerce website budget during Pandemic   81% report personalization as key focus right now compared to 55% pre Pandemic.  71% of retailers report brand authenticity is a key driver in online success.  iAdvize, a leading conversational platform solutions provider serving more than 2,000 brands in 100+ countries, today announced the results of a study that surveyed more than 100 US retail…

Pandemic Underscores Growing Need for Anti-Fraud Technology

As pandemic-fueled fraud reaches new heights, SAS and the ACFE commemorate International Fraud Awareness Week's 20-year anniversary As the global coronavirus pandemic rages on, another costly pandemic has taken shape. According to the Association of Certified Fraud Examiners (ACFE), 77% of members surveyed reported increasing levels of fraud amid COVID-19 disruption, one-third of them describing it as significant – and 92% expect it to climb further still. Marketing Technology News: Fuze Named A Visionary In The 2020…

Deloitte’s Global Marketing Trends Report Highlights the Need to Leverage Social CRM with New Human-Centered Approach   

C-suite executives are leading the Digital Economy revolution, moving forward with some really remarkable marketing and advertising ideas that have permanently altered the way of doing business. To identify and guide global marketing teams in their perennial pursuit of engaging and acquiring customers with authentic messaging, Deloitte has highlighted key global marketing trends in its second annual report. Deloitte surveyed thousands of consumers and executives around the world, gathering of-the-moment data and anecdotes…

Bright Pattern Omnichannel Interaction Platform for Service Management Deployed by Global Human Resources Giant

Global Human Resource Employment and Recruitment Agency Deploys Bright Pattern Omnichannel Interaction Platform to Enhance Their IT Service Management and Enterprise Service Management Bright Pattern, a leading provider of AI-powered omnichannel communication interaction software for service management solutions and ITIL contact centers, announced that it was chosen by one of the world's largest human resource service firms for ITSM process automation, omnichannel communications, and artificial intelligence. Bright…

Statflo Achieves Silver Technology Partner Status with the Twilio Build Partner Program to Drive Customer Engagement

The Silver Partner Status is a testament to Statflo's proven ability to build innovative communications solutions with Twilio Statflo, the leading one-to-one business text messaging platform that enables businesses to engage, retain, and grow their base, today announced it has achieved Silver Technology Partner status within the Twilio Build Partner Program. As a Silver Technology Partner, Twilio recognizes Statflo's demonstrated expertise and proven success in building on Twilio's powerful cloud communications platform…

Shutterstock Names Sara Birmingham as Chief Human Resources Officer

Shutterstock, Inc. a leading global technology company offering a creative platform for high-quality content, tools, and services, announced Sara Birmingham is joining the company's leadership team as Chief Human Resources Officer (CHRO). Bringing more than 20 years of experience to Shutterstock, Sara is an accomplished HR leader recognized for building high-performing organizations in fast-paced, complex change environments. As Shutterstock's CHRO, Sara will be responsible for delivering a transformational people…

InMoment Appoints HR Veteran Wendy Rand as Chief Human Resources Officer

Experienced and passionate leader will accelerate a talent-focused, connected culture of employee excellence and help lead InMoment through the next phase of global expansion InMoment, the leading provider of Experience Improvement (XI)™, announces that Wendy Rand, human resources expert, has joined the company as Chief Human Resources Officer (CHRO) to accelerate the company’s cultural vision for its expanding global employee base. Marketing Technology News: Centro Positioned as a Challenger in the Gartner 2020 Magic…

MarTech Interview with Jared Alessandroni, Chief Technology Officer at sparks & honey

"AI solves a real problem – scale. Now I’d like to say that AI is not taking jobs away any time soon, but the reality is more complicated and certainly less rosy." Hi Jared, tell us about your role/team at sparks & honey. What inspired you to join the company? Thanks for the chance to shout about how much I love my team! They're diverse, brilliant and a great deal of fun. I lead a bifurcated team - with half focused on data science and half building out the product frontend. Q™ is in a sense a major AI play, so we…