What Does AI Need to Succeed for Marketers: Human Intelligence

Artificial Intelligence is widely touted as the solution to all business challenges, especially the ones faced by marketers seeking to build their top-funnel pipeline. AI will reach and engage high-value prospects, Marketers are promised. If so, why are so many marketers disappointed by the results? It’s time we stop thinking about Artificial Intelligence as the panacea for all marketing challenges. If we keep on in this vein, marketers will rightly think of it as snake oil - full of promises it can’t possibly deliver. This…

Cofense Report Reveals Weaknesses in Secure Email Gateways, Illustrates Critical Role of Human Intelligence in Phishing Defense

2019 Phishing Threats and Malware Review Highlights the Latest Evolutions to Threat Actor Campaigns and Enhanced Capacity for Malware to Evade Perimeter Controls and Penetrate User Inboxes Cofense, the global leader in intelligent phishing defense solutions, released the findings of their report, "2019 Phishing Threats and Malware Review", which reveals key insights about how threat actors are evolving phishing campaigns, and provides direction to everyone from network defenders to CISO's on how to prepare for the…

Will AI Really Be The Death Of Human Intelligence?

Since AI became a topic of considerable study in the 1960s, it has suffered from a multitude of false hopes. The big breakthrough was always just around the corner and AI would inevitably transform society. Numerous papers predicting the demise of work as we know it have been published. Led by the notorious work of Oxford University’s Carl Frey and Michael Osborne, these papers typically highlight the huge number of jobs that will be lost by automation, but have a number of logical fallacies, whether it’s the lump of…

iAdvize Launches “Augmented Intelligence”: A Unique Collaboration Solution Between Human And AI For High-Impact Conversations And To…

iAdvize the leading conversational platform being used by major retailers and brands around the world today officially announced the launch of its Augmented Intelligence solution which combines Human and Artificial Intelligence (AI) into its messaging system so online retailers can understand and respond to their customer’s intention at every stage of the customer journey. Millions of messages are exchanged every month between brands and their customers on the iAdvize platform who have reported an 82% increase in online…

X-Mode and the Anti-Human Trafficking Intelligence Initiative Announce Partnership to Fight Human Trafficking

Company Debuts ‘Picket’ Initiative to Help Nonprofits Use Location Data for Good X-Mode, the privacy-conscious location data company, announced it is partnering with the Anti-Human Trafficking Intelligence Initiative (ATII) to combat and raise awareness around human trafficking at the 2020 Superbowl in Miami. X-Mode will be providing ATII with location data to raise awareness around trafficking in Miami for this global event. X-Mode is excited to continue working with ATII moving forward and to continue helping in the fight…

The AI Organization Releases New Book: Artificial Intelligence, Dangers to Humanity

"China can Enslave Humanity with Artificial Intelligence, Robotics & Drones on 5G Network," says The AI Organization What are the inter-connections between AI, U.S, China, Big Tech and the world's use of Facial Recognition, Bio-Metrics, Drones, Smart Phones, Smart Cities, IoT, VR, Mixed Reality, 5G, Robotics, Cybernetics, & Bio-Digital Social Programming? The book will cover present, emerging and future threats of Artificial Intelligence with Big Tech, including technology that can be used for assassination or to…

Visualizing Machine Learning: How Do We Humanize The Intelligence?

These are exciting times for data science professionals. With the rapid advances being made in analytics, specifically around machine learning, deep learning and AI, researchers and practitioners around the world have started adapting these technologies for deep, human-impacting applications. The Age of Advanced Analytics Social talk is replete with conversations that have shifted gears from self-driving cars to flying vehicles, smart machines to robots that are already collaborating quietly in our homes, and chatbots to…

CloudCommerce to Launch Artificial Intelligence (AI) Advertising Venture

The Company will use AI to enhance its successful SWARM solution to cut advertising costs by as much as 50% CloudCommerce, Inc., a leading provider of digital advertising solutions, announced that it plans to launch an artificial intelligence (AI) venture that will focus on using AI to enhance its successful SWARM solution with the goal of cutting advertising costs by as much as 50%. Marketing Technology News: LiveIntent Expands C-Suite to Lead the Company’s Growth Trajectory “The tools are now available to do what…

Madgicx Rolls Out Suite of Creative Intelligence Tools to Improve Return on Ad Spend and Other KPIs Across Facebook, Instagram, Google

By automatically tagging all creative elements including product images, ad copy, creative, and video in all ad formats against all targeting categories, Madgicx enables digital marketers to optimize campaign performance based on a comprehensive data analysis With optimization the key to success in digital marketing, Facebook, and Google-based ad optimization platform Madgicx has found success for the company’s 25,000 customers through a focus on granularity. By tagging every element of every ad – every image, every word…

Tips for Implementing Emotional Intelligence into Your Digital Workplace

Looking back on 2020, few would have predicted such a volatile and downright bizarre year. While COVID-19 brought many businesses to a halt, others were forced to pivot and get creative with their services simply to keep the lights on. The one business trend that took off above all others is the expansion of the digital workplace. Before the pandemic of 2020, companies were allowing employees to work remotely on occasion with the bulk of employees being required to report to the office. However, after realizing overall…

Near Acquires Location Intelligence Platform Teemo

Near, the world's largest source of intelligence on people and places, announced it is acquiring Paris-based location intelligence platform, Teemo. The strategic acquisition of Teemo will enable Near to offer more advanced data intelligence products, including audience curation and data-driven marketing capabilities, to customers in the European market. The move will also help Near firmly establish its position to service global companies headquartered out of Paris. Marketing Technology News: Criteo Integrates with Oracle…

Adlib Rebrands to Signal its Evolution into a SaaS-Based AI-Driven Content Intelligence Company

Adlib announced a rebrand that represents its evolution into an AI-driven, SaaS-based Content Intelligence and Contract Analytics leader. The rebrand consists of an enhanced SaaS-based solution, a website with an improved user experience, and a new logo and brand colours that use bold, simple graphics to convey Adlib’s sophisticated solutions in a simple way. With the growing demand for data-driven insights, companies from all industries are now able to leverage AI to surface clean data from complex unstructured content…

Conversational Marketing Trends: Chatbots Are Still Missing the Human Element of Conversation

Latest Conversational Marketing Analytics Trends State that Customers’ Emotions Have Significant Influence on Their Satisfaction with a Service Chatbot Strategy Analytics – The development of conversational agents or chatbots that can engage in empathetic conversation with ‘real people’ has long been a goal of artificial intelligence (AI). But the majority of current mainstream chatbots used to increase customer engagement and reduce costs, are inflexible, prescriptive and unable to work outside of their scope. The…

Invoca Announces Three New Conversation Intelligence Solutions for Sales, eCommerce, and Customer Experience Teams

At its 6th annual conference, Invoca announced three new solutions that extend its AI-powered conversation intelligence platform beyond the marketing organization to also serve sales, eCommerce, and customer experience teams. The new solutions will allow all revenue teams at business-to-consumer (B2C) brands to create better buying experiences, drive more leads, and increase revenue. By helping brands understand conversation data and activate it across their technology stack, Invoca's Active Conversation Intelligence…

Bright Pattern Omnichannel Interaction Platform for Service Management Deployed by Global Human Resources Giant

Global Human Resource Employment and Recruitment Agency Deploys Bright Pattern Omnichannel Interaction Platform to Enhance Their IT Service Management and Enterprise Service Management Bright Pattern, a leading provider of AI-powered omnichannel communication interaction software for service management solutions and ITIL contact centers, announced that it was chosen by one of the world's largest human resource service firms for ITSM process automation, omnichannel communications, and artificial intelligence. Bright…

Nielsen Supercharges Ad Intelligence Platform With Richer Advertising Spend Data

Nielsen announced that it is augmenting the U.S. digital capabilities of Nielsen Ad Intel, a market-leading advertising intelligence solution. As part of the enhancements, Ad Intel is expanding its digital footprint by launching search data as a new media type and offering more robust, relevant, and richer digital advertising data first for existing mobile, desktop, display, and video placements and in the future, for social and in-app platforms. The breadth and depth of the solution enable an increased level of measurement…

Privitar Announces New Integration with Collibra That Combines Data Intelligence and Privacy Preservation to Accelerate Access to Safe Data

Privitar, the leading data privacy platform provider has announced a new integration with Collibra that combines data intelligence with privacy preservation to accelerate access to safe data. Through the API-based integration, users can democratize access to sensitive data across an organization. Data users can effectively browse and request data within their Collibra Data Catalog, and have Privitar’s data privacy protections seamlessly applied. Marketing Technology News: Seismic Earns the #1 Spot in the G2 Grid Report for…

Twilio Banks on Customer Intelligence, Agility and Cloud Contact Center to Meet ‘New-Normal’ Demands

Customer intelligence and cloud contact centers have come together as a novel science in solving major challenges that the marketers face during a pandemic. Leading Cloud communication platform Twilio has made significant enhancements to its modern contact center, bringing new mobile innovation to enable the remote, agile workforce with state-of-the-art customer intelligence. It is an unchallenged fac today that customer intelligence fuels the future of customer engagement across all industries, and this intelligence is…

InsightSquared Brings Its Revenue Intelligence Platform to HubSpot

InsightSquared announced its Revenue Intelligence Platform is now in the HubSpot App Marketplace and available as one of the featured apps that help customers make HubSpot's new Sales Hub Enterprise even more powerful. The HubSpot customer and partner communities have embraced InsightSquared for its flexible, customizable, self-service architecture — enriched with machine learning. Users can easily create custom reports for Marketing and Sales with the ability to drill in and filter in real time, moving from…

InsightSquared Unveils Industry’s Most Complete and Flexible Revenue Intelligence Platform, Now With Conversational Intelligence

InsightSquared, a leading provider of revenue intelligence solutions, introduced the industry's most complete Revenue Intelligence Platform — featuring Activity Capture, Guided Selling, Interactive Reports, AI Forecasting,  out-of-the-box Dashboards — and now, Conversational Intelligence, adding rich call and video meeting data to the company's machine learning analytics engine. The InsightSquared (IS2) Revenue Intelligence Platform was architected from the ground up for scale, security, and speed. With customer…