Pegasystems Named A Leader in Real-Time Interaction Management By Independent Research Firm

Pega receives top scores in two of three high-level categories Pegasystems Inc., the software company empowering digital transformation at the world's leading enterprises, announced Forrester Research has named Pega a Leader in The Forrester Wave™: Real-Time Interaction Management (RTIM) report, Q4 2020 (1). Pega received top scores in two of the three high-level categories – current offering and strategy – as well as the highest score possible in 25 of 30 criteria. Marketing Technology News: CXInfinity Launches…

Going Beyond Campaigns: Enabling Real-Time Interaction Management

As consumers, our expectations for brands grow by the month, the day, the hour. Every time we’re wowed by interaction, the bar we have for experience ticks up a notch, whether we notice it or not. With mega-brands like Amazon, Apple, and Uber redefining convenience over the last several years, as well as new-on-the-scene disruptors, brand marketers at many organizations are struggling to keep up. Not everyone has the level of resources, either from a people or technology perspective, as the CX leaders, but all brands are…

Forrester Lists Salesforce as a Leader in Real-Time Interaction Management

Salesforce, the global leader in CRM, announced that Salesforce was named a leader by Forrester Research in its report, The Forrester Wave: Real-Time Interaction Management, Q1 2019. Salesforce's real-time interaction management capabilities are powered by the Salesforce Marketing Cloud, which enables companies to know their customers, personalize communications and engage with them across all channels in real-time. Marketing Cloud analyzes the real-time behaviors of customers, visualizes the customer lifecycle and allows…

Independent Research Firm Names Pegasystems as a Leader in Real-Time Interaction Management

Pega Receives Top Scores in Current Offering and Strategy Categories Pegasystems Inc., the software company empowering digital transformation at the world's leading enterprises, announced Forrester Research has named Pega a Leader in The Forrester Wave: Real-Time Interaction Management (RTIM) report, Q1 2019. Pega received the top scores in two of the three main evaluation categories – current offering and strategy – and tied for top scores in 10 of the 14 top-level criteria. Forrester analyzed the 12 most significant…

Bright Pattern Omnichannel Interaction Platform for Service Management Deployed by Global Human Resources Giant

Global Human Resource Employment and Recruitment Agency Deploys Bright Pattern Omnichannel Interaction Platform to Enhance Their IT Service Management and Enterprise Service Management Bright Pattern, a leading provider of AI-powered omnichannel communication interaction software for service management solutions and ITIL contact centers, announced that it was chosen by one of the world's largest human resource service firms for ITSM process automation, omnichannel communications, and artificial intelligence. Bright…

Ping Identity Named a Leader for the Fourth Consecutive Year in the 2020 Gartner Magic Quadrant for Access Management

Company recognized highest in Ability to Execute Ping Identity, the intelligent identity solution for the enterprise, announced that it has been named a Leader by Gartner, Inc. in the 2020 Magic Quadrant for Access Management for the fourth consecutive year. The Magic Quadrant is designed to help companies evaluate technology providers’ completeness of vision and ability to execute. The news follows a strong year of growth and innovation for Ping Identity, including the company’s acquisition of personal identity leader,…

Delivering Better Customer Experience Using Customer Data Management

If there is one thing that has strengthened during the COVID-19 pandemic is our reliance on technology. Even more so, smart technology, also referred to as SmartTech in the modern business parlance. In the business world, the pandemic brought limitations in the form of a reduced workforce and resources. The year 2020 also tightened the corporate world’s take on smart decision-making in relevance to objectives and functionality. Right from the front, the decisions have been well calculated, well carried out, and in the…

LexisNexis InterAction Teams with Index Solutions to Enhance CRM Offerings

Integration of Index with InterAction will provide customers with rigorous CRM data cleaning to improve effectiveness of marketing and business development activities LexisNexis Legal & Professional, a leading global provider of information and analytics, announced a new collaboration with Index Solutions (Index), whose contact cleaning and monitoring services improve relationship-based business development by combining human and artificial intelligence. The relationship will focus on the integration of Index with…

Slingshot And Aptive’s Partnership Improves Retention And Reaches 500K Customer Interactions

Slingshot serves Aptive Environmental through explosive growth with 100 dedicated agents focused on multiple campaigns, including 24/7, omni-channel sales, receivables, customer service and retention Slingshot, the leading 24/7 customer engagement and sales service platform for pest control and home services providers, reaches a new milestone with Aptive Environmental, the fastest growing pest control firm in the nation. With over 100 trained, dedicated agents and now over 575,000 interactions for the year, Slingshot…

IBM Named a Leader in Customer Identity and Access Management (CIAM)

IBM Security announced that it was recognized as a leader in The Forrester Wave: Customer Identity and Access Management, Q4 2020 report. The report cited IBM's support for FIDO2, biometrics, and a broad range of authentication protocols, integration with IBM and third-party identity verification and fraud management solutions, as well as reporting and dashboarding capabilities. Marketing Technology News: Five9 to Acquire Inference Solutions In this year's Forrester Wave for Customer Identity and Access Management…

Now, One WhatsApp Business Account for Omnichannel Messaging and Experience Management

WhatsApp is a family app that brings people close to each other. For years, Facebook has been working on its messaging apps platforms that will become ubiquitous to every user’s daily communication. In the last few months, we have seen Facebook trying hard no its DevOps to create the best messaging and social media integration for Messenger, Instagram and WhatsApp. In the first break of sorts, WhatsApp Business has managed to achieve a feat that puts it in the league of pioneers in omnichannel messaging, a triumph no other…

Qualtrics Unveils Next Wave of Experience Management Innovations that Transform Organizations’ Listening Programs into Systems of…

Introducing capabilities and enhancements to the Qualtrics XM Platform that facilitate taking action with enhanced analytics, data management and governance, and automatic trends and metrics tracker Five purpose-built Qualtrics CustomerXM products empower every team along the customer journey drive greater customer engagement, increase conversion and retention, and improve brand loyalty and perception Qualtrics, the leader in customer experience and creator of the experience management category, announced several…

Qualtrics Announces a Breakthrough End-to-End Automated Solution for Vaccine Management + Citizen Experience

The new solution helps governments navigate the distribution and administration of vaccines with automated workflows on a single system. It integrates with existing health systems to accelerate vaccine adoption and build community trust EY has signed on to co-deliver the implementation services of the Qualtrics vaccine management solution Qualtrics, the leader in customer experience and creator of the experience management (XM) category, announced it is releasing a vaccine management solution to help governments…

Concentrix Releases Cloud Platform for Digital Customer Experience Management

Concentrix, a leading global Customer Experience Solutions Company, announced Concentrix Experience Platform (XP), the CX industry's newest platform for next-generation customer experience management. The global shift to digital and remote work has accelerated the need to reduce contacts in a scalable and resilient fashion making it easier to digitally empower customers and agents alike. Marketing Technology News: Deliveroo and Onfido Expand Partnership to Provide Streamlined Digital Identity Verification Concentrix…

Ping Identity Launches New Cloud Services Enabling Advanced Risk Management and Authentication for the Enterprise

PingOne Services provide multi-factor authentication and real-time threat detection for stronger overall customer and workforce security Ping Identity, the intelligent identity solution for the enterprise, unveiled PingOne Services, a suite of stand-alone cloud services that provide advanced identity and access management capabilities with flexible integration options and rapid implementation. The first two cloud solutions being announced today, PingOne MFA and PingOne Risk Management, address enterprises’ needs to…

Oracle Helps Marketers Simplify the Management and Activation of Customer Data

To help marketers simplify the delivery of personalized marketing programs that increase sales, improve customer satisfaction, and grow customer lifetime value, Oracle announced a series of new innovations within its customer data platform (CDP). The latest updates to Oracle Unity enable B2B and B2C marketers to eliminate costly and complex customer data integration projects by providing a single platform that unifies all customer data and enables it to be quickly and easily activated within existing business processes.…

Pipedrive Unveils LeadBooster 2.0: A Powerful Lead Generation and Management Toolset with Access to 400 Million Leads

Pipedrive, the leading CRM for sales teams, announced the launch of LeadBooster, a comprehensive new lead generation and management toolset. Fully integrated into the Pipedrive platform, LeadBooster includes Prospector, which gives users the ability to search a unique B2B database of 400 million business profiles for high-quality outbound leads; a highly customizable Chatbot that engages with web traffic 24/7; Live Chat to help sales reps qualify leads in real-time; intuitive and shareable Web Forms to capture web browsers'…

CallMiner Launches Maturity Model for Implementing and Operationalizing Speech and Interaction Analytics

CallMiner, the leading provider of speech and customer interaction analytics, announced the release of the CallMiner Continuum Maturity Model, a first-of-its-kind framework that helps organizations assess their use of engagement analytics internally and identify the necessary steps to maximize ROI and drive transformational enterprise value. Continuum offers an objective perspective of each organization’s current maturity level and a guide to improve maturity across people, processs and technology. The model, which is…

Salsify Launches Industry-First Commerce Experience Management Platform for Brand Manufacturers

Salsify announces the launch of its Commerce Experience Management (CommerceXM) platform, empowering brand manufacturers to win on the digital shelf by delivering the commerce experiences consumers demand anywhere they choose to shop online. The expanded CommerceXM platform combines Salsify's existing Product Experience Management solution (Integrated PIM, DAM & Experience Builder) with core commerce capabilities designed to enable sales both across retailer/distributor channels as well as marketplaces, social…

Experience Management Leader Medallia to Acquire Contact Center Coaching Automation Platform, Stella Connect

Medallia, Inc., the global leader in experience management, announced it has entered into a definitive agreement to acquire Stella Connect, the real-time feedback, coaching, and quality management platform for customer service teams. Stella Connect plays a significant role in optimizing efficiencies and increasing employee engagement as contact centers shift to effective virtual working environments. Brands that range from disruptive startups to billion-dollar public companies, including ESPN, Lemonade, Lululemon,…