V!A by Jornaya Connects Thousands of Publishers, Lead Sellers, Lead Generators, and Performance Marketers Jornaya, the leading behavioral data intelligence company with a proprietary view of more than 400 million consumer journeys every month, has launched V!A by Jornaya, the only comprehensive industry directory for the lead generation and performance marketing ecosystem. For the past 9 years, Jornaya has been the trusted partner to over 1,000 publishers and lead sellers who help the nation's largest companies acquire…

Pipedrive, the leading CRM for sales teams, announced the launch of LeadBooster, a comprehensive new lead generation and management toolset. Fully integrated into the Pipedrive platform, LeadBooster includes Prospector, which gives users the ability to search a unique B2B database of 400 million business profiles for high-quality outbound leads; a highly customizable Chatbot that engages with web traffic 24/7; Live Chat to help sales reps qualify leads in real-time; intuitive and shareable Web Forms to capture web browsers'…

Leading air conditioning manufacturer joins top provider of repair and sales scheduling service to benefit Elite Contractors and their customers Fujitsu General America, Inc. and Schedule Engine, the leading provider of repair and sales scheduling services for the home services industry, have announced a new partnership that will empower Fujitsu's Elite Contractors to offer the modern booking experience that customers expect, generate the industry's best leads and provide the top overall customer experience. The…

A surefire sign of any successful business is one that is succeeding at lead generation and perpetually populating its pipeline of clients. The ones who stand apart from their competition are persistent and understand the needs and interests of their customers, offering them valuable products and content that are relevant to them depending on your line of business. Here are the most common ways small businesses leverage lead generation to maintain their growth and success: Find your Target Audience First things first,…

LeadX unveils its new website with additional features and a brand-new offering for customers, partners and employees called X-Factory. With the X-Factory concept LeadX cover the full customer, partner and employee journey including the phases Launch, Accelerate and later Cruise & Control Grappling with sales lead management is a thing of the past. Facilitating sales enablement and lead generation successfully for businesses across varied spheres, LeadX 360 is back with a new website and Salesforce extension available…

New Partnership Leverages Prospect And Client Interactions Through Data Synchronization Solution Twenty Over Ten, an industry-leading SaaS company, today announced a new integration with Wealthbox, a modern provider of client relationship management (CRM) solutions for financial advisors. This new integration is a contact sync between Wealthbox and Lead Pilot, where advisors can sync contacts from Wealthbox to Lead Pilot daily to automate their inbound marketing efforts. Marketing Technology News: Modus Create Named a…

Companies Increase Emphasis on LinkedIn Ads, Google Ads and Retargeting to Expand Virtual Brand Reach and Online Lead Generation Jaymie Scotto & Associates (JSA), the preeminent provider of public relations, digital marketing and event planning services for the telecom, data center and tech industries, reports that its clients are increasing digital advertising budgets to secure fresh, engaged leads as face-to-face meetings are postponed, conferences are cancelled and direct sales campaigns are frozen. JSA is…

Digital lead generation techniques have evolved rapidly over the past decade, and businesses that are looking for new ways to connect with customers online have refined the way they optimize sites for search, guiding visitors to landing pages and reaching out via email or social media. But there’s one widely used lead generation tool that doesn’t always get the attention it deserves: the Online form. Most company websites have an online form — if not multiple forms. But is your online form working as hard as it could to…

LeadX AS; announced that they are releasing LeadX 2.0, with premium features like multi-organization, Salesforce Integration, Simplification of posting leads, Digital Bell for notification and Pulse - An analytical dashboard. A mobile first platform, LeadX helps organizations share and process leads across organizational silos. Ensure warm introductions to customers and drive revenues. This allows organizations to create maximum synergy with their network of stakeholders by leveraging employee lead generation. LeadX’s own…

Award-Winning PR Firm Hired to Provide Strategic Integrated Communications Program for Insurance Sales Leads Company Founded by EX-Googler Clearpoint Agency, a public relations (PR) and digital marketing firm, announced it is leading public relations and marketing communications for NextGen Leads, a top-tier health, Medicare and auto insurance sales leads company. @ClearpointPR is leading public relations and marketing communications for NextGen Leads Clearpoint is managing PR strategy, media relations, social media and…

Premium Publishers Can Engage with the Lucrative Equity Release Sector, Which Topped £3 Billion in the UK This Year Performance marketing, technology and publishing business Citrus Ornge announces the launch of a premium publishing lead generation offering. Figures this year for Equity Release in the UK topped £3 Billion (a 19% increase on the previous year) and retirement planning, pensions and annuities are three of the areas where premium publisher clients have huge demand for new customers. To capitalise on the…

North Star HQ, a Colorado-based digital marketing agency, and the University of Denver's Consumer Insights and Business Innovation (CiBiC) explored current trends in the technology industry and how technology companies generate and convert leads, as well as evaluate their return on investment. Findings reveal that tech companies seriously underestimate their marketing needs. North Star HQ built The Lead Pilots to solve the lead generation problem for B2B companies. Findings reveal that tech companies seriously…

The 2019 Hype Cycle for CRM Sales Technology Provides Insights on Prioritizing Sales Technology Investments Blockchain for lead generation has reached the Innovation Trigger in Gartner’s 2019 Hype Cycle for CRM Sales Technology. According to Gartner, Inc., the technology offers sales organizations the ability to provide users with the most current and highest-quality leads via the exchange of personal and/or business information based on crowdsourcing data collection methods. In addition, blockchain allows for monetizing…

Forbes has estimated by 2025 e-learning could be worth a staggering $325 billion. With the rise in popularity and content, businesses are cashing in on the e-learning market and are becoming more creative with concepts to capture new audiences. The CPD Standards Office is a body that offers cpd accreditation in the UK and recently launched a campaign to uncover the top 10 most unusual e-learning courses on Udemy. The findings showed an acceleration in demand for unique and inventive courses, from zombie apocalypse…

ActivEngage, N. America's leading provider of guided retailing solutions, announced the launch of its latest performance-driven solution, ActivSEO. The comprehensive search engine optimization service is powered by MXS Solutions. "After listening to our customers, we took a calculated approach to the solutions we offer. Our most successful dealers told us SEO isn't just about increasing website traffic — it's about driving motivated buyers to the showroom. So, we worked with MXS Solutions to develop a more advanced…

The fast-growing Saas company Fastbase, is now ready to launch a new powerful version of the popular Google Analytics extension that identifies website visitors worldwide. The new extension version Web Leads 3.0 for Google Analytics is anticipated early in August and is expected to receive a lot of attention. Marketing Technology News: Blackstone Announces Agreement to Acquire Vungle, a Leading Mobile Performance Marketing Platform The release of Web Leads 3.0, the new extension for Google Analytics, means that…

In B2B, the lead generation form is an important gateway between your site and the visitor. Learn how Google Tag Manager can help in B2B Sales. Stop killing your customers! Think of a scenario where you’ve built a bridge to have a cohort of voyagers cross-over a deep chasm over to the Promised Land. The voyagers are already in the know about the benefits of living in the Promised Land, and how their desires can be fulfilled to the tee, once they reach there. There are several other bridges that offer to cross the…

PX-LeadsCon State of the Industry Survey Finds 82% of Lead Generation Buyers Are Not Hitting ROI Goals, but Adoption of Technology Can Drive Enhanced Performance  PX, the leading marketing technology platform to automate and manage customer acquisition, announced findings from its State of the Industry Survey conducted in conjunction with LeadsCon. This comprehensive report of buyers, sellers and technology providers shows that while the industry has improved somewhat over the past two years, there is still a long way to…

LinkedIn Automation Tool Integrates with CRM Systems to Eliminate Manual Tasks and Improve Efficiency Dux-Soup, developer of the popular Chrome-based LinkedIn extension, has announced the launch of a Turbo Edition. The new version provides integration with common third-party CRM and lead management platforms such as HubSpot, Marketo, Eloqua, Salesforce, Pipedrive, Zoho, Salesflare and Mailchimp, as well as recruitment ATS systems. It enables customers to deploy integrated online lead generation campaigns using LinkedIn,…

Competition for Online Advertisers and SEO Agencies GrowsGoogle, the most popular search engine in the world, has about 94% of the mobile search engine market share worldwide and a 92% share on all platforms.1 About 800 million people use the service every month helping the search engine giant to sell over $100 billion dollars of online ads in 2018 alone.2 A large part of Google's revenue comes from digital agencies, but competition has grown in the ever-expanding online advertising marketplace. One of the reasons for…