Daminion Has Made Its Digital Asset Management System Even More Efficient for Marketing and Communications Departments

Daminion has enhanced its Digital Asset Management system, making it even more robust and efficient for marketing, communications, and design departments. The software is now tooled up with a new interface, commenting features, and new integrations. Marketing Technology News: Are You Using Your Marketing Technology to Create a Better Website Experience? An update was released for the on-premises and cloud versions of the Daminion Digital Asset Management system, which will delight the marketing and comms departments…

Merkle Appoints Erin Hutchinson as Global Chief Marketing and Communications Officer

Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, announced the appointment of Erin Hutchinson to Global Chief Marketing and Communications Officer. In this role, Hutchinson will focus on driving growth for dentsu’s Customer Experience Management (CXM) service line through the alignment of regional marketing and communications teams. A 19-year Merkle veteran, Hutchinson has held various marketing leadership roles within the organization, most recently CMO of Merkle Americas.…

Nielsen Names Jamie Moldafsky As Chief Marketing And Communications Officer

Savvy Industry Veteran Moldafsky Will Run the Integrated Global Function for the Nielsen Global Media business Nielsen Holdings plc announced that Jamie Moldafsky, a three-decade marketing veteran, will join as Chief Marketing and Communications Officer, effective immediately. Previously, Moldafsky was Chief Marketing Officer at Wells Fargo Bank, where, for nine years, she was responsible for the full scope of marketing, including Global Brand Strategy and Management, Product Marketing, Media, Research and Analytics,…

Ciena Names Joe Cumello Senior Vice President of Global Marketing and Communications

Ciena has promoted Joe Cumello to Senior Vice President (SVP) of Global Marketing and Communications. Joining President and CEO Gary Smith’s direct leadership team, Cumello assumes responsibility for harmonizing the company’s messaging platform, advancing its brand and driving engagement with key stakeholders, including customers, partners and employees. Marketing Technology News: Kount Joins Adobe Exchange as Accelerate Partner Cumello has served as Ciena’s Vice President and Chief Marketing Officer (CMO) since 2017,…

SoundExchange Appoints Entertainment Industry Leader Esther-Mireya Tejeda as Chief Marketing and Communications Officer

SoundExchange announced the appointment of Esther-Mireya Tejeda as chief marketing and communications officer, strengthening the company's executive team as it works to reshape and modernize the music industry. Tejeda will report to SoundExchange President and CEO Michael Huppe. Tejeda will oversee the company's brand strategy and marketing, global communications and public relations, industry relations, and public policy groups as well as a team of nearly two dozen marketing and communications professionals, multiple…

Urban Catalyst adds Angela S. Hwang as Director of Marketing and Communications

Urban Catalyst, an Opportunity Zone Fund focused on ground-up development projects in Silicon Valley, announced today that it has hired Angela S. Hwang as Director of Marketing and Communications. "We are excited to welcome Angela aboard as our first senior, director-level hire for our Marketing and Communications team," said Urban Catalyst Founder Erik Hayden. "Angela has achieved great success in marketing across a variety of industries, and we look forward to her applying this expertise in communicating with the…

TeamSupport Expands Leadership Team With VP of Marketing and Communications

Experienced communications veteran to help spearhead omnichannel marketing communications strategy TeamSupport, the industry’s top business-to-business (B2B) focused customer support software solution, announces the appointment of Connie Glover as vice president of marketing and communications. Glover will work closely with TeamSupport CMO, Melissa Hendrick, to ignite growth, demand generation and overall customer experience. Marketing Technology News: COVID-19 Phishes Explode as U.S. Reels From Pandemic “We see a…

4A’s Brings On New Team To Handle Marketing and Communications

Industry Veteran Donna Tobin and Jennifer Risi's The Sway Effect Tapped to Lead Efforts to Strengthen the Organization's MarComms In an effort to build additional value and focus on making agencies matter, the American Association of Advertising Agencies (4A's), a membership-based U.S. trade association for the advertising and marketing communications industry, recently hired Donna Tobin as Executive Vice President, Marketing, Communications, Events & Partnerships for the organization. Additionally, The Sway Effect…

Ray Day joins Stagwell as Vice Chair of Marketing and Communications Agencies

Role to Integrate and Innovate Across Stagwell's Offerings, Creating the Agencies of the Future The Stagwell Group named Ray Day as Vice Chair of its Marketing and Communications Agencies.  The new leadership position will continue the integration, innovation and growth of the Stagwell Group companies, building the agencies of the future and enabling the future of communications and marketing. Day, a recognized voice and leader in communications and public relations, joins Stagwell with more than three decades of…

VAB Expands Marketing And Communications Team

Marianne Vita Promoted to Senior Vice President, Director of Integrated Strategy & Marketing Nellie Chung Joins VAB as Vice President, Marketing & Partnerships VAB, an insights-driven organization transforming the way marketers evaluate media strategies, is expanding its marketing and communications team to amplify its strategic insights and to continue heightening its marketplace visibility. The company, in its mission to empower marketers and support the premium video industry, publishes nearly 50…

Skyword Appoints Paul Alexander, Chief Marketing and Communications Officer of Eastern Bank, to Its Board of Directors

Before Eastern, Paul Alexander Served as EVP and Chief Communications Officer for Liberty Mutual Insurance, a Fortune 100 Company Skyword, the leading content marketing software and services company, recently announced that it has appointed Paul Alexander, chief marketing and communications officer of Eastern Bank, to its Board of Directors. “Paul is an inspirational marketing leader who understands firsthand the transformation that is taking place within marketing today,” said Tom Gerace, founder and CEO of Skyword.…

ddm marketing + communications Publishes Whitepaper On Improving Physician Engagement and Satisfaction

Full-Service marketing firm continues to provide thought leadership expertise to healthcare clients throughout the country Physician burnout is on the rise. Across the country, the ability to practice medicine and care for patients is increasingly impacted by ongoing government regulations and administrative requirements. Marketing Technology News:MediaKind Advances Viewing Experience Through Integration Of Dolby Vision HDR Technology As physician burnout increases, patient care and volumes are negatively impacted,…

Mashreq Appoints Aimee Peters as Group Head of Marketing and Corporate Communications

With more than 20 years' experience as a marketing and brand leader across the Middle East, South Africa and UK, Aimee joins the Mashreq leadership team to strengthen brand and corporate reputation to drive business growth Mashreq, one of the leading financial institutions in the UAE, has appointed Aimee Peters as its new Group Head of Marketing & Corporate Communications. Aimee has over 20 years of experience in Marketing, Communications and PR, across the Middle East, South Africa and the UK. Prior to joining…

Matter Communications Acquires Calypso, a Marketing and Branding Agency in Portsmouth, NH

Strategic Expansion into New Hampshire’s Seacoast Marks Matter’s 7th Office Nationwide Matter Communications — a Brand Elevation Agency specializing in public relations, social media, creative services, and digital marketing — announced its strategic acquisition of Calypso, a Marketing and Branding Agency based in Portsmouth, NH. Calypso has a 20-year history of serving worldwide clients in several high-profile industries, including the energy, finance, and healthcare sectors. Marketing Technology News: Pixalate…

NextGen Leads, a Top-Tier Insurance Lead Generation Platform, Partners with Clearpoint Agency for Public Relations and Marketing…

Award-Winning PR Firm Hired to Provide Strategic Integrated Communications Program for Insurance Sales Leads Company Founded by EX-Googler Clearpoint Agency, a public relations (PR) and digital marketing firm, announced it is leading public relations and marketing communications for NextGen Leads, a top-tier health, Medicare and auto insurance sales leads company. @ClearpointPR is leading public relations and marketing communications for NextGen Leads Clearpoint is managing PR strategy, media relations, social media and…

Yes Marketing Announces Partnership with Kalmbach Media to Enhance Digital Communications and Expand Growth in Key Audience Segments

Kalmbach selects Yes Marketing to activate advanced consumer insights, enable responsive template creation and enhance inboxing Yes Marketing announced that Kalmbach Media, the leading content creator serving specialty interest and hobby enthusiast markets, has selected the marketing technology vendor as their multichannel marketing services and technology provider. Yes Marketing will provide access to its multichannel marketing communications platform Yesmail360i as well as expert strategy, creative, analytics and…

67 Percent of Communications and Marketing Executives See Positive Reputational Impact When CEOs Take a Stand on Societal Issues

53 Percent of Communications and Marketing Executives Report Spending Time Dedicated to CEO Activism, According to New Weber Shandwick Study Two-thirds of communications and marketing executives (67 percent) in the US, UK and China whose CEOs have spoken out on hotly debated current issues believe that CEO activism reaps reputational rewards. According to CEO Activism: Inside Comms and Marketing, a survey commissioned by global communications and marketing solutions firm Weber Shandwick with KRC Research, only seven…

Weber Shandwick Appoints Chief Communications & Marketing Officer

Industry Expert Jill Tannenbaum Joins to Lead Global Marcom Function Weber Shandwick, one of the world's leading global communications and marketing services firms, announced that Jill Tannenbaum has joined the agency as chief communications & marketing officer. With more than 25 years of experience in building brands for a wide variety of organizations, Tannenbaum will lead global external and internal strategic communications for the firm. "We believe in the power of the story and Weber Shandwick's story –…

Brand Wings Software Takes Flight-New Platform Is Poised To Disrupt Through-Channel Marketing Automation Space

Brand Wings today announced the launch of its new through-channel marketing automation (TCMA) platform to help brands to enhance their marketing and sell more through channel partners. Brand Wings today announced the launch of its new through-channel marketing automation (TCMA) platform to help brands to enhance their marketing and sell more through channel partners. Offered to brands as a software-as-a-service (SaaS) solution, the Brand Wings platform brings unique new value to channel marketing. The…