eTargetMedia launches new display ads retargeting solution to help marketers maximize results on the company's precision-targeted email marketing campaigns. eTargetMedia is offering a free email marketing consultation and 20% off list orders to customers who mention this press release eTargetMedia, a leading provider of Email Lists, Postal Lists, Data Append and Creative Solutions has launched their new display ads retargeting solution which will help marketers maximize results on eTargetMedia’s precision targeted email…

TELUS commits to expanded sales and marketing support bolstering the partnership’s go-to-market plan targeting the Hospitality, Retail, and Healthcare sectors Loop Insights Inc., a provider of contactless solutions and artificial intelligence ("AI") to drive real-time insights, enhanced customer engagement and automated venue tracing to the brick and mortar space, is pleased to announce that IoT partner TELUS is accelerating its partnership with Loop Insights in 2021 by launching a direct and indirect national sales &…

Kochava Foundry Delivers AdTech’s Need For Customized Analytics Services Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, announced a new strategic services division within the organization focused on expert data analysis to empower brands to maximize revenue and streamline the efficiency of their marketing campaigns. The Kochava Foundry is a team of expert data analysts focused on optimizing app marketing to help brands fuel growth. The Foundry team has developed custom…

The exclusive partnership will combine inventory data with influencer marketing initiatives for CPG companies worldwide ATLAS Technology Group, Inc.,  a data acquisition and analytics company helping consumer packaged goods (CPG) brands make better more informed decisions through Big Data, and Influential, the leading AI influencer technology Social Intelligence firm and an IBM Watson Developer Partner, today announced a strategic partnership to combine forces to drive streamlined decisions and develop key insights for…

Plannuh Inc., makers of the world's leading AI-Driven marketing leadership platform, announced new functionality that helps marketers reliably and consistently measure the true ROI of their marketing campaigns and their entire marketing plan. Built on unique ability to accurately capture the entirety of marketing investments into plans and their campaigns, the latest release delivers accurate cost-per-outcome (CPO) and return on investment (ROI) insights that allow marketers to track and prove the full business value of…

Running a successful B2B Online Marketing campaign doesn’t have to take up all of your time and resources or break the bank.

Influsoft a cross-platform influencer marketing software developed by a team of award-winning influencer marketing pioneers, announces its official launch, consolidating the best in class marketing analytics and campaign management tools under one roof, providing first-party access to Youtube, FB, Twitch, Twitter. Powered and incubated by Viral Nation, the platform launches with top brand Partners including Activision Blizzard, Canon, Tencent, and Facebook Oculus. Brands are set to spend up to $15 billion on influencer…

Infidigit, a Mumbai-based SEO agency in India, continues to impress with its award-winning spree for exceptional Search Engine Optimization (SEO) strategies that benefitted some of the biggest online brands in India. This time, Infidigit and Myntra walked away with two prestigious gold awards for their successful campaign to drive revenue growth via SEO in Myntra's kids category Indian Digital Marketing Awards 2020 - Best SEO For Website/Universal Search Ranking and SEM Strategy mCube Awards 2020 - Best Search…

In today’s challenging environment, marketers are being asked to drive more business by ensuring efficient and effective spend of their valuable marketing dollars. They need to drive website traffic, generate leads, and convert those leads into new customers with more vigor than before. Marketers are adapting and testing new approaches, and actively reviewing metrics and ROI on digital campaigns to meet leadership and company goals. The pressure is on to deliver. As marketing continues to adapt to the impacts of COVID-19,…

TigerGraph’s Rapid Data Analysis Fuels Myntelligence’s Media Automation Platform, Boosting Campaign Intelligence and ROI TigerGraph, the only scalable graph database for the enterprise, announced that Myntelligence has chosen TigerGraph to power advanced analytics within the Myntelligence Media Automation platform to deliver integrated, real-time insights to marketers. Myntelligence, with TigerGraph, is addressing a key business challenge: Marketers often struggle to manage multiple campaigns across various digital channels…

Weyland Tech, Inc., a leading global provider of eCommerce, mCommerce, and fintech business enablement solutions, has expanded to Indonesia a new digital marketing campaign for its CreateApp mCommerce platform-as-a-service (PaaS). The launch in Indonesia follows a successful pilot marketing program recently completed in Taiwan that included new online seminars hosted by CreateApp’s chief product officer and founder, Eddie Foong. Marketing Technology News: CCPA Is a Major Moment for Data Privacy in This Country The…

Weyland Tech, Inc., a leading global provider of eCommerce, mCommerce, and fintech business enablement solutions, has launched a new digital marketing campaign for its CreateApp mCommerce platform-as-a-service (PaaS) in Taiwan. The launch follows a successful pilot marketing program that has included online seminars hosted by CreateApp’s chief product officer and founder, Eddie Foong. The seminars were attended by potential distributors and resellers interested in remarketing CreateApp as an ideal solution for any…

The spread of coronavirus has had an unprecedented and unpredictable impact on digital commerce. And after following the data closely for nearly three months, we’ve noticed that shoppers have been permanently moving their purchasing behavior from omnichannel to pure eCommerce. What does this mean? That now is a good time to engage with current and prospective customers as they shift their behavior online. And considering 56% of consumers have been using their cell phone more since COVID-19 began, retailers must pivot…

Nate, the IT Hero Serves as the Face of the Campaign and Urges Cloud Migration “Before It’s Too Late” Wasabi, the hot cloud storage company, launched a digital campaign (#MigrateWithNate) featuring, ‘Nate,’ the every-person IT pro with a critical message directed squarely at businesses: “Enterprises need to move their data to the cloud in the next five years or they are going to lose their competitive advantage.” Wasabi worked with digital marketing firm Walk West for the marketing campaign, along with viral content…

In Partnership with Atlanta's Fastest-Growing Advertising Agency, Insurer Helps Ease the Anxiety of Out-of-Pocket Medical Bills Aflac, a leader in supplemental insurance sales at U.S. worksites, today announced its new, people-centric "Not Alone" marketing campaign. Developed in partnership with Dagger, Aflac's new advertising agency of record, the campaign reflects the insurer's commitment to being there for consumers when help is needed most. The new campaign focuses on the wide range of emotions Americans experience…

With the recent surge in consumers seeking critical information, the new campaign encourages businesses and organizations to take Yext's No Wrong Answers Challenge to discover how well their websites are answering consumer questions Yext, Inc., the Search Experience Cloud company, announced its No Wrong Answers integrated marketing campaign to help more organizations across industries supercharge their websites with Yext Answers and provide consumers with official answers to their questions. The advertising campaign,…

Platform integration enables brands to more easily quantify, grow, and optimize their influencer programs and understand the true ROI from those campaigns Partnerize, the leading provider of AI-powered partnership automation solutions to global brands, announced a new integration with Sideqik, the popular influencer marketing platform. This integration enables more efficient influencer program management by giving brands the ability to quantify the value of influencer marketing. With marketers planning to invest more in…

The Six Gold and Two Silver Adrian Awards Were Presented to Brand USA President and CEO and Chief Marketing Officer on Tuesday, Jan. 21, 2020, in New York City Brand USA's innovative marketing campaigns and new video streaming network were recognized by the Hospitality Sales & Marketing Association International (HSMAI) for excellence in digital and integrated marketing at the 63rd HSMAI Adrian Awards dinner in New York City. The awards, which celebrate those who are making the future of hospitality and marketing even…

Email has been one of the most common advertising tools for decades and has only evolved over time. For companies that focus on clinical trial recruitment, it's imperative that email plays a pivotal role in long-term advertising. When highly-optimized campaigns are built, patient engagement is likely to increase. To this end, fishbat discusses how mobile friendly email marketing campaigns can increase patient engagement rates. Marketing Technology News: Atento Wins the 2019 Customer Experience Banking Report Award in…

Find Ultimate Staycation Guides, Deals & Discounts on Staylocaldc.com Destination DC (DDC) is embarking on a new consumer advertising and marketing campaign, Stay Local DC, promoting staycations in Washington, DC. The official marketing organization for the nation's capital, DDC aims to encourage families, friends, solo travelers and couples in the region to visits Washington, DC. Starting now and running through February 2020, visitors can access amazing hotel deals, world-class arts and culture offerings, delicious…