What can marketers do to help their companies drive the bottom line? And how can marketers collaborate better with other customer facing teams to drive revenue goals? Find out more in this week's martech and marketing highlights: _________…
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Catch the latest trends and news updates surrounding the global martech industry, from Full Circle's latest Bombora integration to NICE's first ChatGPT-Enabled CXone: _______ MarTech Quote-of-the-Week! Marketing and technology were…
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●  Business leaders estimate that poor website user experience costs $72,000 in lost sales per year ●  Website error fixing and maintenance wastes an average of 4 hours per week - with 8% of businesses spending more than 10 hours per week ●…
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What should marketers do to optimize how their measure tactics and outcomes? And how can personalization play a role in driving deeper marketing impact in 2023: Catch the latest tips, insights, news and best practices from global martech…
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In today’s volatile and ever-evolving marketing world, localization and globalization work hand in hand. As local businesses grow and increase their networks, localized marketing is a way to move forward. Localization marketing is about…
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From Shutterstock's recent partnership with Meta to Bond's new personalization platform; the last week saw a lot of exciting updates and enhancement in martech; catch the latest from this weekly highlight: _______ MarTech…
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Appcast wins the prestigious industry recognition for Appcast Premium, its comprehensive, enterprise managed service for optimizing all recruitment advertising needs Appcast, the global leader in programmatic recruitment advertising…
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Will hyper-personalization dominate marketing in 2023? Or will marketers lean towards CTV ads to drive online impact? Catch the latest views, predictions and trends across martech and B2B marketing from this weekly highlight: _________…
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2022 was an exciting year for the B2B martech domain and it will be interesting to stay atop of the latest trends as the new year (2023!) unfolds. Until then, catch the latest in B2B marketing and martech from our latest weekly highlight:…
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Will intent data become central to marketer needs in 2023? And how will leading brands drive impact with conversational experiences? Catch the latest martech and marketing highlights for a quick update on what the experts are predicting for…
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Will conversational experiences take the centerstage in 2023? How can B2B marketing and sales people use conversational programs to build differentiated after sales and customer service experiences? Find out more from this weekly highlight:…
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Last week's Google Ad manager outage only begins to reiterate a modern-day marketing fundamental for B2B marketers: having too much dependency on one channel or marketing/ad plan will never be enough in a multi-channel ecosystem. Catch more…
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From enhancing the power of contextual marketing, to driving more benefits from your social media plans, this weekly highlight helps you uncover the latest tips in martech and B2B marketing: __________ MarTech Quote-of-the-Week!…
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Should B2B marketers focus on stronger organic marketing plans during a downturn? Or should they revisit better ways to boost their email marketing? Find out more on what the marketing and martech experts are doing in this weekly highlight:…
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Led by Sage Growth Capital and Independent Investors; Combination of Equity and Debt Financing Propels Ambassador's Plans for Innovation and Market Expansion Ambassador, a referral and relationship marketing technology company, announced…
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How can marketers use better methodologies to plan and craft more meaningful customer interactions and customer journeys? Read the latest in marketing and CX from this weekly martech highlight: __________ MarTech Quote-of-the-Week! CX…
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Should you prioritize your marketing efforts with more email campaigns? Or should social media overtake other channels and priorities? Find out what the experts think in this weekly martech highlight: _________ MarTech…
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What can marketers do to future-proof their events? And how can modern-day advertisers drive more ad revenue from their online initiatives? Catch more tips and best practices from this weekly highlight: _________ MarTech…
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From Rollworks' latest integration to Talkwalker's and Khoros's latest social media trend report: catch the latest marketing and martech highlights: ________ MarTech Quote-of-the-Week! The right mindset is also a very important…
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Award distinguishes RDA as a consistent and exceptional provider of marketing technology services RDA, a leading provider of digital solutions, is proud to have received Digital Clarity Group's (DCG) VOCalis Award, the only Voice of…
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