With the release of Compulse 360 software for digital media, Compulse offers purpose-built tech, expert managed services, and transparent pricing that will enable clients to run local campaigns at scale Driven by the need…
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Lack of email validation and opt-in processes hinder organizations from reaching full-compliance status Pathwire, the leading provider of powerful email APIs and intuitive email marketing solutions, today released the…
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Today’s B2B marketers need to be more technologically inclined to be able to run, plan and effectively measure multiple online campaigns; what are some of the best martech solutions and martech tips that can help? Catch more from this…
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Data-driven solutions and in-depth research are now crucial to helping businesses navigate through new challenges and new changes in today’s B2B digital journey.  What helps meet consumer interest online while ensuring data security and…
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New marketing lead reflects progressive blend of data technology, storytelling and strategic marketing communications expertise to drive growth As the industry enters the next era of data-driven marketing, Data Axle has hired seasoned B2B…
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This new feature further enhances the value of WebFindYou's technology, which is optimized for increased visibility and conversion rates. WebFindYou is excited to announce the launch of its new live chat component, the latest…
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The accelerated need and pace of digital transformation today has led to more consolidation of the customer journey across digital channels. How are brands trying to keep up while breaking through the noise?  Catch more from this martech…
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Rentgrata platform to connect future and current renters Venterra Realty has partnered with Rentgrata, the first renter insights solution that creates connections and builds community for multifamily properties, to test its ability to…
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According to experts, the shift to a digital landscape can create a more fragmented marketing setup because marketers have to still find ways to seamlessly blend the offline and online experience specific to each type of consumer. What…
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Social media is not only crucial for marketing and sales today, it is important to use it to understand key metrics that help uncover more about your brand traction online. Looking for some martech and marketing tips that can help? Catch…
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Did you miss the key martech highlights from the last action-packed week of June? With Drift announcing new expansion plans, ZoomInfo announcing a new acquisition and RingLead’s new partnership with InsightSquared, there’s a lot that…
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Every business today relies on various sources of data to drive better marketing and sales initiatives. Which data trends will be a priority through 2021 as marketers utilize better martech practices to meet evolving market dynamics? Catch…
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The depth of Martech tools available to Marketers today leads to large amounts of data at at their disposal. How are some of the industry’s leading marketers using martech to plan effective marketing cadences?  Catch more in this MarTech…
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Strong marketing foundations can lead to impact business results even with surrounding difficulties. The secret sauce? Invest in a lean, multi-faceted martech stack that unifies your goals and marketing objectives! Catch more tips,…
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New martech acquisitions and marketing techniques are not only changing the marketing and martech game today, it’s redefining the future of customer facing tactics in an online world.  Catch more in this weekly martech highlight:…
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First-party data, preparations for a cookie less marketing future, a heavier reliance on video as and video marketing….what else is store in the world of martech and marketing?  This weekly highlight can give you a quick snippet:…
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Medicx Health, , announced the successful completion of its 2021 Risk Re-Identification Determination (RRID) Assessment, which is an evaluation of re-identification risks for Medicx's patient audience data and use in targeted…
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Access to better and regular online behaviour data and metrics will be key to growing marketing and martech investments in 2021 and beyond. Catch more on what the experts predict and what best practices can be used to lift your marketing…
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Exadel Toolbox is a comprehensive set of developer tools that compliment Adobe Experience Manager Exadel, a software engineering company that delivers digital platforms and products, announced that its Marketing Technology Practice…
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