MGM Resorts International received a Gold award for Corporate Social Responsibility and a Bronze award in the Integrated Marketing Campaign category in the 64th annual Adrian Awards; the largest and most prestigious global travel marketing competition. For 2020, the Hospitality Sales & Marketing Association International (HSMAI) redesigned the Adrian Awards to reflect the current travel landscape, with focus categories of Corporate Social Responsibility, Crisis Communications/Management,…

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Krisp (In App Marketing), Nintex (Marketing Automation), PureB2B (B2B Data), Sytel (Unified Communications), to BrainSell (Customer Experience Management). AI-Powered Noise Removal App Krisp Raises $9 Million Series-A Krisp, the AI-powered noise removal app that works with any conferencing, recording and podcasting service, announces a $9 million Series A-1 led by RTP Global, the…

Sytel’s customers can now benefit from access to multi-session, multi-channel contact center functionality embedded within Salesforce Sytel announced it has launched SCC Client on Salesforce AppExchange, giving users easy access to the multi-session, multi-channel functionality provided by Sytel’s Softdial Contact Center (SCC) cloud platform. Marketing Technology News: Atlassian Launches Cloud Enterprise to Meet Large Customer Needs Softdial Contact Center (SCC)  SCC connects and manages inbound and outbound contact…

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Salsify, Popwallet & SurveyMonkey (Customer Experience Management),  Comscore (TV Advertising), to MatchCraft (Native & Programmatic Advertising). Salsify Launches Significant Enhancements to GDSN Data Pool to Unite Online and In-Store Commerce Experiences Salsify, the commerce experience platform that helps brands win on the digital shelf, launched significant enhancements…

GetFeedback customers can now connect feedback data with Salesforce data to gather and act on insights that improve online customer experiences and drive business results SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, announced the general availability of a new integration connecting GetFeedback, SurveyMonkey’s multi-channel agile CX platform, with Salesforce Commerce Cloud, available here. Commerce Cloud enables brands to provide personalized experiences…

Ada Enables Scalable, Personalized, and Automated Customer Experiences at Scale Ada, the market leader in Automated Customer Experience (ACX), announced that its conversational AI chatbot is now available in the Salesforce AppExchange, a leading enterprise cloud marketplace. Ada’s Salesforce strategy is designed to bring the power of accessible AI to organizations seeking to deliver best-in-class customer experiences. The company has long partnered with Salesforce to enable customers to deliver personalized, automated…

By merging people and digital whilst making the most of human touch, transcosmos offers operational services that increase customer acquisition rate transcosmos inc. hereby announces that the company has started to provide data-driven multi-channel outbound services that will enhance customer experience and expand sales by blending the company's operational expertise developed through its numerous call center outbound service records and digital marketing capabilities. Marketing Technology News: Twilio Welcomes Deval…

Customers Report 70% faster page loads and 73% increase in Session Duration Ignition Commerce, a certified Salesforce Commerce Cloud (SFCC) integrator with over 70 multi-channel retail and e-commerce integrations, announced its Salesforce Storefront Reference Architecture (SFRA) migration program, designed to help multichannel retailers and eCommerce businesses swiftly move digital storefronts from the SiteGenesis architecture to one that is easier to build, maintain, and update. The program offers a fixed implementation…

New platform enables banks and wealth management advisors to strengthen customer relationships and accelerate sales productivity post COVID-19 Groove, the leading sales engagement platform for enterprises using Salesforce, announced general availability of their first industry-specific product, Groove for Salesforce Financial Services Cloud. The new sales engagement platform is currently in use at a major multi-national bank to help them accelerate sales productivity and build stronger relationships across their retail and…

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from 6sense (Account-based Marketing), Logiq (E-commerce and mobile commerce), SAP (Customer Experience), Salsify (Commerce Experience) and 3dcart (E-commerce). SalesLoft Announces Partnership With 6sense SalesLoft, the leading provider of the most complete Sales Engagement platform, announced a partnership with 6sense, a leader in account-based sales and marketing platforms. 6sense helps…

SalesLoft, the leading provider of the most complete Sales Engagement platform, announced a partnership with 6sense, a leader in account-based sales and marketing platforms. 6sense helps customers understand prospective buyer behavior, orchestrate multi-channel experiences across the buyer's journey, and gain insights on the challenges these buyers are trying to solve. By integrating with SalesLoft, sellers can use these insights to prioritize which accounts to engage and personalize communications based on buyer…

Hibbett, Puma, YETI, and more share CX impact stories ahead of the 2020 holiday season SurveyMonkey announces plans to deepen value for e-commerce customers through purpose-built integration with Salesforce Commerce Cloud SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, announced that Crocs, Deckers, Hibbett, Puma, and YETI are fueling their customer experience (CX) programs with GetFeedback, SurveyMonkey's multi-channel CX platform. With the ability to…

New, first-of-its-kind integration aligns corporate and employer brand strategy across social media and employee review site VanillaSoft, a leading sales engagement technology company, is pleased to announce that they have acquired email automation and sales intelligence platform vendor Autoklose. Autoklose is an all-in-one outbound email automation and integrated B2B contact database platform used by sales teams to nurture and develop sales opportunities. The email capabilities feature lead generation, drip campaigns,…

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from SurveyMonkey (Customer Experience), Gong (Sales Intelligence), Talkdesk (Customer Service), Medallia (Analytics), and Bloomreach (E-commerce). SurveyMonkey Launches GetFeedback Platform SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, launched its new customer experience (CX) solution, the GetFeedback platform.…

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from ChannelAdvisor (E-Commerce), Genus AI (AI/ML), Riversand (Data Management Platform), Vyopta (Unified Communications), and BrandMaker (CRM). ChannelAdvisor Introduces Shoppable Media ChannelAdvisor, a leading provider of cloud-based e-commerce solutions that enable brands and retailers to increase global sales, announced the launch of Shoppable Media, a comprehensive suite of…

Pricing and sales are deeply connected to each other. Business resilience has never been more critical than ever. Amid and beyond the COVID-19, many companies are reckoning with broken supply chains, abrupt technological shifts and global economic upheaval — an unprecedented storm of disruption that will determine the winners and losers of the post-pandemic world. In this article, I will discuss what business resilience looks like for enterprise companies moving forward and share how they can achieve this by reimagining…

Even fast-food is not selling like it used to in the Pre-COVID days -- that's the kind of challenge we are witnessing in retail sales.  It’s been an extraordinarily daunting year for the retail industry so far. With global consumers switching to online commerce platforms, retailers already had a tight noose around their existence. With COVID-19, things have only become much clearer as to where the future of retail actually lies. With every retailer scrambling to adapt to the daily changes in the pandemic conditions forcing…

HubSpot, a leading growth platform, is bringing power and ease-of-use to enterprise sales software with a major upgrade of its sales CRM, Sales Hub Enterprise. Custom objects, sophisticated sales reporting, and advanced permissions have been added to give sales leaders new levels of control and flexibility in their CRM, while enhanced sales engagement and configure-price-quote (CPQ) capabilities make it easier than ever for teams to connect with prospects and close deals quickly. Power and Ease-of-Use: The New Standard for…

Salesforce, the global leader in CRM, announced Digital 360, bringing together key components and new innovations in the Salesforce Customer 360 platform to help digital leaders transform their customer engagement and accelerate growth in the all-digital, work-from-anywhere world. Digital 360 is made stronger with expert services, a broad partner ecosystem, as well as new learning resources on Trailhead. New product innovations for Digital 360 include Customer 360 Audiences, a customer data platform for marketers to…

Global sales enablement company among vendors evaluated for its current offering, strategy and market presence; receives second-highest score in Current Offering category Showpad, the leading sales enablement platform, has been named a Strong Performer by Forrester, an independent research firm, in The Forrester Wave™: Sales Content Solutions, Q3 2020. In this evaluation, Showpad received the second-highest score in the current offering category and the highest score possible in the criteria of guided selling, buyers’…