Chicago company provides revenue stream via on demand innovative way to 'see' things Our lives have become the no touch and unseen society of now, waiting for nothing and no one. In this ever-changing world, consumers rely on media outlets to give them the latest up to date news in real-time but with cutbacks and lack of resources, capabilities are limited. One company is putting the power in the hands of the people, everyday people, and the best part, it is paid! In the current culture of side gigs, Chicago-based DOSL is…

IBAKATV uses castLabs' DRMtoday, an advanced digital rights management (DRM) licensing service for online and offline scenarios to protect video delivery, and PRESTOplay, software development kits (SDKs) that support the latest player features and standards across multiple platforms. US and Nigeria-based IBAKATV and castLabs have been collaboratively working to implement DRMtoday and PRESTOplay technology into IBAKATV's offering. IBAKATV is a video on demand (VOD) platform that connects viewers worldwide to the best of…

Marketing, sales, and customer service teams embracing new approaches to using video content to cut through the noise, book more meetings, and accelerate revenue growth Growing businesses continue to look for new ways to stand out from larger competitors and efficiently scale their revenue in a digital-first world. Recent innovations in the tools available to create, host, and share custom videos quickly and easily have revolutionized the content format for brands. Many businesses are now turning to on-demand and one-to-one…

Partnership Gives Vevo More Insight Into How Vevo Users Engage with Content TVision, the leader in TV performance metrics, and Vevo, the world’s largest all-premium music video provider, announced a partnership in which TVision’s data helps Vevo understand how viewers engage with their content. Users watch more than 1.1 billion hours of Vevo music videos per month, and engage with 450,000 videos across YouTube, Roku, Apple TV and more. But these impressive numbers only tell part of the story for Vevo’s brand clients that…

Primis, the video discovery platform, has reached an agreement with Jukin Media, the global leader in user-generated entertainment, to distribute about 800 hours of Jukin's programming across the Primis network. This will allow Jukin to extend its reach to new audiences, while Primis will add the high-quality content provider to its extensive video content library. Jukin excels in curating user-generated content that appeals to a variety of verticals across the Primis network, including entertainment, news, sports, and…

Closed captioning, like subtitling, display text on a video screen to provide additional and/or interpretive information. These textual supplements to visual content can do wonders for your Marketing and Search Engine Optimization (SEO). Having closed captions and subtitles available in many languages can vastly expand your viewership and therefore your potential reach and revenues. Current Digital Marketing trends are pushing constantly to greater globalization of translated Video material and Content Marketing. Your…

YouTube is one of the most highly regarded media platforms on the web. It can be used to host content, network with fellow content creators, and build one's brand. When it comes to brand building, there are many ways that one can leverage YouTube. To help business owners maximize the largest video sharing platform, internet marketing agency, fishbat, shares 4 creative tips on making YouTube video content that showcases your brand. Marketing Technology News: ‘Artificial Impact’: Only 12% of CRM Users Actually Use an…

TronTV is an innovative and rapidly growing video streaming service with over 85 million monthly viewers. TronTV introduced its global video content licensing partnership with global video aggregator and distributor VideoElephant. TronTV is quickly building momentum as a millennial-focused streaming platform capturing the attention of millions of hard to find viewers. Marketing Technology News: Colling Media Study Reveals 30% of Consumers Plan to Spend Less This Black Friday “VideoElephant is an essential partner for…

Merger of Vigor and the Chimney group will bring industry-leading content creation and distribution capabilities to APAC Following its merge with California-based content distribution and media solutions leader Vigor, CVG expects to double in size in APAC within 12 months, positioning itself as a serious contender in the global content production and distribution industry. Existing Chimney offices in Singapore and Sydney, as well as Vigor’s Seoul office, will now also offer both content creation and distribution and…

theScore’s Esports Content Team Will Create Exclusive Videos Showcasing Stories from Tom Clancy’s Rainbow Six Siege Esports Community theScore, Inc.  announced a partnership with leading interactive entertainment company, Ubisoft, to create and publish a unique video content series focusing on their highly popular esports title, Tom Clancy’s Rainbow Six Siege. theScore Esports and Ubisoft Partner for Unique Video Content Series. theScore will leverage its industry-leading esports content team to produce a series of…

Ceros-powered Brands Can Now Access Getty Images Stills and Video Within Ceros Studio, Providing Greater Creative Freedom Ceros, an experiential content creation platform, announced that it has expanded its integration with Getty Images, a world leader in visual communications, to give designers and marketers the ability to tap into Getty Images' expansive collection of stock video through Ceros Studio. The deal adds millions of Getty Images video clips to Ceros Studio's existing library of tens of millions of high…

Tell us about your role and the team/technology you handle at Shutterstock. I’m the Director of Creative Video Content at Shutterstock, where I lead the global footage content strategy and I also worked with my team to develop and launch Shutterstock Elements, our new footage offering that includes thousands of cinema-grade video effects for filmmakers. I work closely with the Product team to develop future roadmaps for the business and produce Video Marketing content for global Shutterstock and PremiumBeat campaigns.…

Planned Expansion of US Operations and Investment in Development to Further Support Momentum There are many benefits to employee generated content, also referred to as EGC, and businesses are now seeking ways to empower their employees to more easily create engaging content for both internal and external communications. Additionally, as many employers continue to seek new and better ways to improve their knowledge sharing practices, they are finding video content to be the ideal medium. EasyMovie's video creation…

Only 36% of Generation Zers (Ages 13-17) Use Facebook at Least Once a Week, Compared to 87% of Millennials, 90% of Generation Xers, and 96% of Baby Boomers, According to a Survey of Social Media Users in the US While Facebook's User Base Trends Older, Other Platforms Such as Instagram, Youtube, and Snapchat Have Younger User Bases Facebook is generally considered the pinnacle of social media success, boasting the most active users. Facebook's reign as the "king" of social media may come to an end, though, as younger…

Brightcove, the leading provider of cloud services for video, announced that HOOQ, Asia's leading OTT service, has selected the Brightcove Video Platform as the underlying streaming solution to power its live and video-on-demand service to subscribers across Singapore, Indonesia, Thailand, Philippines, and India, serving a market size of over one billion consumers. Launched in 2015 in partnership with Sony Pictures, Warners Bros, and Singtel, HOOQ is a premium subscription-based OTT video service. Since its launch, the…

OTT Accolades Honors Companies and Services That Stand Out, Offering the Best of the OTT Industry Zype, the leader in video content management and distribution infrastructure, announced it was recognized as Company of the Year by OTT Exec Magazine, presented at the OTT Exec Summit, hosted by Over-the-Top Video Executive and Trender Research. Zype has made significant strides in the industry over the last year, innovating to provide the most powerful and connected end-to-end SaaS platform for video content management…

Leading Analyst Firm Places Qumu Within the 3 Highest Scores for Enterprise Video Content Management Solutions Qumu, the leading provider of best-in-class video technology for the enterprise, has been rated by Gartner within the three highest scores for enterprise video content management solutions for three use cases. The 2019 Gartner Critical Capabilities for Enterprise Video Content Management report covers 13 vendors, and scores them against a set of selected use cases—including Internal Executive Messaging,…

You hear it everywhere, that you should be using video marketing in your business. But what is it and where to start? If you think that it’s all about those big brands shooting movie-style commercials we all see on TVs, you are wrong. This is called video advertising or video ad, when marketers pay for this component of the video marketing to reach the audience forcibly, including sponsored ads on Facebook or pre-roll ads on YouTube. Video ads are a component of video marketing, however, not all marketing videos are video…

The industry can easily agree that, when it comes to online content, video is now a vital component. In fact, by 2021, 80% of all web traffic is predicted to be video. However, many marketers still consider simply uploading the most recent TV commercial to YouTube and sharing the link on Twitter an efficient social strategy. To successfully ride on the wave of this growing online content, the time is now for marketers to take a considered approach to video content in order to see results. So, what do marketers have to do…

Customer Demand for Global Content Creation Prompts Translation Industry Leader to Move Upstream in Media Supply Chain TransPerfect, the world’s largest provider of language and technology solutions for global business, announced an expansion of the company’s video and content solutions capabilities with the acquisition of Propulse Video, a Barcelona-based video production company. Financial terms of the agreement were not disclosed. Propulse Video was founded in 2016 by entrepreneurs Erwan Drouet and Charles…