Vidyard Extends Partnership with Adobe to Bring Industry-Leading Video Hosting and Analytics to Marketo Engage Customers

Expanded partnership helps Marketo Engage customers personalize their marketing experiences and drive greater audience engagement through the power of video content and video analytics Vidyard, a leading video platform for business, today announced an expanded partnership with Adobe to bring the power of video content and video engagement analytics to B2B marketing teams around the world. Marketo Engage, part of Adobe Marketing Cloud in Adobe Experience Cloud, is a complete solution for B2B marketers responsible for…

Vidyard Extends Partnership with Adobe to Bring Industry-Leading Video Hosting and Analytics to Marketo Engage Customers

Expanded Partnership Helps Marketo Engage Customers Personalize Their Marketing Experiences and Drive Greater Audience Engagement Through the Power of Video Content and Video Analytics Vidyard, a leading video platform for business, today announced an expanded partnership with Adobe to bring the power of video content and video engagement analytics to B2B marketing teams around the world. Marketo Engage, part of Adobe Marketing Cloud in Adobe Experience Cloud, is a complete solution for B2B marketers responsible for…

Bambuser Expands Live Video Shopping Production Capabilities for with Launch of Dual Hosting & External Camera Compatibility

Latest platform developments bring retailers greater flexibility and control over creation and delivery of interactive e-commerce experiences Bambuser announced the launch of new dual host broadcasting capabilities and compatibility with external cameras and software, two in-demand features that give brands and retailers greater flexibility and control over their Live Video Shopping productions. The product updates closely follow several other major platform enhancements released to help customers increase awareness of…

Cloud Based Video Conferencing Service, IVCi, Shares 5 Top Considerations for Hosting Video Conferencing vs In-person Meetings

AV technology, businesses have more options than ever when it comes to having meetings -- it's no longer just a choice between an in-person meeting and a phone call. With the added option of video conferencing, there are some additional considerations businesses need to keep in mind. Marketing Technology News: Localization Automation Pioneer, Cloudwords Adds Top B2B Marketing Executive to its Board of Directors Cloud based video conferencing service, IVCi, shares five top considerations for hosting video conferencing…

Livestorm Launches New End-to-End Video Conferencing Platform That Optimizes Audience Engagement to Combat Screen Fatigue

Livestorm announces the launch of its Video Engagement Platform with unmatched features for audience engagement Livestorm launched today the first Video Engagement Platform (VEP), designed to help event organizers optimize audience engagement for their online meetings or virtual events. With the major shift to online events beginning in 2020, businesses began looking for new, powerful, easy-to-use event platforms. As screen fatigue eventually set in, they struggled to maintain high engagement with attendees during online…

Sherpa Digital Media Delivers Key Metrics on Virtual Events and Video Streaming in 2020

The company shares its event attendance and video consumption metrics for the past year, spotlighting the growing demand for video-powered experiences. Sherpa Digital Media, Inc., a leading provider of virtual events, webinars, and webcasts for enterprise Marketing and Communications, shared usage metrics of its flagship platform for live and on-demand video hosting and streaming. Over the course of 2020, Sherpa hosted and streamed over 11,000 events, due in large part to a surge in demand for virtual events and online…

The Great Pivot: How a Live Event Sketching & Video Animation Company Navigated the Pandemic & Successfully Transformed Their…

A Quiet Evening Foreshadows Pandemic Challenges In March 2020, The Sketch Effect's Founder and CEO William Warren went for an afternoon run, noticing that it was unusually quiet when Atlanta’s highways would normally be choked with traffic. The weight of the coming pandemic was starting to settle in and The Sketch Effect began to see the first of many blows to the company. The state of Georgia issued a shelter-in-place order and in just a few days, the company lost 100% of its corporate live event sketching business. As…

Hippo Video’s New Feature Helps Automate Actions From Hubspot & Boosts Productivity

Hippo Video, a leading video CX Platform, has rolled out its latest feature based on HubSpot's custom workflow actions API so customers can efficiently automate across both platforms. This update comes as a response to the increased traction seen for Hippo Video among HubSpot's users. Hippo Video is currently the only HubSpot integrated video platform covering user's video needs throughout the sales cycle, right from video creation, personalization, distribution, and tracking. Marketing Technology News: AtScale Delivers…

Wistia’s Show Business Video Series Teaches Marketers Content Creation to Develop Bingeable Shows

Wistia, a leader in the video and podcast hosting space, announced a video series, Show Business, that will give marketers and creative teams the advice and strategies needed to start producing video or podcast shows. Marketing strategies are shifting during the pandemic as companies look to build brand affinity and better connections with their audiences across platforms, rather than simply focusing on driving conversions. In fact, impactful and story-driven long-form videos have seen tremendous growth as brands seek to…

Qumu Introduces AI-Powered Live Captioning for Enterprise Video

Qumu Corporation, a leading provider of cloud-based enterprise video technology, announced the development and release of its live captioning capabilities. The new release of Qumu Cloud provides artificial intelligence (AI)-based translation of voice to on-screen captions for video viewers. Developed by Qumu’s cloud engineering team, it is available to all Qumu customers and included in the license subscription. Marketing Technology News: Contentful Unveils New Features and Partner Apps at Second Annual Blueprints…

Vimeo Brings The Power Of Video To Constant Contact

New strategic partnership unlocks Vimeo's best-in-class video capabilities for Constant Contact's customers Vimeo, the world's leading all-in-one video solution, and Constant Contact, a leading online marketing and ecommerce platform, today announced a strategic partnership aimed at bringing the power of video to hundreds of thousands of marketers globally. Vimeo — the first fully-integrated video partner for Constant Contact's suite of tools — will now power scalable video creation, hosting, and management directly…

Hopin Acquires Streamable and Jamm, Doubles Down On Video Technology

Hopin, the leading virtual experience platform, announced today that it has acquired video hosting provider Streamable and video technology company Jamm. The technology from both companies will be integrated into Hopin’s current product offering and become the basis for the development of future video products and features. The acquisitions solidify Hopin’s focus to holistically improve its professional-grade video capabilities for organizers that host events on Hopin and to build out its suite of new, video-centric…

Vimeo and Tessitura Partner To Bring the Power of Video to Hundreds of Arts and Culture Organizations

Tessitura is the software provider of choice for organizations including the Kennedy Center, Sydney Opera House, and Southbank Centre Vimeo, the world's leading all-in-one video solution, announced a strategic partnership with Tessitura, the premier enterprise CRM system for cultural, educational, and performing arts organizations— unlocking access to Vimeo's robust over-the-top (OTT) video solution, including subscription and live streaming capabilities, directly through the Tessitura platform. Marketing Technology…

GoDaddy Launches New WooCommerce Extensions for Managed WordPress Ecommerce Hosting

GoDaddy nearly doubles WordPress Ecommerce plugins available, including digital gift cards, Google Analytics Pro and Memberships, new product review improvements, and shipment options GoDaddy Inc., the company that empowers everyday entrepreneurs, announced a plugin bundle expansion for its Managed WordPress Ecommerce customers, featuring free access to a library of over 75 premium WooCommerce extensions. The new extensions come from GoDaddy's recent acquisition of SkyVerge, a leading WooCommerce product developer. The…

Hopin Acquires StreamYard, a Leading Live Video Streaming Studio, for $250 Million

Combined companies will supercharge virtual event experiences, enabling event organizers to bring professional-quality video streaming capabilities to their events on Hopin Hopin, a leading virtual events platform, announced today that it has acquired StreamYard, a live video streaming studio that allows content creators to produce professional-quality video streaming experiences. The purchase will allow Hopin to provide advanced video production features to Hopin event organizers. In addition to eventually integrating its…

Business Adoption of 1:1 Video Messaging Grows as Remote Work Dominates

With the forced shift to remote work this year, video content went from a nice-to-have to a need-to-have tool for companies, a new research report shows. The number of respondents investing in asynchronous one-to-one video messaging grew exponentially, from 7% in 2019 to 40% in 2020, representing a 471% increase year over year, according to The State of Video Report - 2020 Edition released today by Vidyard and Demand Metric, now in its seventh year. “We’ve seen 10 years of digital transformation occur in 10 months. The…

Vbrick Extends Video Reach and Accessibility in December Rev Release

Vbrick, the leader in enterprise video platform solutions, announced innovations in audience accessibility and reach with the December 2020 Rev Platform Release. Live subtitles through machine transcription and extended language translation build on Vbrick’s investments in delivering accessibility and global reach of video. Additionally, the December release delivers enhancements in content management capabilities and enhanced system analytics. Video is experiencing wide-spread adoption across public and private enterprises…

Vidyard’s Free Asynchronous Video Messaging Integrates with Slack

The integration enables Slack’s users to ‘show’ instead of ‘tell’ by creating and sharing videos with teammates with just a couple of clicks–and it’s all free Video creation, hosting, and sharing platform for business provider, Vidyard, announced an integration with Slack to bring Vidyard’s free, asynchronous video messaging functionality to Slack. Slack is the leading channel-based messaging platform, used by millions to align their teams, unify their systems, and drive their businesses forward. With this integration,…

Panopto Expands Global Video Cloud, Launches New Data Center in Australia

Leading video management system provider expands global infrastructure in response to video usage growth by large enterprises and universities Panopto, the leading video management system provider for enterprise and higher education, announced it has launched a new data center in Sydney, Australia, offering a complete cloud-based video hosting option to enterprise businesses and universities in Australia and New Zealand. The new data center is in response to the accelerating global demand for video management capabilities…

Vimeo Announces Partnership With GoDaddy To Power Video For Entrepreneurs Globally

GoDaddy Is the Latest "Powered by Vimeo" Partner to Natively Integrate Vimeo's Video Tools Vimeo, the world's leading professional video platform and community, announced a strategic partnership with GoDaddy, the company that empowers everyday entrepreneurs— an integration that will bring the power of Vimeo directly to GoDaddy's website builder and marketing tools. GoDaddy is the latest partner to join Vimeo's new partner program Powered by Vimeo, joining Facebook, Eventbrite, Pinterest and Patreon. This move signals…