SRAX Releases the 1×1 Meeting Feature on the Sequire Virtual Events Platform

SRAX, Inc., a financial technology company that unlocks data and insights for publicly traded companies through Sequire, its SaaS platform, has announced the release of its 1x1 Meeting Feature in the Sequire Virtual Events Platform. This new addition will allow companies to connect with existing and potential shareholders on an individual basis during an event. Marketing Technology News: Venus Media Group’s Latest Event Explores Health and Wellness Marketing Strategies To Connect… “ provisions of the Private Securities…

Sherpa Digital Media Delivers Key Metrics on Virtual Events and Video Streaming in 2020

The company shares its event attendance and video consumption metrics for the past year, spotlighting the growing demand for video-powered experiences. Sherpa Digital Media, Inc., a leading provider of virtual events, webinars, and webcasts for enterprise Marketing and Communications, shared usage metrics of its flagship platform for live and on-demand video hosting and streaming. Over the course of 2020, Sherpa hosted and streamed over 11,000 events, due in large part to a surge in demand for virtual events and online…

Where To Start With Virtual Events?

Where do you start with virtual event strategy and planning? How do you select the right event technology for your brand? How do you develop an effective promotional plan? How do you capitalize on the event to maximum ROI? And how do you measure the results? These are only a few of the questions on every CMO’s, CRO’s, and Organizer’s mind while planning a virtual or hybrid event. Before anything else, we always want to start with establishing end goals. Are you looking for lead generation and brand growth, or are looking…

Bizzabo Acquires Whalebone to Humanize Virtual Events

Bizzabo, the world's leading event success platform, announced its acquisition of Whalebone, a Swedish technology startup that enhances the experience between speakers and their audiences to humanize digital interactions. Whalebone’s technology simulates live audience elements from in-person events by making it possible to hear and visualize the virtual crowd, creating a deeper and more connected experience. The acquisition is bridging the gap between virtual and in-person, further solidifying Bizzabo’s commitment to…

Array Surpasses 1,500 Virtual Events, Releases New Collaboration Feature

Array, the leading content engagement solution provider for life sciences events, has announced a number of accomplishments which continue the momentum they've been building since revealing their new brand and name change from Educational Measures in January 2021. The company's technology and services have now been used by more than 200,000 remote participants at over 1,500 virtual events. Marketing Technology News: Helium 10 Announces New Amazon Advertising Platform – Launches ‘Adtomic’ a Breakthrough Solution for…

Hubb Event Planner Survey Finds Vast Majority Now Experienced In Planning Virtual Events

Hubb CEO says planners are looking to a hybrid future Hubb, a leading virtual, hybrid, and in-person event software platform, today announced data findings from its 2021 Spring UNTETHERED Design-a-thon Event held in mid-March. The findings confirm the pandemic forced a major change within the industry, with a staggering 83% of event professionals surveyed confirming they now have experience hosting and/or planning a virtual event, versus only 45% surveyed in the May of 2020. Marketing Technology News:Tricor Group…

Aventri Debuts Virtual Events 2.0

New Platform Enhances Virtual Networking, Monetization, Ease of Use Event management software (EMS) leader Aventri today launched Aventri Virtual Events 2.0 for interactive virtual and hybrid events. Marketing Technology News: MNI Targeted Media Introduces Proprietary Bookazine Cover Wrap Ad Format New Aventri Virtual Events 2.0 platform enhances digital event networking and ease of use. Virtual Events 2.0 presents a major rewrite, from its sleek design to new features that drive engagement and ease…

Nextech Successfully Launches Its Ad Network Featuring Augmented Reality Capabilities On Its Virtual Events Properties, Delivering Millions…

The successful launch of Nextech’s Ad Network positions the Company to become a power player in the Augmented Reality ad ecosystem The new ad network delivered millions of impactful ad impressions through its map Dynamics platform during recent virtual and in-person events According to ARtillery Intelligence, the AR advertising and commerce industry is projected to grow to $2.46 billion by 2022 The company sees meaningful revenue potential from the ad network in 2021 and beyond Nextech AR Solutions …

vFairs Integrates Zoom into its Platform to Support Large Scale Hybrid Virtual Events

Integration to deliver scalable advanced webinar capabilities to connect remote attendees to hybrid conferences, trade shows and events vFairs, the leading platform for hybrid and virtual events, announced they are integrating Zoom into their solution to deliver Zoom webinars and support remote interaction for hybrid events to bring together on-site and virtual attendees. The new Zoom integration for vFairs will help build the vFairs platform into an even more reliable, extensible solution to support the growing number of…

Postal Adds Virtual Events to Experience Marketing Platform

Postal is proud to announce the launch of the Postal Event Marketplace, a new product offering in it’s Experience Marketing Platform where direct mail, gifts, company swag, and now, memorable virtual events come together in one place to help sales and marketers break through the noise of saturated digital channels. With the launch of Postal Events, customers can now book talent from hundreds of options, manage the invite and registration process, and trigger the automatic sending of attendee event kits to ensure they land…

Events Horizon: What Virtual Events Will Look Like in 2021

It’s fair to say that COVID-19 has fueled a boom for the virtual events space. Unable to connect with customers and prospects in-person, businesses across the U.S. have instead turned to the power of virtual events to spread brand awareness and form meaningful relationships at a time when health concerns have made it almost impossible to do so. It’s been a benchmark year for the industry, and the likelihood is that in 2021, companies in the space will see revenues grow even further. In fact brands like Bizzabo and Hopin,…

6 Tips to Make Virtual Events a Success in the New Year and Beyond

Regardless of the industry or business size, every company was forced to make some sort of pivot in 2020 to address the challenges that COVID-19 presented. This was especially true for marketers with corporate event strategies. While 2020 started with the sudden cancellation of several industry events and the hope for some sort of normalcy by mid-year, even those who pushed their events back six months quickly recognized that in-person events weren’t going to happen. This was the exact scenario that my team was faced…

Jifflenow Reports 400% QoQ Increase in Customer Meetings Scheduled at Virtual Events

Enterprises are boosting sales success by booking thousands of inbound and outbound virtual B2B customer meetings alongside all-digital events and conferences; this proven technique increases attendee engagement, boosts ROI, and expands sales pipelines Jifflenow, innovator of the world’s #1 Meeting Automation Platform (MAP), is on track to achieve a 400% increase in the current quarter over the previous quarter in the number of virtual customer meetings that are being scheduled at virtual events. Jifflenow’s marketing…

80% Of Marketers Report Shift to Virtual Events Drives Greater Audience Reach

Event marketers agree (97%) -- going forward, the most rewarding events will have a virtual component Bizzabo, the world's leading Event Success Platform, released its Evolution of Events Report. The company analyzed responses from nearly 400 event marketing professionals in mid-senior level positions. The analysis uncovered valuable insights, including how virtual events are impacting audience reach, the future of hybrid events, budget increases in the coming year, and more. Marketing Technology News: Baidu to Acquire…

Higher Logic Announces New Product Offering to Support Engagement for Virtual Events

Higher Logic, the industry-leading, engagement platform announced a new product offering that will support organizations through virtual events. The Higher Logic platform will now offer an event-specific online community that will work with an organization's existing virtual event platform to drive engagement and deliver value before, during, and after the event takes place. The events industry made a drastic pivot from in-person events to virtual events in 2020 and that will likely carry into 2021. Higher Logic developed…

Hubilo Raises $4.5 Million From Lightspeed to Build the World’s First Intelligent Hub for Virtual Events

Hubilo, a global virtual events platform, is excited to announce a $4.5 million seed round, led by Lightspeed and backed by marquee tech angels, Girish Mathrubootham (Founder, Freshworks), Nishant Rao (ex-CEO LinkedIn India), Jonathan Boutelle (Co-founder, Slideshare), and Abinash Tripathy (CEO Helpshift). Starting its journey amidst the Covid crisis in April, Hubilo has grown over 32x organically and is projected to comfortably exceed $10 million in bookings run rate and host over 1 million attendees in the next few months.…

Bizzabo Launches New Solutions To Streamline Sponsor and Speaker Management at In-Person & Virtual Events

These innovative solutions enable event organizers to focus on what’s really important– creating rewarding events that drive business forward Bizzabo, the world's leading Event Success Platform, announced the launch of its Partners Management Solution and its Speakers Management Solution. The tools were built to streamline the collaboration between event teams and their partners and speakers, increasing efficiency and improving the working relationship between all involved, ensuring prosperous events. “Our new management…

Brightcove Partners with Cvent to Power the Future of Virtual Events

Partnership embeds Brightcove’s video technology in Cvent’s Virtual Attendee Hub® to power virtual events of all sizes Brightcove Inc., the world’s leading video technology platform, announced it is partnering with Cvent, the market-leading meetings, events, and hospitality technology provider, to offer its video solutions as part of Cvent’s newly-launched Virtual Attendee Hub. Through this partnership, Cvent customers can now easily launch reliable, scalable, and broadcast-grade video experiences to their audiences. Most…

Regalix Launches Nytro Events – A Powerful Virtual Events Platform

Regalix, a global leader in end-to-end customer lifecycle management and sales enablement, announced the launch of Nytro Events - a fully-featured virtual events platform that can enable up to 20,000+ virtual attendees. The solution is fully integrated into the Nytro.ai sales enablement platform and allows event, marketing, and sales teams to host online and hybrid virtual events including SKOs, QBRs, Town Halls, User Conferences, Summits, and Tradeshows. Marketing Technology News: Spotify Brings Out “Music, Meet…

Splash And Zoom Power The Next Generation Of Virtual Events

Splash, the only technology platform built for modern event marketing, has rolled out new features with Zoom that solve branding and data integration challenges with virtual events and programs. Since March 2020, millions of businesses have been forced to move events from in-person to online, exposing them to unchartered territory, and many technical challenges. With the overnight shift to virtual, companies need to quickly produce many types of online events at scale. But they are limited by status-quo live streaming and…