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Simpli.fi’s Geo-Fencing Technology Suite Recognized for Best Use of Location by the Local Search Association

2018 Ad-To-Action Awards Celebrates Innovation in Location-Based Media and Marketing Simpli.fi, the programmatic advertising platform built for the scale of localization and personalization, has been recognized by the Local Search Association (LSA) as best in class for use of location data for audience targeting, competitive intelligence, customer experience improvements and attribution for its Geo-Fencing product suite. The award was bestowed at LSA’s LSA18 Conference in Chicago on May 1. The award honors Simpli.fi’s…

DISC Publisher PeopleKeys Announces GDPR Readiness

Peoplekeys Will Be Providing a Free and Accessible Dispute Resolution Process in Accordance With the Gdpr Framework PeopleKeys, the leader in behavioral instruments and understanding, is proud to announce its preparation for the new landmark data privacy act, the General Data Protection Regulation (GDPR), to be in force on May 25, 2018, for all companies processing data for EU citizens and residents. In understanding the challenges of doing business internationally, the global publisher of customized behavioral analysis…

BounceX Raises $37 Million in Growth Round to Fuel People-Based Marketing Cloud

BounceX Secures Series B Round Led by Battery Ventures to Help Marketers Unlock the First New Scalable Revenue Channel in 10 Years BounceX, the leading People-Based Marketing (PBM) cloud, announced $37 million in Series B funding led by Battery Ventures with participation from existing investors, Contour Venture Partners, Cross Creek Capital, Primary Venture Partners, Jason Finger and Rho Ventures. Founded in 2012, BounceX was named the Fastest Growing Software Company in America by Inc.com in 2016 and has quadrupled…

Permira Funds to Acquire Cisco’s Service Provider Video Software Solutions Business

Permira to Create New Company Specifically Focused on Service Provider Video Operators and their Customers Permira, the global private equity firm, and Cisco, announced that a company backed by the Permira Funds has entered into a definitive agreement to acquire Cisco’s Service Provider Video Software Solutions (SPVSS) business. Following the close of the transaction, the Permira Funds will create a new, rebranded company focused on developing and delivering video solutions for the Pay-TV industry. The new company will…

Bynder Announces Integration and Partnership with Hootsuite

New Tool Connects Social Media Channels Directly to Creative Brand Assets, Making Visual Content Management Online more Agile, Streamlined and Consistent Bynder, the global leader in digital asset management (DAM), announced a new Marketplace integration with Hootsuite, the world’s most widely used social media management platform. The integration connects Hootsuite dashboards with creative assets stored in Bynder’s portal, enabling users to easily access files for social media content development without the need to…

nFusz Joins Marketo’s LaunchPoint Accelerate Partner Ecosystem With Next-Generation Interactive Video Platform

nFusz, the Hollywood-based digital technology company, announced at the Marketo Marketing Nation Summit, that it has joined the Marketo LaunchPoint Accelerate Partner Ecosystem, the industry’s first MarTech partner accelerator, and completed the integration of notifiCRM, its interactive video marketing technology, into the Marketo Engagement Platform. notifiCRM’s seamless integration with Marketo is designed to enhance marketing content and dramatically improve conversion rates for Marketo customers through interactive…

Passage AI Secures $7.3 Million in Series A Funding Led by Blumberg Capital

Cutting-edge AI That Powers Conversational Interfaces Exceeded $1 million In Annual Recurring Revenue (ARR) Within 6 Months Of Launching Its Product Passage AI, a pioneer in AI-powered conversational interfaces, announced a $7.3 million Series A round of financing, led by Blumberg Capital. Founded in 2016 by three Silicon Valley veterans with an extensive background in deep learning and artificial intelligence, Passage AI is at the forefront of bringing AI-powered conversational interfaces into the retail,…

Marketing Veteran Paula Burr Chosen To Lead DEG’s Analytics and Insights Team

Digital Agency DEG Hires New Director of Analytics and Insight One of the fastest growing companies, DEG is a full-service digital agency that delivers marketing messages which help connect and create a resonating impact. DEG has now hired marketing veteran Paula Burr, as the Director of Analytics and Insight. Burr will guide the team of analysts at DEG to optimize brand channels, understand their customers better through both qualitative and quantitative methods. The DEG analysts work as members of integrated agency…

SpotX Provides Total Campaign Audience Insights for CTV

SpotX Serves As The First Digital Supply-Side Platform To Use Nielsen Analytics for CTV SpotX, a global advertising and monetization platform, announced that it would be leveraging total incremental campaign on Nielsen’s audience data for connected TVs (CTV). It also offers demographic breakouts based on the data, thus becoming the first time a digital platform has leveraged Nielsen Analytics for CTV. Viewership constantly continues to increase on connected TV devices. Understanding the need for independent measurement…

You Can Now Share GoPro Moments Directly to Your Instagram Stories

New Sharing Feature of GoPro Helps Move Content to Insta Directly From App This is the news that is going to make you smile! No more million steps to connect GoPro videos and photos to the Insta Story feature, because GoPro App has simplified life hereon. Beginning today, you can now add your GoPro photo/video directly to your Instagram story from the GoPro app in just a few taps. Other cool new tools you can experiment with include trimming your video to the exact clip desired, wide shot for that perfect angle and…

Data Platform Company Looker Announces Integration with Workplace by Facebook

Brings Data Securely Into Workflows Through Company-Wide Collaboration Platform Looker, a leading data platform company, announced its integration for Workplace by Facebook, an enterprise communication and collaboration platform. The integration delivers business insights from Looker directly into Workplace, simplifying workflows for teams and individuals. Looker eliminates the need to log into a separate tool to view data and critical business insights. Now, data can be pushed into Workplace allowing users to view the…

Hootsuite and Workplace by Facebook Partner to Empower Employee Advocacy

Amplify and Workplace Integration Enables Employees to Quickly and Easily Share on Social to Advance Their Organization's Social Programs Hootsuite, the world’s most widely used social media management platform, announced a strategic partnership with Workplace by Facebook to make it quicker and easier for employees to share brand and thought leadership content on social. The expanded partnership brings to life the integration of Hootsuite’s employee advocacy platform, Amplify, with Workplace by Facebook, empowering an…

BlueJeans Announces Latest Integration With Workplace by Facebook

Simply Add @BlueJeans to Workplace Chat for an Immersive Collaboration Experience BlueJeans Network Inc, the first cloud service to connect desktops, mobile devices and room systems in one video meeting, announced its latest integration with Workplace by Facebook. Now, any Workplace user can instantly launch a BlueJeans meeting by simply adding @BlueJeans to their Workplace Chat. This powerful combination results in users getting both the flexibility of chat and the efficiency of face-to-face communications. “Chat…

HubSpot Announces Integration with Workplace by Facebook

HubSpot CRM Connects HubSpot-Integration With Workplace by Facebook HubSpot, a leading CRM, customer experience, sales and marketing platform announced the launch of a new integration with Workplace by Facebook. The new integration helps with delivering notifications directly from HubSpot to Workplace so that sales representatives never miss a step. Sales reps usually manage many channels and it stretches them thin -- this makes it difficult to engage in rapidly incoming engagements. With new productivity channels…

Agency Spotter Ranks the Best Mobile Marketing Agencies in New Report

The Top 20 Report Makes Public the List of the Best Mobile Marketing Agencies on the Agency Spotter Website The latest Top 20 Report issued by Agency Spotter recently listed the Best Mobile Marketing Agencies on the B2B ratings and review authority's website. The report was ranked based on client reviews, project data, and expert input. It features mobile agencies focused on app marketing for iOS, Android, mobile web, and more. Many of the winners also design and develop mobile apps, making the list especially valuable…

Leading Marketing Agency Web Daytona Now Accepts Cryptocurrency

This is the First Time a Digital Marketing Agency like Web Daytona Has Done This in Florida's History Web Daytona, a leading marketing agency accepts cryptocurrency payments as of Monday, April 30. This marks the first time a digital marketing agency has done this in Florida’s history, and the agency is excited to be making waves. “It’s more convenient for businesses to work with companies that accept cryptocurrency,” Web Daytona CEO Gary Vela said. “Really, it’s a technology that opens you up to new markets, and…

Cision State of the Media Report Reveals Rising Public Trust Amidst Journalism’s Fake News Battle

Report Findings Focus on Key Challenges Impacting Journalists Today, including Accuracy, Credibility and Trust To uncover the biggest trends and challenges facing the media industry, Cision recently released its 2018 State of the Media Report, revealing that fake news continues to be a major concern for journalists around the world, emerging for the second year in a row. In fact, 56 percent of global respondents said fake news is making readers more skeptical about all the content they read. However, this…

CleverTouch Wins 2018 Marketo International Partner of the Year Revvie Award

CleverTouch Marketing Is Europe's Leading Marketing Automation Consulting and Service Provider CleverTouch, Europe’s leading Marketing Automation consultancy and service provider, announced it was named the winner of the 2018 Marketo Revvie Award for International Partner of the Year, by Marketo, Inc., the leading provider of engagement marketing software and solutions. The award honors an international technology or digital services partner who has invested deeply in either building an innovative integration to enable…

BuzzBoard Announces Category Insights to Help Understand Customers Better

Category Insights and Coverage For More Than 700 Business Categories for the US BuzzBoard Inc, a pioneer in cloud services data provider, revealed that it has expanded the business category insights provides more than 700 verticals. The sectors include manufacturing, retail, transportation and other professional services. If you’re looking to understand the frequency around home improvement businesses or learn about the Life Time Value of Customers (LTV) in the field of dentistry—BuzzBoard will now offer it all across…

Amplero Names Jamie Miller as New CEO

New CEO to Expand Amplero’s Vision to Humanize the Consumer-Brand Relationship Award-winning AI-marketing startup Amplero, has now officially announced the joining of Jamie Miller as the new Chief Executive Officer.  This move adds to Amplero's executive team since Miller's deep experience successfully will help accelerate young technology companies, in both enterprise and consumer-facing industries. Amplero was founded by machine learning pioneer, Olly Downs, Ph.D., who will continue in his role as Amplero founder…