Account-based marketing - now known as ABM -  is not a new concept.  It was first coined by the Information Technology Services Marketing Association (ITSMA) back in 2003.  But it is a…
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Brandon Logsdon talks about how PDI is committed to community partnerships   How was this partnership established? The National Association of Convenience Stores (NACS) is always…
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Mike Davie talks about why must marketers be educated about the Data Economy Tell us about your role and journey into Marketing Technology. How did you arrive at Quadrant?…
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Mitch Ratcliffe talks about how Sales Professionals should train themselves to master MarTech skills Know My Team Which personality trait has helped you excel as a Marketer?…
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James Ontra tells how Shufflrr makes the entire Presentation process more efficient for large organization. What is Presentation Management and how does Shufflrr solve for it?…
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Cameron Church talks about the importance of video in advertising, the challenges, and the way forward. Know My Team Who is Watching That? Watching That is the world’s first…
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Matthew Biboud-Lubeck talks about his idea of  "Customer Engagement Strategy" and how much of it could change in the next 5 years Know My Team Tell us about your role at…
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Lynda Clarizio talks about her journey in Martech. Tell us about your role at IRIS.TV as an advisory member and how you first learned about the company? I first learned about…
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Mike Cotoia talks about how young sales professionals should train themselves to master MarTech and Adtech skills Know My Team Tell us about your role at TechTarget. How did you…
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Bill Swanson talks about the state of subscription-based technology buying. My role and my team I’m responsible for developing and growing our portfolio of premium publishers…
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Randy Apuzzo talks about his journey in setting up The Zesty.io. Zesty.io: My Journey and Our Team Zesty.io is fast-forwarding the next generation of cloud-based web content…
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Sandie Overtveld talks about how sales professionals should train themselves to master sales automation, reporting and intelligence tools Know Me Please tell us about your role at…
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Lindsay O'Neill talks about her journey in The linknexus, her reputation as a ‘Storyteller’ and how she stays on top of every marketing and sales trends. Tell us about your role at…
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Victor Ricci talks about the journey in building Trend Pie’s social following of over 250 million members How does Trend Pie approach Influencer Marketing differently?…
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Adam Sirois talks about the tools and strategies he uses to create effective B2B sales content at BounceX. B2B Marketing Strategy and Customer Acquisition Models Tell us about…
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Sophie Slowe talks about the tools and strategies they use to create effective B2B content at Kitewheel. Know My Team How big is your team and what drives them to succeed in…
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Jean Chen talks about her journey in SaleScout and how she motivates B2B teams with the latest best practices in sales tech Know My Team How big is your team and what drives them…
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John Pollard talks about his journey in setting up The Donuts Inc. Know My Team How big is your team and what drives them to succeed in meeting small-term and long-term goals at…
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Kate O'Loughlin talks about her journey at SuperAwesome and sets up an ideal definition for ‘Customer Experience’ for kids. Kids’ Digital Advertising Ecosystem How big is your…
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John Sampogna talks about his journey in setting up Wondersauce. Know My Team My role at Wondersauce, and how I got here. We started Wondersauce in 2011 with the dream of…
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