"Every action you take, every application you use, every decision you make, should be based on insights garnered from trustworthy data." Tell us about your role at AdSwerve and your…
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"Small businesses will have to decide if building a solid digital foundation is worth the upfront cost — will they be significantly growing or scaling in the next 3-5 years?" Tell us…
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"Many people think of a brand as just the logo and design systems, but it's every interaction." Tell us about your role at Infusionsoft. What inspired you to establish a CRM focused…
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"Companies need both great product and great go-to-market in order to succeed — It’s very difficult to keep customers happy in the long-term if the product isn’t meeting expectations."…
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"AI is an important component of any modern CMS as it offers the opportunity to enhance the customer journey with better targeting and more efficient use of customer data." Tell us…
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"AI can offer device-based and local time-based insights to help determine at what time and on which channel marketing messages should be served to each individual shopper for maximum…
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"As a business leader preparing for an AI-centric world, it’s important that you start by gaining access to relevant data and then implement AI and ML capabilities to work towards…
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"There is real money being spent on Influencer Marketing, but there is also real money being wasted at the same time — both in spend and operational inefficiencies at brands and…
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"In the age of Artificial Intelligence and chatbots, companies bringing the 'human touch' back to business are actually those with a competitive advantage." Tell us about your new role…
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"I use data to validate and prove what it is I’m trying to accomplish — people will argue against opinion, but it’s hard to argue against data." Tell us about your role and journey…
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"If you are going to be in this space, you need to innovate and compete because tomorrow there will be something new and the deck will get reshuffled." Tell us about your role and…
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"With the evolution of consumer behavior, we have to be ready to cater not only via multi-channel but via omnichannel for customers to go through their journey completely…
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"The industry is still exploring how AR and VR can transition from the realm of entertainment into more business-oriented applications." Tell us about your role and how you got here.…
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"To keep up with the speed of customer demands, multi-channel marketing and multi-channel communications are critical." Tell us about your role and how you got here. What inspired…
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"To keep Digital Air Strike on top of technology and innovation, I employ three qualities: confidence, positivity and curiosity." Tell us about your journey into technology. What made…
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"Marketing leadership, particularly revenue marketing, needs to understand technology — not just what to buy, but how to integrate it into a strategy and use it to power a marketing…
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"Email Marketing is primed for major disruption, and we really need to embrace messaging more aggressively within B2B segments." Tell us about your role and journey at Kahuna. I’m…
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"Analytics and ROI, which is becoming highly valuable, is the new currency in Content Management." Tell us about your role and journey into AdTech. I have been working with Adstream…
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"GDPR, while, of course, focused in Europe, was a big wake up call for the entire industry and made many companies take stock of how they handled data." Tell us about your role and…
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"We pride ourselves on remaining independent in a time when shops are getting bought by the big conglomerates."Tell us how you came to be at Mediasmith. Before recently becoming CEO,…
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