TechBytes with John Whitmore, Head of Data Strategy, TiVo
John Whitmore Head of Data, TiVo Appointment viewing has now caught the advertiser's fancy. Addressing TV viewership with programmatic advertising …
TechBytes with Frank Palermo, Global Head of Digital Solutions, Virtusa
Frank Palermo SVP, Digital Solutions, Virtusa For the sake of an analogy, humans know more about the Black Holes today …
TechBytes with Patrick Boch, Director Product Marketing, Virtual Forge
Patrick Boch Director Product Marketing, Virtual Forge GDPR, Customer Experiences, and Inbound Marketing strategies -- they remain the hot topics …
TechBytes with Katie Hickey, Marketing Manager, Usabilla
Katie Hickey Marketing Manager, Usabilla The Customer is a king; the experiences, priceless. The ever-growing importance of customer data platforms …
TechBytes with Mark Bloom, Director, Product Marketing, Zendesk
Mark Bloom Director, Product Marketing, Zendesk Recently, Zendesk launched their Enterprise Workflow and Collaboration tools to help businesses build and …
TechBytes with Jonathan Liew, Strategy Director, Fetch
Jonathan Liew Strategy Director, Fetch Most users dislike seeing ads on their mobile, and yet mobile advertising is set to …
TechBytes with Jodie McAfee, SVP, Sales and Marketing, Inscape
Jodie McAfee SVP, Sales and Marketing, Inscape The flywheel of Automatic Content Recognition technology is transforming rapidly. TV viewing data …
TechBytes with Jeff Cheal, Director, Personalization, Campaign and Analytics Strategy, Episerver
Jeff Cheal Director,Personalization, Campaign and Analytics Strategy, Episerver Content creation practices are under a constant pressure to perform and deliver to …
TechBytes with Oliver Tavakoli, Chief Technology Officer, Vectra
Oliver Tavakoli Chief Technology Officer, Vectra Gartner recently recognized Vectra as the only visionary for its 2018 Magic Quadrant for Intrusion …
TechBytes with Catherine Collins, Chief Product Officer, ZaiLab
Catherine Collins Chief Product Officer, ZaiLab Contact centers play a vital role in omnichannel marketing and commerce. With customers engaging on …
TechBytes with Scott Garner, EVP and Chief Commercial Officer, ADARA
Scott Garner EVP and Chief Commercial Officer, ADARA Recently, ADARA unveiled Customer Yield Intelligence (CYI) to unify and super-charge CRM …
TechBytes with Zak Pines, VP of Marketing, Bedrock Data
Zak Pines VP, Marketing, Bedrock Data Recently, Bedrock Data announced a new wave of connectors for its Fusion software. The new set …
TechBytes with Klarn DePalma, Executive Vice President, MNI Targeted Media
Klarn DePalma Executive Vice President, MNI Targeted Media Content is the pillar of any marketing campaign. With changing trends in …
TechBytes with Steven ZoBell, Chief Product & Technology Officer, Workfront
Steven ZoBell Chief Product & Technology Officer, Workfront Learning the clear definition of an Ideal Customer is the most critical …
TechBytes with Billie Vuckovich, Director, Digital Marketing and Ad Ops, dexiMEDIA
Billie Vuckovich Director, Digital Marketing and Ad Operations, dexiMEDIA Ad fraud is the dirty secret of digital media that exploded …
TechBytes with Eric Moller, Chief Technology Officer, Atomic X
Eric Moller Chief Technology Officer, Atomic X Atomic X recently launched a chatbot for marketing and sales - Rufus. Chatbots …
TechBytes with Brad Fay, Chief Commercial Officer, Engagement Labs
Brad Fay Chief Commercial Officer, Engagement Labs According to Engagement Labs, most retailers see Amazon as the benchmark to outperform, …
TechBytes with Patrick D. Mahoney, President and CEO, IEEE GlobalSpec
Patrick D. Mahoney President and CEO, IEEE GlobalSpec Since its first notification, GDPR has proved to be the biggest disruption …
TechBytes with Tim Harris, Chief Technology Officer, Mirriad
Tim Harris Chief Technology Officer, Mirriad Recently, Mirriad launched a ten-second in-video ad unit supported by their Visual Impact Score (VIS) …
TechBytes with Veronica Buitron, Co-founder and CTO, TangoCode
Veronica Buitron Co-founder and CTO, TangoCode Digital Transformation is key to survive in this age of data-driven sales and marketing. …