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CRM

Marketo Delivers New AI-Powered Personalization To Fuel Marketing And Sales Success

PRNewswire Oct 17, 2017 0
New Solutions Provide Marketers And Sellers With The Insights To Effectively Engage With Customers Across Channels Marketo, Inc, the leading provider of engagement marketing…
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Nintex Brings Powerful, Easy to Use Process Automation to Box Customers

PRNewswire Oct 13, 2017 0
By Integrating the Award-Winning Nintex Workflow Cloud® with Box's Modern Cloud Content Management Platform, Box Customers Can Easily Automate and Optimize Document-Driven Processes…
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Marketing Automation

DemandBridge and e-Quantum, Inc. to Combine to Create a Leader in the Marketing Automation Software…

PRNewswire Oct 6, 2017 0
Today Principals from DemandBridge and e-Quantum, Inc. announced that they will be merging the two companies, effective immediately. The announcement was made on stage at the PSDA…
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Marketing Automation

Mautic Launches Maestro, A Marketing Management Solution Created Specifically for Agencies and…

PRNewswire Oct 6, 2017 0
Provider of Open Marketing Cloud Announces New Product that Increases Scalability and Saves Time for Marketers Across the Entire Business Mautic, the leader in modern…
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Sales & Marketing

Epsilon Names Brian Serino Senior Vice President, Managing Director, Sales

MTS Staff Writer Oct 6, 2017 0
Epsilon®, a global leader in creating connections between people and brands, announced that Brian Serino has joined as Senior Vice President, Managing Director, Sales, reporting to…
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Customer Experience Management

Pegasystems Unveils Industry-First Cloud Choice Guarantee to Move Away from Vendor Lock-In Culture

Sudipto Ghosh Oct 6, 2017 0
Open Deployment Model Delivers “As A Service” Ease While Ensuring Flexibility To Run On Any Cloud Pegasystems, the software company empowering customer engagement at the world’s…
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Sales & Marketing

Marketo Announces Leadership Changes to Global Revenue Team

PRNewswire Oct 5, 2017 0
Kate Fitzgerald And Jamie Anderson Join Marketo In The Americas And EMEA, With Yasutaka Fukuda Expanding Leadership In The Asia Pacific  Marketo, Inc, the leading provider of…
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Marketing Automation

Marketo Unveils ContentAI to Strengthen the AI-Powered Engagement Economy

Sudipto Ghosh Oct 4, 2017 0
Solution Built For Marketers Personalizes Cross-Channel Content At Scale For Better Customer Engagement Marketo, the leading provider of engagement marketing software and solutions,…
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Staff Writers

MarTech Market Worth $34.3 Billion a Year; 50% Of Brands Don’t Have the Tools Yet!

Sudipto Ghosh Sep 13, 2017 2
Global leaders and innovators throng to Dmexco to understand the digital trends of 2017. Just ahead of the event, Moore Stephens has announced the launch of a research report into the…
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Marketing Automation

WorkSpan Announces $9M Series A to Unleash the Exponential Potential of Marketing Networks

Avinash Duduskar Aug 29, 2017 0
WorkSpan, the Marketing Network where marketing teams span boundaries to work across internal teams, external go-to-market partners and agencies to orchestrate marketing campaigns and…
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Marketing Automation

Marketo and Google Cloud Join Forces to Transform Engagement Solutions for the Enterprise

Sudipto Ghosh Aug 24, 2017 0
Marketo And Google Cloud Form An Alliance To Drive Innovation And Deliver The Next Generation Of Marketing Solutions Marketo, Inc., the leading provider of engagement marketing…
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Marketing Automation

Mindmatrix Brings Partner Relationship Management (PRM), Channel Marketing Automation & Channel…

Sudipto Ghosh Aug 17, 2017 1
Mindmatrix, a leading native Channel Enablement Software Provider in the industry, is offering all the 3 core elements of Channel Enablement on a single platform. These elements are --…
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Marketing Automation

LeadMaster Selects ConnectLeader’s Sales Acceleration Platform for CRM Integration and…

Sudipto Ghosh Aug 17, 2017 1
ConnectLeader, a leading innovator in B2B sales acceleration technologies, announced that LeadMaster has selected its award-winning Sales Acceleration Platform for product integration.…
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Marketing Automation

Really Simple Systems Announces a Major New CRM Release Targeting the SMB Market

Sudipto Ghosh Aug 9, 2017 0
Really Simple Systems has unveiled the CRM Version 5 featuring 'drag and drop' customization, a global search bar, easy data move and merge options Really Simple Systems, the…
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Marketing Automation

Marketo Delivers Innovation Suite to Empower Personalized and Seamless Engagement Across Channels

Sudipto Ghosh Jul 13, 2017 0
Marketo’s Latest Release Features Updates To Abm, Ad Bridge, Web Personalization, And Analytics Marketo has unveiled its latest suite of product capabilities to further empower…
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Marketing Automation

Interview with Steve Lucas – CEO at Marketo

Sudipto Ghosh May 23, 2017
"With the ever more crowded MarTech landscape, it’s somewhat self-fulfilling in that the weight of complexity will cause marketers to have a near allergic reaction to all this…
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Marketing Automation

Lessons Marketers Can Learn from Manufacturers – Part 3

Peter Bell Apr 20, 2017 0
...continued from part 2 Getting on Board the Automation Train Manufacturing automation, predicated on an integrated stack where data from all over the plant informs decision-making,…
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Marketing Automation

Lessons Marketers Can Learn from Manufacturers – Part 2

Peter Bell Apr 19, 2017 2
...continued from part 1 Leverage Data Wherever It Comes From  Manufacturers have become experts in smashing data silos, taking data from all over the organization to derive…
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Marketing Automation

Lessons Marketers Can Learn from Manufacturers – Part 1

Peter Bell Apr 18, 2017 1
When it comes to industries to steal tips and best practices from, marketers typically look to creative or cutting-edge fields. Too rarely, however, does manufacturing jump to the top…
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Customer Experience Management

Intercom Ups the Ante to Improve Customer Communications with Bugcrowd Bug Bounty Program

Sudipto Ghosh Feb 17, 2017 0
Intercom, the leading customer messaging platform, has announced a key partnership deal with the pioneer in crowd-sourced security testing – Bugcrowd. The latest partnership is…
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