Enhancements Include New Multi-Cloud Hosting and Dynamic Content Capabilities Recently, at Mobile World Congress 2018 in Barcelona, Braze (formerly Appboy), a leading marketing automation and customer engagement platform, announced…
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MarTech RADAR 150 company, Marketo, has announced that it has appointed Arun Anantharaman from Adobe Systems as its new Chief Product Officer. The leading provider of engagement marketing software and solution also announced that Manoj…
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WebEngage became the first Indian company to raise funding from the newly launched CaaS arm of Social Capital - a California-based VC firm founded by renowned Valley executive Chamath Palihapitiya. Introduced by Social Capital, CaaS…
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The Leading Engagement Platform Provider Marketo Has Awarded Oktopost the 'Technology Partner of the Year' Oktopost, the only social media management platform that is architected for B2B enterprise companies, announced its selection as…
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The Zaius-Zendesk Integration is the First B2C CRM-Customer Service Platform Integration for E-Commerce, Retail Marketers that Offers Data from Every Customer Engagement Zaius, a leading B2C CRM that delivers real-time, cross-channel…
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Created by CleverTouch's DevLab, Momentum Allows Field Marketers to Build Their Own Emails with No Knowledge of HTML CleverTouch, a leading Marketing Automation consultancy and service provider, announced the launch of Momentum, a…
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Advisors Get 300 Percent More Exposure for 31 Percent of the Cost of Live Seminars with Online Advertising + Video + Marketing Automation Snappy Kraken, a MarTech company focused on helping financial professionals automate their…
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Leading mobile marketing automation provider, Swrve, has announced the appointment of senior personnel within its go-to-market organization, as it continues to invest in growth for 2018. Swrve added John Whitbeck as its vice president of…
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The Biggest Disruptions in Marketing Technology You Should Be Expecting This Year Speaking to top marketing leaders in the industry led us to believe that the buzzing ecosystem of marketing technologies would have more disruptions in…
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DemandBridge, an integrated business platform delivering seamless marketing solutions in the cloud, today announced the acquisition of Kramer-Smilko, Inc. The acquisition furthers DemandBridge's commitment to empowering…
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New Integration Enables Notifications In Real-Time Marketo, Inc, the leading provider of engagement marketing software and solutions, announced a partnership with Slack, to empower Marketo users to communicate and collaborate effectively…
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Digital Pi Received The Award In Las Vegas At The Marketo Revenue Kick Off Meeting Last Week, For Its Contributions To Marketo's Sales And Customer Success In 2017 Digital Pi, a leading Marketo consulting agency, today announced it was…
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Apart From its New Version of Zoho Sites Which Helps Users Build Websites with Advanced Customization Options, Zoho Launches Cloud App Integration Platform - Zoho Flow; Unveils Zoho PageSense: A Complete Website Testing and Optimization…
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Open Marketing Automation Leader Increases Customer Base, Expands Team and Grows Product Portfolio Mautic, the world's only Open Marketing Cloud, announced it has seen rapid adoption of the company's marketing automation cloud platform,…
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This Update Will Provide Website Owners and Marketers Alike With Deeper Insights Into The Types Of Companies That Are Visiting Their Website. The popular add-on to Google Analytics, designed by Fastbase, Inc., has just rolled out a major…
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The $125 Million Cash Deal Will Help Go Daddy Offer Small Businesses A Boost In Social Media Engagement GoDaddy Inc., the world's largest cloud platform dedicated to small, independent ventures, announced that it has entered into a…
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Leaders in Sales & Marketing Automation and Call Tracking Solidify Partnership, Creating a Must-Have Marketing Solution for Call Tracking and Automation Sales and marketing solutions provider, Lead Liaison, and call tracking…
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CEO's Vision in Denver: Marketo Is Fast-Tracking Its Growth, Inching Towards Half-Billion Revenue in 2018 MarTech Interview Series with Steve Lucas, CEO of Marketo Within a year-and-a-half of taking helms at Marketo, CEO Steve Lucas…
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The Optimob Automation Technology Enables HasOffers Customers to Vastly Improve Optimization HasOffers, the world's largest performance marketing platform, is acquiring the intellectual property assets of Tel Aviv based Optimob, makers…
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Dentsu Aegis Network today announces that it has acquired Detroit, Michigan-based HelloWorld, a digital marketing solutions provider focused on promotion and loyalty solutions. The business will be rebranded “HelloWorld, a Merkle Company.”…
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