Comprehensive Resource Provides Advertisers Access to Connected TV Platforms, Premium Ad Inventory and Analytics Hearst Television Inc. has launched Hearst …
Adobe, Microsoft and SAP Announce the Open Data Initiative to Empower a New Generation of Customer Experiences
Industry Leaders Team Up to Help Customers Connect Data Across their Organizations, Find Powerful Insights and Deliver Intelligent Services with …
Showpad Named a Leader in Sales Enablement Automation Platforms by Independent Research Firm
Global Sales Enablement Company Evaluated for Its Current Offering, Strategy and Market Presence Showpad, the leading sales enablement platform for …
MapAnything Unveils Schedule Assistant, Part of the Company’s Winter 18 Release on Salesforce AppExchange, the World’s Leading Enterprise Apps Marketplace
Advanced Routing Prioritization Schedules a Week of Visits for Field Sales or Service Teams, to Slash Administration and Travel Time …
Kenshoo Announces Support of Apple Search Ads
Kenshoo’s New Relationship Enables Marketers to Capitalize on Apple Search Ads’ Continued Growth and Entrance into More Markets at Scale …
Salesforce Celebrates Newest Customer Koa Club Members
Salesforce Koa Club Welcomes the More Than 4,600 Customers Who Have Been with Salesforce for 10 Years at Dreamforce 2018 …
Pipeliner Releases Automation Hub
Pipeliner announced the release of its game-changing Automation Hub. This revolutionary, new capability delivers levels of integration and efficiency never …
Highspot Raises $35 Million as Demand for Sales Enablement Skyrockets
Major Investment Fuels Global Expansion in Rapidly Growing Market Highspot, the industry’s most advanced sales enablement platform that sales reps love, …
Greater Marketing Insights as Natterbox Joins Salesforce Communities
First Telephony Provider to Be Available for Community Cloud Customers Natterbox, a leading provider of global voice cloud services, has …
Monetate Expands Product Strategy Team
Building the Best R&D and Product Strategy Teams to Meet Customer Needs Monetate, the worldwide leader in personalization, announced it …
Fluent, Inc. Joins the ANA Council for Data Integrity & IAB’s Data Transparency Standards Group
Fluent, Inc., a leading data-driven performance marketing company, announced that it has joined the ANA Council for Data Integrity and …
Mullenlowe Profero and Millennium Hotels and Resorts Wins 2018 Sitecore Experience Award for Best Use of Sitecore as Digital Experience Platform
Award Recognises Significant Digital Transformation of the Consumer Experience for Millennium Hotels and Resorts MullenLowe Profero Singapore and Millennium Hotels …
2018 State of Consumer Loyalty Proves How Much Brands Matter in an Amazon World
Yotpo Survey Highlights Opportunities to Build Relationships As 90% of Consumers Declare Equal or More Brand Loyalty Compared to Last …
New EU Data Shows Only 10% of Women-Led Startups Receive VC Funding
Women Startup Challenge Europe Finalists Announced; Aim to Close the Funding Gap for Women Women Who Tech, one of the …
Marketing Technology Bulletin Covering the Week Gone By
Top Picks from Martech Series. Original Martech Insights from the Week Gone By. Our staff writers compiled a bulletin covering …
New Freshworks Study Finds Majority of Firms Want to Replace Their SaaS CRM Systems
Freshworks, the leading provider of cloud-based customer engagement software, announced a new Forrester Consulting study, Riding The Next Wave in SaaS …
Segment Introduces Customer Data Infrastructure
Customer Data Infrastructure Provides the Data Foundation Needed for the Next Generation of Digital Business Segment Synapse Synapse, Segment introduced Customer Data …
Copado Secures €7.5 Million Series a Investment Led by Insight Venture Partners to Support Its Continued Growth
Copado, a cloud-based release management platform, announced a €7.5 million Series A funding round with an investment from Insight Venture …
Sandler and Playboox Partner to Drive Enterprise Selling Best Practices
Sales Effectiveness Leaders Transform Salesforce.Com into a Guided Selling and Coaching System for Enterprise Sales Sandler Training and Playboox announced …
MailUp Enters the Artificial Intelligence Space; Acquires Datatrics
Marketing Technology firm, MailUp is acquiring Datatrics B.V., a Netherlands-based firm that specializes in cutting-edge Predictive Marketing. The acquisition will help …