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      • MarTech Interview with Jo Kinsella, Chief Revenue Officer and EVP at TVSquared
        MarTech Interview with Jo Kinsella, Chief Revenue Officer and EVP at TVSquared
      • MarTech Interview with Josko Grljevic, Chief Transformation Officer at Talon Outdoor
        MarTech Interview with Josko Grljevic, Chief Transformation Officer at Talon Outdoor
      • MarTech Interview with Brian Walker, Chief Strategy Officer at Bloomreach
        MarTech Interview with Brian Walker, Chief Strategy Officer at Bloomreach
      • MarTech Interview with Guy Tytunovich, Founder and CEO at CHEQ
        MarTech Interview with Guy Tytunovich, Founder and CEO at CHEQ
      • MarTech Interview with David Turner, CMO & Chief Customer Officer at Sidetrade
        MarTech Interview with David Turner, CMO at Sidetrade
    • Tech Bytes
      • Prediction Series 2019: Interview with Daniel Incandela, CMO at Conga
        Prediction Series 2019: Interview with Daniel Incandela, CMO at Conga
      • TechBytes with c, Digital Executive, Growth Strategist and Revenue Leader at DoubleVerify
        TechBytes with Gian LaVecchia, SVP Brand Partnerships at DoubleVerify
      • TechBytes with Pedro Arellano, VP of Product Marketing at Looker
        TechBytes with Pedro Arellano, VP of Product Marketing at Looker
      • Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
        Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
      • TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
        TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
    • Fireside Chats
      • Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
      • Fireside Chat with Mike Davie, CEO at Quadrant
        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
      • Fireside Chat with James Ontra, Co-Founder, Shulffrr
        Fireside Chat with James Ontra, Co-Founder at Shufflrr
      • Fireside Chat with Cameron Church
        Fireside Chat with Cameron Church
  • Insights
    • Columnists
      • AI Takes Center Stage at Web Summit 2019
        AI Takes Center Stage at Web Summit 2019
      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
    • Guest Authors
      • 5 Travel and Luxury Brands that Use Technology for CX
        5 Travel and Luxury Brands that Use Technology for Customer Experience
      • AI Takes Center Stage at Web Summit 2019
        AI Takes Center Stage at Web Summit 2019
      • How Marketing Automation and AI Are Transforming Customer Journey Stages
        How Marketing Automation and AI Are Transforming Customer Journey Stages
      • Turning Influencer Marketing into a Major Media Channel: How To
        Turning Influencer Marketing into a Major Media Channel
      • Why the Private Sector, Not Just Governments, Needs to Take the Lead in ‘Cleaning up’ Europe’s Digital Economy
        Why the Private Sector, Not Just Governments, Needs to Take the Lead in ‘Cleaning up’ Europe’s Digital Economy
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • 5 Revelations from LinkedIn 2020 Emerging Jobs Report that Should Excite a MarTech CMO
        5 Revelations from LinkedIn 2020 Emerging Jobs Report that Should Excite a MarTech CMO
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
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Sales & Marketing

Global ABM Leader Madison Logic Only NYC-Based Martech Company
Account Based Marketing

Global ABM Leader Madison Logic Only NYC-Based Martech Company to Achieve 6th Consecutive Inc 5000 Honor

With Three-Year Revenue Growth of 106 Percent, Madison Logic Earns an Accomplishment Fewer than 6% of Companies Achieved in the …

MTS Staff WriterAugust 16, 2018, 7:10 pmAugust 16, 2018 0 1018
Guest Authors, Native & Programmatic Advertising

How Adding Audio Advertising to Your Channels Will Mute the Competition

In the not-so-distant past, advertisers aiming to reach audiophiles had a straightforward task. Depending on their target audiences, they’d negotiate …

Inbal LaviAugust 16, 2018, 5:53 pmAugust 16, 2018 0 3119
Rob Weedn
Account Based Marketing, Analytics, Audience Data, CRM, Data Hygiene, Tech Bytes

TechBytes with Rob Weedn, Founder and CEO, DealSignal

Rob Weedn Founder and CEO, DealSignal Marketing and sales machines run on data. Data is the oil that keeps the …
Sudipto GhoshAugust 16, 2018, 5:43 pmAugust 16, 2018 0 2576
WISeKey Cybersecurity Growing by over 60% Compared to Same Period Last as More Companies Required ID Management to Facilitate Their Compliance with GDPR
Identity Management

WISeKey Cybersecurity Growing by over 60% Compared to Same Period Last as More Companies Required ID Management to Facilitate Their Compliance with GDPR

WISeKey QuoVadis Identity Management, Managed PKI and Digital Signing Services Penetration Is Growing Beyond Europe, Generating Revenue of over $11 …

PRNewswireAugust 16, 2018, 5:20 pmAugust 16, 2018 0 1683
CallRail Launches First-to-Market Cost-Per-Lead Solution
Analytics, B2B Commerce, Sales Intelligence

CallRail Launches First-to-Market Cost-Per-Lead Solution

New Feature Aims to Help Agencies Solve Growing Attribution Problem and Better Demonstrate ROI Leading call tracking and analytics provider, CallRail, …

Sudipto GhoshAugust 16, 2018, 4:11 pmAugust 16, 2018 0 1347
Viant Launches Sales Tactic Optimization & Purchase Cycle Targeting
Sales & Marketing

Viant Launches Sales Tactic Optimization and Purchase Cycle Targeting for CPG Marketers

Expanded Partnership with IRI Enables Advanced Optimization and Targeting Capabilities Viant, a Meredith Corporation people-based advertising technology company, announced the …

MTS Staff WriterAugust 16, 2018, 3:29 pmAugust 16, 2018 0 758
SugarCRM-Accel-KKR Join Hands to Usher Next Phase of CRM Business
B2B Commerce, CRM

SugarCRM and Accel-KKR Join Hands to Usher Next Phase of CRM Business

Leading CRM maker, SugarCRM has announced that Accel-KKR, a leading technology-focused private equity firm, has made a strategic and significant investment …

MTS Staff WriterAugust 16, 2018, 3:06 pmAugust 16, 2018 0 3210
Stringr Taps Brightcove to Transform The Future of Video Content Creation Industry
B2B Commerce, Content Marketing, Video Marketing

Stringr Taps Brightcove to Transform The Future of Video Content Creation Industry

Media Tech Company Stringr Joins Forces with Brightcove to Enable Users to Source, Edit and Publish Video Content in One …

Sudipto GhoshAugust 15, 2018, 10:44 pmAugust 15, 2018 1 2215
Yieldify
Email Marketing, Sales & Marketing

Yieldify Joins Oracle Bronto Partner Program

Collaboration will help marketers create connected customer journeys across email and web Yieldify, the customer journey optimization company, today announced …

MTS Staff WriterAugust 15, 2018, 10:23 pmAugust 17, 2018 1 1233
DiscoverOrg Partners with Bombora to Personalize Buyers Journey Using Intent Data
B2B Commerce, B2B Data, Sales Intelligence

DiscoverOrg Partners with Bombora to Personalize Buyers Journey Using Intent Data

DiscoverOrg Expands B2B Buyer Intent Data Offering With Enhanced Access to Predictive Intent Data Gives DiscoverOrg Customers Competitive Advantage DiscoverOrg, the …

Sudipto GhoshAugust 15, 2018, 10:19 pmAugust 15, 2018 1 2495
Wilson Raj
Customer Experience Management, Tech Bytes

TechBytes with Wilson Raj, Global Director, Customer Intelligence, SAS

Wilson Raj Global Director, Customer Intelligence, SAS Advanced Analytics are influencing the adoption of automation technologies for marketing and sales. …
Sudipto GhoshAugust 15, 2018, 6:11 pmAugust 15, 2018 0 1974
NewsCred Joins Marketo Accelerate Program & Announces Platforms for Content Marketing
Content Marketing, CRM

NewsCred Joins Marketo Accelerate Program and Announces New Platform Integrations to Drive Content Marketing Success

Partnership Builds upon Long-Standing Relationship with Marketo, Adding Email Creation and Analytics Integrations to the Offering NewsCred, the global leader in …

PRNewswireAugust 15, 2018, 2:30 pmAugust 14, 2018 0 1249
Refereum
Sales & Marketing, Social

Refereum Launches New Community Growth Engine for Blockchain Companies

Refereum has announced the launch of its Community Growth Engine, a web widget that will let blockchain companies directly reward their most …

MTS Staff WriterAugust 15, 2018, 12:28 amAugust 15, 2018 2 3355
Cvent Achieves New Milestones by Adding 2500 New Customers and Winning Seven Coveted Awards in First Half of 2018
Sales & Marketing

Cvent Achieves New Milestones by Adding 2500 New Customers and Winning Seven Coveted Awards in First Half of 2018

Awards Recognize New Innovation, Customer Service Excellence and Employee Satisfaction Cvent, Inc., a market leader in meetings, events, and hospitality …

PRNewswireAugust 14, 2018, 10:04 pmAugust 14, 2018 0 689
AppsFlyer’s Tim Smith Joins Yes Lifecycle Marketing as General Manager, Digital Services
Analytics, Sales & Marketing

AppsFlyer’s Tim Smith Joins Yes Lifecycle Marketing as General Manager, Digital Services

Tim Smith has More Than 20 Years of Expertise in the Digital Marketing and Advertising Space Yes Lifecycle Marketing, a …

Shalaka NalawadeAugust 14, 2018, 8:11 pmAugust 14, 2018 0 1968
SaaS and Cloud Industry Leader Don Cook Joins 7SIGNAL as CMO
Sales & Marketing

SaaS and Cloud Industry Leader Don Cook Joins 7SIGNAL as Chief Marketing Officer

Veteran Enterprise Technology Executive Joins One of Cleveland’s Fastest Growing Companies 7SIGNAL, a leader in enterprise cloud Wi-Fi Performance Management, …

PRNewswireAugust 14, 2018, 5:17 pmAugust 14, 2018 0 765
Amazon’s Prime Day ‘18 Witnessed 3x More Sales Than Usual
Customer Experience Management

Amazon’s Prime Day ‘18 Witnessed 3x More Sales Than Usual

Prime Day Was a 36-Hour Marathon Showcasing Amazon’s Willingness to Dominate the Market. Experts Concluded That Amazon Seems Especially Interested …

Viraj TAugust 13, 2018, 11:45 pmAugust 14, 2018 1 1231
Data-Driven Marketers in High Demand and Short Supply, Research Finds
Sales & Marketing

Data-Driven Marketers in High Demand and Short Supply, New Research Finds

The CMO Club and Signal Conduct Study of CMOs and Heads of Marketing from Diverse Industries to Identify List of …

PRNewswireAugust 13, 2018, 10:16 pmAugust 13, 2018 0 2213
VisitBasis Releases New Integration Application Programming Interface
Sales Enablement

VisitBasis Releases New Integration API

The New Application Programing Interface Allows VisitBasis to Communicate with CRM, Accounting and Other Software VisitBasis, the software company from …

PRNewswireAugust 13, 2018, 9:22 pmAugust 13, 2018 0 787
Veritone® One Signs Agreement to Acquire Performance Bridge Media, Will Expand Market Share to over 25% of All Us-Based Podcast Ad Revenue
Interactive Content, Sales Enablement

Veritone One Signs Agreement to Acquire Performance Bridge Media, Will Expand Market Share to over 25% of All Us-Based Podcast Ad Revenue

Veritone One, a subsidiary of Veritone, Inc. announced that it has signed an agreement to acquire Performance Bridge Media, a …

PRNewswireAugust 13, 2018, 8:54 pmAugust 13, 2018 0 1333

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