Sales & Marketing

Adobe Accelerates Experience-Driven Commerce With Major Advancements To Magento Commerce Cloud

First Integrations and New Partnerships Empower Enterprises and Small and Mid-Market Businesses to Make Every Moment Shoppable Adobe unveiled its vision and strategy to make every experience shoppable by integrating…

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Sitecore Symposium Equips Marketing and IT Leaders to Elevate the Experience and Drive Business Growth

Premier Digital Marketing Event to Feature Keynotes from Industry Thought Leaders, Powerful Customer Success Stories, and Previews of New Digital Experience Technology Sitecore, the global leader in digital experience management…

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Marketing Technology Bulletin Covering the Week Gone By

Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compiled a bulletin covering important news occurring in the world of Marketing Technology. This…

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CAPCOM Selects Domo to Accelerate its Business Growth Strategy and Digital Transformation Across Global Offices

Domo announced that CAPCOM Co., Ltd., the Japanese video game developer and publisher known for creating numerous multi-million selling game franchises, including Street Fighter, Monster Hunter,Mega Man and Resident Evil, has selected Domo to accelerate…

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Salesforce Adds Muscle to Its Sales & Marketing Cloud, Acquires Rebel

Rebel Is a Start-Up That Develops Interactive Email Services for Enterprises. Salesforce Intends to Leverage Rebel’s Technological Capabilities so That Its Customers Can Do a Lot More with Promotional Emails…

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Online Retailers Are Missing the Mark on Customer Preferences, SAP Global Study Indicates

Three out of four online shoppers worldwide fail to regularly see product recommendations that interest them, according to a global survey sponsored by SAP SE. The findings were part of the…

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Adwerx Selected as Finalist for 2018 NC Tech Awards

Adwerx, an innovator in digital advertising, has been selected as a finalist for the NC Tech Awards Industry Driven award. The NC Tech Awards is North Carolina’s only statewide technology awards program that recognizes…

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ChannelAdvisor Named Finalist for NC Tech Award

Leading Global Ecommerce Company Named a Finalist for Best Use of Technology for Ecommerce Award for the Third Time ChannelAdvisor Corporation, a leading provider of cloud-based Ecommerce solutions that enable retailers…

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CX Leader Medallia Appoints Sophie Chesters Chief Marketing Officer

Cloud and CX Marketing Expert Joins Exec Team to Fuel Growth Medallia, Inc., the global Customer Experience Management leader, has promoted Sophie Chesters to Chief Marketing Officer to lead Medallia’s marketing organization….

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Yieldify Opens New Office in Singapore

Customer Journey Optimization (CJO) Specialists Expand on Existing APAC Success to Serve Ecommerce Businesses Across Asia Yieldify, the customer journey optimization (CJO) company, announces a new office in Singapore, expanding…

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ZaiLab Appoints US Team to Lead North American Expansion – Meet the team

ZaiLab, a next-generation software company specializing in omnichannel, cloud-based contact center software, announced it has appointed a US team to lead its North American expansion. The team will be led…

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Motista’s Study Results Conclude That Emotional Connection Is the Key to Brand Success

Customers That Are Emotionally Connected to a Brand Have a Higher Lifetime Value Than Satisfied Customers Motista – a pioneer in the development of Predictive Emotional Intelligence solutions announced the…

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Impressive 1,302% Growth Ranks DashThis in the 2018 Growth 500 List

Marketing software company DashThis’ inaugural presence in the 2018 Growth 500 shows the small Québec-based company off to an impressive start. Ranked No. 58 on the definitive ranking of Canada’s…

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Usabilla Named a Leader on G2 Crowd’s Fall 2018 Grid Report

Usabilla, a leading Voice of Customer technology provider, with customers in over 50 countries, has been named a Category Leader for Enterprise Feedback Management Software, by G2 Crowd, for another…

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Zaius to Provide a Powerful, Turnkey Multichannel Marketing Solution for Shopify Plus Ecommerce Brands

Zaius to Empower B2C Marketers to Engineer Repeat Purchases by Bringing Together Customer Data and Campaign Execution in One Platform Zaius, the CRM built for B2C marketers, announced its inclusion…

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The B2B Salesman Isn’t Dead: Only 30 Percent Of Business Buyers Prefer To Conduct Research On Their Own

Showpad’s “The New B2B Buyer Experience” Study Finds That a Skilled Salesperson Armed with Engaging, Interactive Content Experiences Is Best Positioned to Succeed in Increasingly Digital B2B Buyer Journeys The…

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SPOTIO Launches New Platform To Help Field Sales Teams Close More Deals

Spotio, the Leading Field Sales Enablement Platform for Sales Reps and Managers, Announces a New Product Offering for Field Sales Teams to Increase Revenue, Improve Productivity, and Shorten Sales Cycles…

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ZoomInfo’s Acquisition of Datanyze Enables Real-Time Delivery of Technographic Data

As Data Becomes More Dynamic, On-Time Delivery of Data Enables ZoomInfo Platform to Address Increased Business Velocity Zoom Information, Inc., the leading growth acceleration platform for sales and marketing teams,…

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Nick Caldwell Joins Looker as Chief Product Officer

Looker, a leading data platform company, announced that Nick Caldwell, formerly VP of Engineering at Reddit, has joined the company as its Chief Product Officer to lead the company’s Engineering…

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Adobe Advertising Cloud Debuts Partnership with Flashtalking

Partnership to Enable Launch of Identity-Based Ad Management and Insights for Advertisers While choosing an ad server may have been a tactical decision in the past, it has now become…

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