Critical Updates in VAST 4.1, the Digital Video Ad Serving Template, Include Support for Improved Ad Verification, Ad Creative Measurement, and Server-Side Ad Insertion &…
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Although webinars have been around for a while, their popularity has only continued to grow – the market is poised to approach $1 billion in the next decade. This is mainly due to the…
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AppNexus will Adopt White Ops' Technology Layer to Power Pre-Bid Fraud Prevention Across The AppNexus Marketplace AppNexus, the world's leading independent advertising technology…
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Are you seeing more video ads show up on your phone when using your favorite apps? You’re not alone. Mobile advertising is one of the fastest growing media channels today, as app…
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Yes! Brands are Increasing Investments in Online Video Content, Spending Less on Traditional TV Ads StudioNow’s 2018 Pulse of Video Industry survey has revealed marketing and…
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SRAXshopper Dynamically and Instantly Creates Responsive Product Videos, Targeting Verified Shoppers Through Local and Personalized Data SRAX recently announced that its CPG…
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As the business landscape becomes more digital than ever before, websites have become the focal point of any successful marketing strategy for building brand awareness and driving…
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In a Sign of Maturing Video Ad Demand, New OpenRTB, Server-To-Server Integration Enables Standard Outstream Delivery Against Sharethrough's Quality Publisher Base SpotX, the leading…
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Small Business Plan on Creating More Marketing Videos for Instagram, Facebook, and Youtube in the Next Six Months Than They Have in the Past Six Months Animoto, the company that…
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Provides Brand Safety, Combats Ad Fraud and Polices the Supply Chain at No Cost for Advertisers Tremor Video DSP, the leading programmatic video platform, announced the launch of its…
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Libris Is the Simplest and Fastest Digital Asset Management Platform Built for Visual Media Libris, a leading digital asset management platform empowering brands to effortlessly…
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New Marketing Initiatives Deliver a Record Month with 17 Million Plus Livestreams and Slacker Tops 467,000 Paying Subscribers, Adding 20,000 to Date in the First Quarter of Fiscal 2019…
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Cord-cutters made waves in Q4 2017, with cable and satellite TV subscribers declining at the highest rate since 2010. Now with more consumers averting their eyes to Internet TV models,…
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New MarinOne Cross-Channel Advertising Platform Directly Addresses Global Digital Marketers’ Biggest Pain Point: Integration and Performance of Search and Social Channels  Marin…
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Unbotify, the behavioral biometrics bot detection startup, was named 2018 Gartner Cool Vendor in Advertising by Gartner Inc. This industry accolade follows Fast Company's recognition of…
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New Report from Vidyard Shows 83% Year-Over-Year Increase in Video Production and Growing Use of Video Analytics Within B2B Marketing Organizations Vidyard, the leading video…
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Klarn DePalma Executive Vice President, MNI Targeted Media Content is the pillar of any marketing campaign. With changing trends in internet and online marketing, content…
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Yext Becomes an Official Yelp Knowledge Partner, Deepening Long-Standing Relationship to Help Businesses Manage the Facts About Them on Yelp Yext, Inc, the leader in Digital…
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Tips Include Using Square Videos to Take up 78 Percent More Space in Social Feeds and Optimize for Mobile Viewing Animoto, the company that makes it easy for anyone to create…
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Ongoing Innovation Creates Single Platform for All Enterprise Video Experiences Brightcove, the leading provider of cloud services for video, has been at the forefront of the digital…
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