Email Creative Archive gives marketers’ access to searchable database of millions of campaign emails
FreshAddress, an email marketing database services provider, released Email Creative Archive (ECA), a free tool that helps marketers create more effective campaign emails.
ECA enables marketers to search and review more than 1 million campaign emails from over 9,000 brands through more than 20 email service providers (ESPs). Brands and ESPs can assess best practice for copy, creative, and subject lines, to create good email messages.
“Marketers have used a paid version of this creative database for years to improve their email marketing campaigns,” said Austin Bliss, President, FreshAddress. “I’m thrilled we’re now able to make it available for free and help make and email marketer’s job easier and more effective.”
The tool offers creative inspiration that helps to keep up with what competitors are doing. Instead of static images, ECA provides full HTML source code of each interactive email creative. It can be viewed with or without images in standard view or mobile.
ECA has been capturing email campaign data since 2009. FreshAddress builds, updates, segments, and cleans e-mail lists for clients.