Reach your Customers with Innovative and Compelling Storytelling

Wed, Feb 06, 2019 12:00 PM - 1:00 PM EST

Show in My Time Zone


Cutting through the wall of noise and meaningfully engaging customers with your brands is 1) critical for business success, and 2) …Easier said than done.

Join this 45 minute live webinar with audience Q&A and learn from: :


- Alison Herzog, Marketing Director, Global Social Business and Digital Strategy, Dell
- John Gargiulo, Global Product Marketing Lead, Airbnb
- Dusty DiMercurio, Director of Content Marketing & Social Media, Autodesk.
- Allison Mac, Director of Marketing and Communication, GasBuddy


Topics include:

-Build a meaningful dialogue through storytelling: Create authentic, trustworthy and targeted content that resonates to your brand mission

-Get closer to your customer with relevant content: Hear how brands are creating tailored content to customer segments – whist maintaining efficiency

-Swiftly take advantage of innovative engagement opportunities: Develop a strategy that inspires ambitious ideas, pioneers new formats & technologies and embraces
change.

-Data driven transformation: Understand the impact of your content to inform future creative campaigns.




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