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11 Paid Search Tactics that Drive Quality Inbound Calls




Artificial intelligence-powered chatbots, rapid advancement in voice search, and the continued march of mobile would seemingly conspire to further fuel customer self-service. Despite the digital help and a do-it-yourself attitude, consumers continue to call businesses in record numbers. Click-to-call and direct dialing from voice assistants are making it easier than ever for consumers to turn their digital transaction into a conversation.

Download this guide to learn:


  • How To Utilize AI for CPC Bidding
  • Put Click-to-Call Buttons on Mobile Landing Pages
  • Track Calls Made from Ads and Landing Pages
  • Optimize Campaigns to Drive More High-Quality Calls
  • Use AI to Analyze Phone Conversations














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