IDC MarketScape: Worldwide Artificial Intelligence in Enterprise Marketing Clouds 2017 Vendor Assessment
IBM Named Leader in IDC's Worldwide Artificial Intelligence in Enterprise Marketing Clouds 2017 Vendor Assessment
AI and ML technologies are evolving even more rapidly than marketing technology (MarTech) itself. These capabilities will be pervasive by the end of 2018, meaning that nearly all marketing applications will have some form of AI/ML embedded into it. It will become a de facto market requirement.
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Leverage the power of AI in your day-to-day marketing efforts to drive business results and improve your customer experience.