Data-driven audience company continues its support of privacy-first identity solutions Alliant, the leading data-driven audience company, announced that it has partnered with Yahoo to support Yahoo ConnectID, the company’s cookieless…
Read More...

Affinity Solutions, a prominent data-led consumer insights company, is pleased to announce a partnership with Tyler Technologies, the largest company in North America solely focused on providing software and services to the public sector.…
Read More...

YouTube and Google TV have incorporated Parrot Analytics global audience demand data and entertainment consulting services to help make insight-driven content decisions. Marketing Technology News:  Avtex Wins 2021 Pandemic Tech Innovation…
Read More...

Partnership provides B2B marketers access to comprehensive SMB data via the Openprise Data Marketplace to enrich first-party data, boost campaign performance Data Axle, the leading provider of data and real-time intelligence solutions,…
Read More...

As the country comes out the other side of the COVID-19 global pandemic, a top priority for businesses within every industry is to learn and implement the ‘new normal’ for their company. In order to do this effectively, it’s essential…
Read More...

Reunites Billboard and Nielsen Music After Decade Apart to Create Only Independent Global Provider of Comprehensive Data and Analytics for the Music Industry Leading global media company Valence Media, which operates dick clark…
Read More...

A key question for any (every!) brand, is how well do you know your audience and how can you get to know it better? In this respect, the advertising and the insights industries go hand in hand and this year’s ESOMAR Global Data and Insights…
Read More...

Suzy, a leading consumer insights platform that provides “actionable insights at the speed of culture,” announced the addition of statistical analysis expert Tanya Kolosova to the company’s impressive leadership team. In her new role as…
Read More...

O'Reilly Bolsters iProspect's Offerings in Marketing Technology, Measurement, Data Management and More iProspect, a leading global digital performance agency, announced the appointment of Doug O'Reilly as SVP, Head of Data and…
Read More...

In a cookieless world, Ranker Insights offers the unique ability to reach multiple categories of viewers including loyal fans of competing shows, premium SVOD originals and unexpected audience leads Ranker and its impressive Ranker…
Read More...

Cost Remains a Barrier - Putting Smaller Agencies, Brands, and Publishers at Disadvantage The continuing wave of inconsistent state level privacy legislation, coupled with increased signal loss, has set the stage for data clean rooms…
Read More...

data.ai, the leading mobile data analytics provider, announced today that its Intelligence Platform is available to joint customers via Snowflake Marketplace, enabling customers to track mobile market trends and optimize their growth…
Read More...

The Owler Max updates equips sales professionals with an all-in-one, easily accessible tool to sell more, sell better and sell faster  Owler, a Meltwater offering and business information and insights platform driven by a community of 5…
Read More...

Tatari, a leading platform for buying and measuring advertising across both linear and streaming TV, today announced that it has licensed the data from Samba TV, the leading global provider of television technology and omniscreen…
Read More...

Built specifically for ecommerce, Verfacto supports all major platforms, such as Shopify, WooCommerce, Magento, PrestaShop, and OpenCart online stores by giving you access to a real-time customer profiler that is designed to improve your…
Read More...

Integrated Quant/Qual Research Cloud Helps Clients Consolidate Tools Suzy, a complete end-to-end consumer insights platform, integrates quant, qual, and high-quality audiences into a single connected research cloud. Disrupting the…
Read More...

Ataccama, a leading unified data management platform provider, announced it will host the Data People Summit on October 20-21, 2022 at the Fairmont Copley Plaza Hotel in Boston, Massachusetts, United States. Ataccama's in-person event will…
Read More...

Leading Data-Driven Marketing Solutions Provider Brings One of the Largest Collections of Professional and Life-Event Audience Based Data to Marketplace Users Including Streaming Media Advertisers Stirista, the leader in data-driven…
Read More...

Discover equips support teams with actionable analytics to maximize ROI and drive growth Forethought, the Human-Centered AI Platform, announced the launch of Discover. This product complements the existing three products in the Platform:…
Read More...

Subscriptions to fit customers' budget and functionality needs while enabling them to start small and expand to multiple use cases Denodo, a leader in data management, announced two new subscriptions of its award-winning Denodo…
Read More...