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How Can Location Analytics Help Retailers to Boost Sales?

Quantzig, a global data analytics and advisory firm that delivers actionable analytics solutions to resolve complex business problems, has announced the completion of their latest location analytics engagement for an organic food retailer. This success story analyzes the factors that enabled the client to assess the business potential for existing and potential stores to set an internal business target. #Locationanalytics in the retail sector is indeed the silver bullet for retailers looking at gaining a leading edge in the…

Verto Analytics Expands in Location and POI Data Enrichment with a Single-Source Behavioral Panel, Selects Unacast’s Turbine Location Engine

Verto Analytics launches new research solutions to help understand the overlay of online usage and offline foot traffic with a panel-based measurement solution - Unacast will process Verto’s 1st-party location data to improve Verto’s data enrichment Unacast, an award-winning and industry-leading location data and strategic insights company, is pleased to announce a new partnership with Verto Analytics, a premier market research and behavioral research platform. Verto Analytics will use Turbine, Unacast’s Platform as a…

FrontdeskAI Brings Simple Yet Powerful Customer Engagement Analytics to Franchise and Multi-Location Businesses

AI-Powered Dashboards Deliver Intelligence and Insights Across All Franchise Locations FrontdeskAI, the leading developer of artificial intelligence (AI) solutions for small business and the wellness industry, including FrontdeskAI for Salons and Spas and FrontdeskAI for Fitness, announced the launch of FrontdeskAI Multi-Location Dashboard for its franchise and multi-location customers. Franchises are an essential element of the American small business machine with more than 450,000 franchised businesses in the US, of…

NinthDecimal Updates Location Conversion Index with New Foot Traffic Analytics

NinthDecimal, the leading omni-channel marketing platform, today announced the launch of the industry’s first multi-touch attribution (MTA) solution for foot traffic measurement. MTA is part of a major update to NinthDecimal’s flagship measurement product, Location Conversion IndexTM (LCITM). This industry breakthrough revolutionizes how publishers, brands, and agencies apply real business metrics to drive billion-dollar decisions. “We work with NinthDecimal as our measurement partner and they have helped us change how we…

PeerLogix and Gravy Analytics Partner to Create Next-Level Audience Discovery Segments, Combining Location and OTT Viewership Data

PeerLogix, Inc, the go-to audience discovery platform for the evolving OTT/streaming TV ecosystem, announced their data-focused partnership with Gravy Analytics, a real-world location intelligence company, designed to allow marketers to target consumers across channels based on a union of the companies’ extensive data sets. This partnership is powered by LiveRamp, a leading provider of omnichannel identity resolution, and their Data Innovators program. Using these new audience segments, advertisers can reach consumers…

Global Location Data and Analytics Platform Blis Taps Microsoft Marketing Veteran Diane Perlman as CMO

Perlman Joins as Company Projects to More Than Triple US Revenue After Just Two Years in the Market Blis, the global pioneer in advanced location data technology, announced the appointment of industry veteran Diane Perlman as Chief Marketing Officer to oversee the company's global marketing strategy. Based in London, Perlman will be report directly to CEO Greg Isbister and serve on the company's leadership team. An established marketing leader with big brand, startup, scaleup and agency-side experience, Perlman comes to…

Swrve Partners With Bluedot to Power High Accuracy Location-Based Engagement and Analytics

Swrve Has Begun Offering Bluedot's Location Services to Its Customers Swrve, a leading real-time platform for multi-channel customer engagement, has entered into a business partnership with Bluedot Innovation, a location-as-a-service technology company that provides high accuracy location services for complex and high volume enterprise deployments. The partnership will enable customers to optimize their marketing campaigns with location-based targeting, triggering and analytics for mobile engagement and greater reach and…

ExtremeLocation Empowers Retailers with Contextual Analytics to Engage In-Store Guests

Extreme's Technology Personalizes the Customer Experience and Increases Basket Size The ever-increasing number of consumers using mobile devices while shopping in-stores has challenged brick-and-mortar retailers to integrate mobile touchpoints along the journey to purchase. To assist retailers with their digital transformation to become the Store of the Future, Extreme Networks, Inc. introduced ExtremeLocation, a solution that allows retailers to identify, engage and provide personalized guest experiences in-store via…

GeoSpark Analytics’ BlueGlass is a Location-Based, AI-Powered Data Analytics Platform

BlueGlass is Operational at the US Department of Defense, Intelligence Community and A Small Number of Commercial Enterprises GeoSpark Analytics, a new company providing location-based information for risk and threat assessment and decision support, has launched BlueGlass, its flagship platform. BlueGlass aggregates millions of data points and provides machine speed reporting on trends and events in user-defined geographic areas. The launch is supported by an additional $2 million investment from Zero Gravity Capital.…

SOCi Adds Instagram Publishing, Updated Analytics to Continue to Streamline Social Media for Multi Location Businesses

 SOCi, a leading SaaS enterprise solution for large-scale social media and reputation management, announced the release of new and improved features to the SOCi platform. The brands, franchises, agencies, and property management firms that leverage SOCi's technology platform to manage their local social media and reviews pages can now benefit from the following new functionalities: Instagram Publishing & the New SOCi Mobile App Adding to the suite of tools business can use to publish content across…

Bidgely Enterprise Analytics Succeeds in Transforming Smart Meter Data into Customer Analytics and Grid Edge Intelligence, and Utility…

Artificial intelligence and personalization drives intelligent demand side management program planning and customer targeting, reduces churn, improves call center operations and more Bidgely has successfully equipped its global utility and energy retailer partners with new tools to create value from untapped customer data through its artificial intelligence-powered Enterprise Analytics Solution. Bidgely has partnered closely with global customers like TEPCO, NV Energy, Duke Energy, VSE and others to extract data insights…

Information Builders Omni-HealthData Leveraging Data and Analytics to Understand Social Determinants of Health

Healthcare Information Management Platform Harmonizes Integration, Analysis, and Visualization of Health Information Information Builders Inc. (IBI), the leading data and analytics company, announced new capabilities with its healthcare information management platform, Omni-HealthData, that enable better understanding and use of social determinants of health (SDOH) in providing quality patient care and integrated services. Omni-HealthData brings together clinical and SDOH data within a geospatial context that helps…

Stellar Cyber Rolls Out Entity Behavior Analytics App

New EBA App Delivers Unified View of All Assets and Their Risk Levels Security provider Stellar Cyber, with the first Open-XDR security platform, today announced the latest addition to its Starlight platform’s built-in App Store, a new Entity Behavior Analytics app. This new app dynamically discovers and constantly tracks entities (or assets). It provides a unified view of all assets across networks, endpoints and cloud environments by assigning a risk score to each asset based on observed security events and related risk…

Deep North Closes $25.7 Million Series A To Globalize Its Computer Vision and AI-Powered Analytics Platform

Technology allows shopping malls, retail stores and transportation hubs to improve customer service and interactions through real-time insights and analytics Deep North, a pioneer in computer vision and AI- powered video analytics, has closed a $25.7 million Series A funding round, led by London-based Celeres Investments, with participation from Engage, AI List Capital, and others. This round will enable the company to digitize the next generation of brick-and-mortar retail and shopping centers on a global level.…

TIBCO Named a Challenger in Gartner’s 2020 Magic Quadrant for Analytics and Business Intelligence Platforms

Recognized for Ability to Execute and Completeness of Vision TIBCO Software Inc., a global leader in enterprise data, empowers its customers to connect, unify, and confidently predict business outcomes to solve the world’s most complex data-driven challenges. Today, TIBCO announced that it has been named a Challenger in Gartner’s 2020 Magic Quadrant for Analytics and Business Intelligence Platforms for the first time, recognizing the company in the analytics and BI market. TIBCO Named a Challenger in Gartner’s 2020…

Australian BI Startup Acterys Grows Customer Numbers 400%, Delivers Under-Budget Analytics

Acterys is challenging market leaders with a new breed of cost-effective cloud solutions based on Microsoft technologies When business analytics startup Acterys was named among the top four technologies in the market by the US Association for Analytics & Planning (AFP), it may have come as a surprise to their multi-billion dollar competitors, but it certainly wasn't a surprise for their clients. Acterys launched in 2017, introducing a cloud-based solution that provides businesses with insights and forward-facing…

CoSo Cloud Unveils CoSo Insights 2.0 for eLearning Security, Compliance and Performance Analytics

Unique Adobe Connect Add-On Tool Provides Self-Service Access to Critical Business Intelligence CoSo Cloud LLC (CoSo), the leading secure private cloud managed services provider for virtual classroom training and high-consequence meetings, announced today the release of its new and unique customer web portal, CoSo Insights 2.0, for large organizations and government agencies that depend on Adobe Connect for global web conferencing and eLearning. CoSo Insights is available to any organization that uses the CoSo Secure…

SocialChorus Connects the Digital Workplace and Unifies Enterprise Analytics with Microsoft Office 365

SocialChorus, a global workforce communications and intelligence platform, announced it is deepening its integrations across Microsoft Office 365, including a new Microsoft Teams offering. Enterprise customers can now centralize publishing in the SocialChorus Studio and allow their diverse group of employees to receive information across Microsoft Outlook, SharePoint and now Teams. The central point of publishing allows targeting and re-targeting across the employee endpoints as well as unified insights and analytics.…

Cisco Meraki Launches Phunware Location Based Services in Meraki Marketplace

Phunware, Inc., a fully-integrated enterprise cloud platform for mobile that provides products, solutions, data and services for brands worldwide, today announced that Cisco Meraki now features the Company’s Multiscreen-as-a-Service (MaaS) Location Based Services (LBS) app in its Meraki Marketplace. Cisco Systems, Inc. acquired Meraki in 2012, and today, Cisco Meraki is a leader in cloud controlled WiFi, routing and security, all managed from a centralized dashboard. The Meraki Marketplace is an exclusive catalog of…

Dwise Improves Geotargeting With Digital Element’s Location-based Technology

Specialist Media Agency Selects Industry-Leading IP Geolocation Technology to Increase Accuracy of Ad Targeting Digital Element, the global IP geolocation data and services provider, announced that Stockholm-based digital advertising specialist, Dwise, has chosen its NetAcuity technology to improve ad targeting for its clients. Dwise improves geotargeting with Digital Element’s location-based technology Dwise focuses primarily on programmatic media to help brands engage with their target audiences. By…