Banner Before Header

DoctorLogic Secures $7 Million Series A Financing From Unbundled Capital

Healthcare Digital Marketing Agency to Aggressively Accelerate Sales, Marketing and Execution of Product Roadmap DoctorLogic, the creators of the all-in-one Website Marketing Platform exclusively for healthcare providers, announced it has completed a $7 million Series A round of financing. This latest investment follows two years of exponential growth and is being led by Unbundled Capital, an Austin-based private investment firm founded in 2019 by Peter Freeland, a co-founder of BuildGroup and formerly of General Catalyst…

TechBytes with Brian Byer, Vice President, GM at Blue Fountain Media

Tell us about your role and the team/technology you handle at Blue Fountain Media. I am Vice President and General Manager of Blue Fountain Media (BFM). I oversee all agency activities from Revenue Generation to Expense Management. BFM has a strong history of growth through our technology partnerships. While we love Drupal on Acquia, we are also strong proponents of WP Engine, Sitecore and Adobe for CMS. On the commerce front, BigCommerce has a great product that’s growing very quickly ever since Adobe acquired…

MarTech Interview with Amnon Siev, CEO at GeoEdge

"When a user visits a publisher, they’re expressing a level of trust in the publisher, and each publisher must repay that trust by providing a safe and clean user experience." Tell us about your role and journey into technology. What galvanized you to join GeoEdge? I always found the tech industry very interesting. Growing up in Israel, I watched the Israeli tech companies as they made a huge impact on the Israeli economy and built the start-up nation ecosystem. I knew this is the place I want to be. After completing my…

InterDigital Launches New Phase of Transparency Effort

Company Makes Handset Rate Structure, Portfolio Data, Licensing Principles Readily Accessible InterDigital, Inc., a mobile and video technology research and development company, launched a transparency initiative that makes more readily accessible expanded information about the company’s standards essential patent (SEP) licensing rate program, including information regarding its rate structure, licensing and arbitration principles as well as important data about its large SEP portfolio. “We firmly believe that we have one…

A New Decade Dawns – The Shaping of the Advertising Ecosystem

If you must look back at the past to see the future, 2019 will certainly help advertisers shape their future strategies. Privacy regulations, 5G, and new channels are all changes that will have a bearing on the shape of the advertising ecosystem as we move into a new decade. But looking back over the last 10 years, the digital industry has already made some immense changes – let’s see what we can look forward to in 2020 and beyond. Privacy – It’s Time to Lighten the Load The new year kicked off with the California Consumer…

How the Looming Recession Will Reshape the Marketing Landscape (Again)

It’s hard to avoid talk of recession these days. Although no one agrees when exactly a recession will hit or how dramatic the fallout will be, many market observers are eyeing key economic health indicators with concern. The simple fact is this: We live in a cyclical economy, and recessions are a part of the natural order. As we creep closer to the inevitable downcycle, now is the time to start considering the likely impact on the advertising marketplace. The repercussions of the recession in the advertising industry are…

Innominds Appoints Accomplished Industry Leader to Drive Global Marketing Efforts

Sairam Vedam Joins as Chief Marketing Officer to Accelerate the Company’s Rapid Global Growth Innominds, a specialist provider of Digital Transformation and software product engineering services for leading enterprises and global software product companies, announced it has appointed a global marketing leader Sairam Vedam as its Chief Marketing Officer. “Our vision to help next-generation businesses unlock the true value of Digital, leveraging our proven expertise across Devices, Apps and Analytics backed by AI, ML, IoT,…

HERE Technologies Appoints Fred Hessabi as Senior Vice President and General Manager for the EMEAR Region

HERE Technologies, a global leader in mapping and location services, announced the appointment of Fred Hessabi as Senior Vice President (SVP) and General Manager of Europe, the Middle East, Africa and Russia. Marketing Technology News: iQIYI Partners with MediaTek to Provide AV1-powered Ultra HD Streaming Experience in 5G Era In his role, Hessabi will be responsible for driving regional revenue growth and diversifying the HERE customer portfolio. With HERE Workspace and HERE Marketplace at the core of the company’s…

HERE Can Make Driving Safer for Ford Customers

HERE Hazard Warnings service powers Local Hazard Information for new Ford Puma and other Ford vehicles Ford to contribute vehicle sensor data to HERE for development of its Connected Vehicle Services The new Ford Puma can enable a safer driving experience thanks to new Local Hazard Information powered by HERE Hazard Warnings. The service delivers drivers important targeted information about potential road hazards, accidents and potentially hazardous driving conditions. They are created from sensors onboard of millions…

CCPA Insights Series Part 1: Understand the Value of First-Party Data

The California Consumer Privacy Act (CCPA), enacted in 2018, came into effect from 1 January 2020. It is hailed as one of the strongest data privacy laws in the country, and other states are most likely to follow the path. Together with GDPR, CCPA has disrupted the data economy in the US and EU, with an irreversible impact (mostly positive) on the data operations of IT, Marketing, Sales and Customer Success departments. However, GDPR compliance doesn't mean your CCPA preparedness is unshakeable. You may still need to do…

HERE Technologies Appoints Petra Marita Meiser as New CFO

HERE Technologies announced the appointment of Petra Marita Meiser as the company’s new Chief Financial Officer, effective February 1, 2020. “As we continue to grow HERE Technologies into the world’s leading location platform, it’s important that we scale our leadership team to effectively support our future expansion,” said Edzard Overbeek, CEO, HERE Technologies. “Petra is a highly regarded executive, bringing proven success and leadership acumen in a demanding corporate environment. She has the drive, skillset and…

NRF Vision 2020 Update: Channable Debuts in the US with New BigCommerce Integration

Channable has Launched BigCommerce Integration and PPC Price Extension Functionality at NRF Vision 2020  Today, Channable, a leading provider of retail solutions that optimize product and service go-to-market strategies and online advertising, announced the US debut of its Channable platform at NRF Vision 2020. Due to customer demand, the company also announced its BigCommerce integration and PPC Price Extension functionality. Read More: KWI Unveils New, Dynamic Improvements to Its POS Platform ... Channable Leveraging…

CloudJumper Names Amie Ray to Post of Enterprise Channel Sales Manager

Seasoned Channel Professional to Open New Distribution Channels as Global Demand for Virtual Desktop Solutions/VDI Rise CloudJumper announces the appointment of Amie Ray as enterprise channel sales manager. As Enterprise Channel Sales Manager, Ray will open new alliances and distribution channels for the CloudJumper brand of remote desktop and application virtualization solutions. “We are thrilled to have Amie onboard to support delivery of our award-winning platform which significantly reduces time to deployment and the…

Demonstrating Global Leading Strength with Technological Innovation, TCL Won Seven IDG Awards

Recently, CES 2020, known as the "The Indication of Technology Trends", opened in the United States. TCL joined with intelligent terminal product matrix and scientific and technological innovation achievements. It is worth mentioning that TCL 8K QLED TV X915 and TCL NXTVISION™'s innovative visual display technology won the "8K QLED TV Gold Award 2019-2020" and "Innovative Visual Display Technology Award of the Year" respectively issued by IDG, the world's leading technology media, data and marketing services company.…

EY Survey: Media and Entertainment Companies Say They Must Reinvent to Survive the Next Five Years

50% believe they can no longer rely on traditional business models Over a third (34%) of media and entertainment (M&E) executives admit that their company will no longer exist in five years unless their business undergoes reinvention. This is according to a new EY survey, How are media and entertainment businesses reinventing in an age of transformation?, which analyzes the views of more than 350 global industry executives to reveal the catalysts, strategies and actions that are shaping business transformation. Faced…

HERE, Bentley Systems and Geopath Team up for Greater ROI on Ooh and DOOH Campaigns

HERE Technologies, a global leader in mapping and location platform services, announced a partnership that will create deeper market insights for out-of-home (OOH) and digital out-of-home (DOOH) with Bentley Systems, a leading global provider of software and digital twin cloud services, and Geopath, a not-for-profit OOH audience location measurement company. The partnership will extend the impact and efficiency of OOH and DOOH campaigns across roadside digital media by providing brands, marketers and agencies with greater…

Vuzix AR Industry Leadership Broadly Displayed at CES 2020

New AR Smart Glasses Products and Numerous Partnership Presentations Will Be on Display Vuzix Corporation, a leading supplier of Smart Glasses and Augmented Reality (AR) technology and products, is pleased to report a robust presence at this year's Consumer Electronics Show currently being held in Las Vegas, Nevada. In addition to the introductions of the Vuzix M4000 Smart Glasses and Vuzix Smart Swim, which were covered in greater detail in separate press releases, there will be numerous Vuzix partners demonstrating…

India to Become US$2.3 Billion Revenue Market for CRM Offerings in 2023, Says GlobalData

The overall spending on customer relationship management (CRM) in India is set to reach about US$2.3bn in 2023, says GlobalData, a leading data and analyst firm. According to GlobalData’s Market Opportunity Forecasts Model, the spending on CRM BPO services will account for a major portion (three-fourths) of the revenue while CRM applications will account for the remaining in 2023. China and Japan will be the only countries ahead of India in terms of the potential overall CRM revenue with their overall revenue estimated…

Vuzix AR Industry Leadership Broadly Displayed at CES 2020

New AR Smart Glasses Products and Numerous Partnership Presentations Will Be on Display Vuzix Corporation, a leading supplier of Smart Glasses and Augmented Reality (AR) technology and products, is pleased to report a robust presence at this year's Consumer Electronics Show currently being held in Las Vegas, Nevada. In addition to the introductions of the Vuzix M4000 Smart Glasses and Vuzix Smart Swim, which were covered in greater detail in separate press releases, there will be numerous Vuzix partners demonstrating…

Ecommerce to Transform Retail Landscape Quicker than Previously Expected

Consumer Power and Preference are Driving Innovation and Fundamentally Changing Role of Physical Store according to Edge by Ascential's annual Future Retail Development Report Shifts in consumer power and preference around efficiency and speed are converging rapidly with technological, economic, industrial and societal factors to accelerate retail's transformation even faster than expected over the next 5-10 years. The results are continuing to power innovation that will drive brands and shoppers away from big box stores…