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People Analytics Leader Visier Announces Appointment of Nick Lisi to Chief Sales Officer

Former SAS Chief Sales Officer Joins a Growing Team of Leaders Focused on Driving Business Value Through People Analytics Visier, the recognized leader in people analytics and planning, announced the appointment of Nick Lisi as the company's Chief Sales Officer. Nick most recently served as the Executive Vice President and Chief Sales Officer for SAS Institute, leading over $3B in global revenue. Nick takes on this new role as Visier continues its expansion into new markets and deepens its impact with leading enterprise…

MindTickle Accelerates Leadership in Readiness for Customer-Centric Companies

170% growth in enterprise customer acquisition highlights increasing adoption of Sales Readiness within Sales Enablement and Effectiveness Programs MindTickle, the leader in Sales Readiness technology, announced key results and milestones demonstrating significant growth in the enterprise segment, expansion across services, manufacturing, pharmaceutical and life sciences, and financial services industries, and continued leadership in the high-growth and high tech market. Companies are looking to not only enable their sales…

Naina Leo Joins Attain, LLC

Management and Digital Transformation Consultancy Hires Federal Services Veteran Attain, LLC, a leading management, technology, and strategy consulting firm, announced that Naina Leo has joined the company as a Managing Director. In her new role with Attain, Leo will lead one of the firm's Civilian practices, and be part of the Federal Leadership team. In addition, she also will leverage her deep government and industry relationships as the Company's Federal Chief Growth Officer. With nearly 30 years of experience in…

Ray Day joins Stagwell as Vice Chair of Marketing and Communications Agencies

Role to Integrate and Innovate Across Stagwell's Offerings, Creating the Agencies of the Future The Stagwell Group named Ray Day as Vice Chair of its Marketing and Communications Agencies.  The new leadership position will continue the integration, innovation and growth of the Stagwell Group companies, building the agencies of the future and enabling the future of communications and marketing. Day, a recognized voice and leader in communications and public relations, joins Stagwell with more than three decades of…

Incremental Growth in Cloud Spending Hits a New High while Amazon and Microsoft Maintain a Clear Lead

New data from Synergy Research Group shows that Q4 spend on cloud infrastructure services increased by $2.8 billion over the previous quarter, which is by far the biggest quarterly increment the market has seen. At 37% the year-on-year growth rate is slowly trending down, but this is due to the massive scale of the market which forces growth rates to moderate. Meanwhile Amazon growth continued to closely mirror overall market growth so it maintained its 33% share of the worldwide market. Second ranked Microsoft again grew…

Enterprises Across the Globe Look to Improve Customer Experience

ISG Provider Lens Report Finds Companies Turning to Digital Business Providers for Help With Artificial Intelligence, Blockchain and the Customer Journey Enterprises across the globe are looking for digital business partners to help them improve customer experience while also leveraging emerging technologies like artificial intelligence and blockchain, according to a new report published today by Information Services Group, a leading global technology research and advisory firm. The 2019-2020 ISG Provider Lens Digital…

MarTech Interview with Carl Tsukahara, CMO at Optimizely

"AI and Machine Learning have the potential to enhance the value of the Marketing tech stack and even how we approach Traditional Marketing strategy." Tell us about your role and journey into technology. What inspired you to start at Optimizely? At Optimizely, I work with a very talented team of Marketing, Sales Development, and Communications professionals to help tell the story of a startup that encourages its customers to embrace a culture of experimentation. In my 25-year career, I’ve kept a tight focus on helping…

TechBytes with Matt Furneaux, Director at GBG

"Data is not just a finite commodity. It’s an ever-expanding, scalable, multi-dimensional prism through which commercial situations can be understood, risks can be assessed and decisions made." Tell us about your role/team at GBG? At GBG, the global Identity Data Intelligence specialist, I am responsible for strategy and innovation for our location intelligence solution, Loqate. I have over 20 years of experience working in the location data space, particularly in the retail sector. In my role as a Director, I am…

MarTech Interview with Tiago Paiva, CEO at Talkdesk

"The era of an unintelligent contact center is over and, for that reason, AI must be the core of a contact center operation." Tiago, tell us about your role and journey into technology. I started Talkdesk right after college. I was 24-years-old and had just completed my Master’s in Engineering. My life eight years ago in Portugal was much different than it is now; I was working from my parents’ house, trying to find a way to make money to support myself. One day, I heard of a San Francisco-based company giving away…

11 Reasons Real Estate Needs WhatsApp Chatbots

For realtors, taking time out to ascertain the overall seriousness of a lead from scratch is time-consuming. But, it is a no-brainer that if you wish to be successful when it comes to real estate, you need to capture as many leads as possible to make sure that you have a specific number of clients on a monthly basis. Whether you’re a real estate agent, broker or property consultant, buying or selling a property is a harrowing process that involves tons of calls, emails, and a lot of follow-ups. With a WhatsApp Chatbot for…

TechBytes with Ben Barokas, CEO and Co-founder at Sourcepoint

Most US-based businesses are yet to fully-understand the CCPA guidelines. Tell us about the unique features of CCPA that empower consumers?  The focus of the CCPA is to safeguard data collected from Californian consumers by for-profit organizations handling higher levels of data (at least 50,000 consumers) or grossing over $25 million per year. In line with this, it also provides consumers with the ability to bring a legal case against companies in the event of a data breach; companies won’t be fined for overall lack of…

Information Builders Welcomes Carol McNerney as CMO

Successful Marketing Leader Joins Executive Team to Accelerate Brand and Business Momentum as IBI Aims to Own Leadership Position in the Data and Analytics Market Information Builders (IBI), the leading data and analytics company, announced the appointment of Carol McNerney as chief marketing officer (CMO). Reporting to CEO Frank J Vella, McNerney will drive the organization's marketing and communications strategy. With nearly 30 years of experience, McNerney will focus on…

Digital Remedy Thrives in 2019, Celebrates 20 Years of Ad Tech Innovation

While the Ad Tech Industry Throws Curveballs that Send Other Firms into a Tailspin, Award-Winning Digital Optimization Provider Delivers Results for Publishers, Advertisers, and Agencies Amid the ad tech industry's tumultuous sea of constant change, bellwether digital media execution and optimization provider Digital Remedy, continues to steer industry innovation to deliver results for publishers, advertisers, and agencies. On the heels of a stellar 2019, the company is forging ahead into its 20th year—an unprecedented…

Mediafly Strengthens Leadership Team with New CFO, Enhances Sales Enablement Team with New VP

Sales enablement platform adds experienced technology leaders to lead finance and sales enablement teams Mediafly, a provider of sales enablement technology, content management and advisory services that create interactive, value-based selling experiences, announces the appointment of Keith Parrish as Chief Financial Officer and Regis Moore as Vice President of Sales Enablement. As CFO, Parrish will report directly to Chief Operations Officer, John Evarts, handling Mediafly’s financial strategy and operations. Parrish is…

Adjust Bolsters Global Sales Team With Senior Appointments of Bill Kiriakis and Silvia Buermann

Adjust, the industry leader in mobile measurement, fraud prevention and cybersecurity, announced two new senior appointments to its global sales teams. Bill Kiriakis joins as SVP Global Sales, and Silvia Buermann as VP Global Sales Operations. They each bring over 20 years of sales experience in digital marketing analytics from leadership positions at several big tech companies including Adobe, Coremetrics, Omniture, Oracle and Salesforce. An enterprise sales management veteran, Kiriakis will oversee Adjust’s global…

Prediction Series: Interview with Ryan Lester, Senior Director, Customer Engagement Technologies at LogMeIn

What is the most fascinating development you expect to happen in 2020? How is LogMeIn poised to deal with the future? For me, 2020 will be "The Year of the (Employee) Golden Rule". 2020 is the year companies need to start applying the golden rule of business to both the customer and employee experience. When customer-facing employees are armed with the right tools they need to succeed and do their jobs effectively, it translates into a better experience for customers on the other side. This should be the year that…

Nordic Enterprises Focus on Innovation and Improving Customer Experience

ISG Provider Lens report finds companies in the region turning to digital business services providers for help with analytics, artificial intelligence and other technologies Enterprises in the Nordic countries are focused on improving customer experience and enhancing innovation, and they are turning to digital business service providers to achieve their goals, according to a new report published today by Information Services Group, a leading global technology research and advisory firm. The 2019-2020 ISG Provider Lens™…

Leading Technology Trends in Virtual Reality, Revealed by GlobalData

Virtual reality (VR) technology has evolved significantly over the past five years, with improvements on both the hardware and software side, according to GlobalData, a leading data and analytics company. The company’s latest report, ‘Virtual Reality – Thematic Research’, details how VR companies are increasingly using artificial intelligence (AI) and cloud technologies to develop stronger ecosystems. Listed below are the leading virtual reality technology trends, as identified by GlobalData. Custom silicon The…

6 Unexpected Uses for Artificial Intelligence

There is no question that Artificial Intelligence is a transformative technology – so much so that we can’t even begin to imagine the impact it will have in the next five, ten, or even twenty years. At the same time, AI is already being used in innovative and unexpected ways across a variety of industries. The following are just some of the interesting applications that have emerged over the last few years: 1. Building Robot Bees to Help Pollinate Crops Bees perform an important ecological function, especially for farmers…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from I.AM+, PathFactory, Symphony MediaAI, Downtown Music Holdings, LumenVox, Accenture, GRM Information Management and Bright Pattern. I.AM+ Aims to Accelerate Ethical AI Adoption with Red Hat OpenShift on IBM Public Cloud I.AM+, the technology company founded by global music artist and entrepreneur will.i.am, and IBM have joined forces aiming to accelerate the adoption of AI and…