Interview with Michael Ni, CMO, RichRelevance
"The end game is consistent, memorable interactions – in real time, in context and individualized." Tell us about your role …
New Study Reveals CMO Path To Push Beyond Traditional Brand Storyteller Role
CMO Council and Deloitte Study Finds Hesitation to Embrace Analytics Skills, Forge New C-Suite Partnerships and Extend Strategic Role Beyond …
Location Sciences’ Launches Verify to Authenticate Location Data Accuracy and Precision
Verify Will Protect Advertiser Investments and Highlight the Market’s Best Players Mobile location intelligence company, Location Sciences, announced the launch …
dotmailer Boosts Customer Personalization Through Nosto Integration
Nosto Email Personalization Widgets Allow Dotmailer Users to Deliver Experiences Tailored to Individual Customers, in Real Time and Across Any …
Independent Research Firm Names Bynder a ‘Strong Performer’ in 2018 Report
Bynder Chosen For Its Easy-to-Use Interface and Usability Bynder, the global leader in digital asset management (DAM), announced that it was …
GDPR is the Best Thing to Happen to Personalization
Embracing Consent and Privacy is the Best Way to Breathe New Life into Marketing After years of debate, infighting, and …
Dropp.TV Announces Andrew McCartney as CEO
Seasoned UK Tech Entrepreneur and Former CEO in Residence of Microsoft Ventures Andrew McCartney Joins Global Shoppable Media Platform Dropp.TV …
Conga Continues to Lead the Race in Intelligent Document Automation
Conga Has Also Raised $47 Million in Fresh Funding Led by Insight Venture Partners and Salesforce Ventures to Fuel Global …
Ackroo and Benbria Announce Partnership
Benbria’s Customer Experience Platform to Complement Ackroo’s Gift Card, Loyalty and Rewards Solutions Ackroo Inc., a gift card, loyalty, and …
TechBytes with Jeri Kelley, Sr. Product Strategist, Oracle Commerce Cloud
Jeri Kelley Senior Product Strategist, Oracle Commerce Recently, Oracle Commerce Cloud, in partnership with Mirakl, released the Next Generation of B2B Purchasing Report 2018. The …
Interview with Ken Leren, Founder, Tech Essence
"The shift in the market towards getting consent for marketing will result in a more B2C-like approach to B2B brand …
Five Disruptive Trends in Social Media Marketing Strategies
In 2017, we witnessed numerous trends in social media marketing. Developments like Live feed, integrated video, and story features, and the growth of …
Engineerica Releases New Version of Its Conference Management Tools
In Addition to Handling the Conference Registration, Badging, Check In, and Attendance Tracking, the Suite Offers an Attendee App with …
GoodData Unveils New UI Capabilities to Make Analytics Pervasive
With GoodData Spectrum, Businesses Can Leverage Data and Insights to Support the Complete Range of Business Decisions GoodData, the leader …
Top 5 Email Marketing Tools For Every Business
Make Email Marketing Your Priority The impact of social media resurgence could have offset the business value of email. To …
Interview with Daina Middleton, CEO, Ansira
"Moving from a transactional to a relational approach to marketing is having a profound effect on marketing programs." Tell us about …
Ogury Consent Manager Unveiled to Help Publishers with GDPR Compliance
Ogury Consent Manager Is a Free Solution to Help Publishers Comply With GDPR Requirements Ogury, the world’s leading mobile data company, …
Bedrock Data Fusion Expands to More SaaS Systems with New Connector Release
New Categories in Bedrock Data Fusion Available as Part of On-Demand Data Warehouse Include Finance, Project Management & Subscriptions; To …
ULedger Introduces Blockchain Solution to Ensure GDPR Compliance
ULedger’s New Blockchain Tool Enables GDPR Compliance Quickly and Cost-Effectively; Seamlessly Integrates into Any Existing Data Infrastructure ULedger, a leading …
Mastering the Science of Creating Simple-Scalable-Effective Branded Content
In 2018, Branded Content Has Changed Its Course to Driving Home Better Bespoke Creatives. These Branded Content Garner a Genuine …