Templafy Acquires Veodin and SlideProof, Adding Berlin Office

Acquisition Strengthens Templafy's Global Customer-Base, Continuing to Elevate Document Creation Productivity Across All Industries Under Veodin's Popular 'Slideproof' Tool Templafy, a global leader in enterprise template management and document creation, announced that it has acquired Berlin-based Veodin, making Veodin's popular 'SlideProof' add-in part of Templafy's enterprise communications productivity and governance platform. SlideProof is a PowerPoint add-in designed for management consultants & professionals…

Qloo Hires Goldman Sachs Data Scientist and MIT PhD Giorgos Papachristoudis as Chief Data Scientist

Qloo, the leading cultural artificial intelligence platform, announced that it has hired Giorgos Papachristoudis as Chief Data Scientist. "I am thrilled to contribute my experience and perspective to the work that Qloo is pioneering," said Giorgos Papachristoudis. "The opportunity to power the world's cultural data is one that the Qloo team and IP is uniquely suited to and I am excited to be a part of that journey." Also Read: SoftServe Heats up the Cloud Market with New Dedicated Go-To-Market Strategy with Google…

TechBytes with Tony Calzaretta, VP Design and Creative, Pandora

Tony Calzaretta VP Design and Creative, Pandora Pandora has recently integrated with Snapchat to allows its users to access premium content. The use of rewarded video and Pandora's Premium Access feature have led to an increase in engagement among Gen Z listeners. We spoke to Tony Calzaretta, VP Design and Creative, Pandora to understand the nuances of this burgeoning market.Tell us about your role at Pandora and the team/technology you handle. I run Pandora's Listener Product Management and Product Design Teams.…

DialogTech Named Best Overall Marketing Analytics Platform by MarTech Breakthrough

DialogTech, the world's leading provider of actionable marketing analytics for inbound calls, has been named Best Overall Marketing Analytics Platform by MarTech Breakthrough. MarTech Breakthrough is part of the Tech Breakthrough Awards organization which recognizes the industry leaders in today's hottest categories of technology. The mission of the MarTech Breakthrough Awards is to honor top companies, technologies and products breaking through with innovations in the sales and marketing technology industry today.…

Brillio Earns Highest Customer Satisfaction Rating Among Salesforce Gold Consulting Partners in North America

Acquisition of Comity Designs Combined with Multiple Wins in Salesforce Marketing Cloud and CPQ Demonstrate Company's Expanded Focus on Front Office/Back Office Capabilities Brillio, the global digital and technology consulting company, announced that with the recent acquisition of Comity Designs, it has achieved the highest possible customer satisfaction ranking (CSAT 10/10) among nearly thirty Salesforce gold partners in North America - based on data compiled from Salesforce's user survey. Through its March 2018 …

HubSpot to Launch Enterprise-Level Products and More at INBOUND 2018

Hubspot’s New Products and Capabilities Will Assist Growing Businesses of All Sizes HubSpot, the leading growth platform, has announced that it will be launching major upgrades to its Marketing Hub Enterprise product, new Sales Hub Enterprise Product, new Growth Suite Software bundles, new Service Hub Enterprises and Service Hub Starter products, new platform-wide video functionality and a lot more at INBOUND 2018. INBOUND is Hubspot's annual event and year-round media platform. Brian Halligan, co-founder, and CEO…

Nielsen And Meredith Corporation Renew Multi-Year Agreement For Local TV Audience Measurement

Agreement Includes Measurement for All Meredith Stations Including Advanced Audience-Based Buying Sales Tool, Rhiza Nielsen and Meredith Corporation, announced that they have reached a multi-year renewal agreement for Nielsen TV ratings across all Meredith Local Media Group television stations and markets. The agreement includes a range of audience measurement and analytical services including local buying behavior data from Nielsen Scarborough and Nielsen Rhiza, an advanced, easy-to-use sales tool that enables …

Interview with Maria Pergolino, Chief Marketing Officer, Anaplan

"We condense information from campaign performance, behavioral data, surveys and other research to build a comprehensive view of the customer landscape."Tell us about your role and how you got here? I’m CMO at Anaplan, and we’re pioneering the category of Connected Planning. Our platform connects people, data, and plans to enable real-time decision-making in today’s rapidly changing business environment which gives our customers a competitive advantage. I joined Anaplan following two remarkable experiences – being…

AdRoll Group’s RollWorks Honored with 2018 MarTech Breakthrough Award

RollWorks Named “Best Remarketing Platform” in Annual Marketing Technology Awards Program RollWorks, a division of AdRoll Group, announced that it has been selected as the winner of the “Best Remarketing Platform” award by MarTech Breakthrough. MarTech Breakthrough is an independent organization that recognizes the top companies, technologies and products in the global marketing technology industry today. The RollWorks growth platform combines data and machine learning to deliver highly targeted campaigns that focus…

Clear Software Announces Series A Funding Round

Plan to Scale Sales and Marketing Efforts Clear Software, the market leader in the simplification of business software, announced their Series A funding round. The round is being led by Collina Ventures with participation from The Knall/Cohen Group and Bill Oesterle, co-founder of Angie's List. Repeat investors include Charmides Capital, MK Capital, and Hyde Park Venture Partners. Clear provides a cloud-based automation platform that enables enterprises to streamline complex business processes across many software…

TechBytes with Hila Shitrit Nissim, VP Communications, Slidely

Hila Shitrit Nissim VP Communications, Slidely Video is one of the fastest growing modes of digital advertising that also has the highest rates of engagement. To understand the intricacies of visual content and make sense of the direction that this industry is moving in, we spoke to Hila Shitrit Nissim, VP Communications, SlidelyTell us about your role at Slidely and the team and technology that you handle. I joined Slidely approximately a year ago to lead marketing and communications. As part of my role, I am…

Swrve Establishes Asia Pacific Office and Hires Scott Mirabello as Regional Director, Asia Pacific

Company Expands in Order to Meet Strong Demand for Tech in the Asia Pacific Region and to Support Existing Customer Base Swrve, the provider of modern, multichannel engagement for the enterprise, announced the opening of its Asia Pacific office in Sydney, Australia, and the simultaneous appointment of Scott Mirabello as Regional Director, Asia Pacific. The move represents a significant expansion for Swrve, which already boasts offices in San Francisco, London, Dublin, and Amsterdam. The move into the Asia Pacific region…

Protected Media Launches Pre-Bid Solution for Improved Ad Verification

Mars Media Group Implements Protected Media Pre-Bid Solution to Eliminate Fraud Accurately and Precisely, Before Marketers Budgets Are Impacted by Fake Traffic Protected Media, a global provider of digital advertising solutions that detect ad fraud and improve traffic quality, announced that their pre-bid anti-fraud solution is available for real time granular optimization of online advertising campaigns. Protected Media’s pre-bid solution utilizes a variety of data sources including post bid data, to provide a more…

Bright Pattern Announces Partnership with Conduit Global to Power Digital Transformation for Contact Centers of All Sizes

Bright Pattern Contact Center Software Will Be a Core Component of Conduit Global's CX100 Cloud Suite Providing Their Customers with an Innovative Omnichannel Contact Center Platform and Agile Services to Deliver an Exceptional Customer Experience Bright Pattern, the leading provider of enterprise contact center software, announces its partnership with Conduit Global, a pioneer in the cloud Contact Center as a Service (CCaaS) industry with more than 25 years' experience planning, deploying, and managing omnichannel…

TechBytes with Chris Zaloumis, Senior Director, Enterprise Video Offerings, IBM

Chris Zaloumis Senior Director, Enterprise Video Offerings, IBM Video has taken the enterprise by storm. B2B video is poised to grow exponentially in the years to come. To understand how enterprises could leverage video for B2B outreach, we spoke to Chris Zaloumis, Senior Director, Enterprise Video Offerings, IBM.Tell us about your role at IBM and the team and technology that you handle. I am the Senior Director of Enterprise Video Offerings at IBM, where I lead a team of product managers and strategic technology…

Verimatrix Shortlisted for 2018 IBC Innovation Awards, Named Two-time Finalist for this Year’s CSI Awards

Company Recognized for New Capabilities of Vtegrity and Verspective Intelligence in Addition to Collaborating to Bring TV Everywhere to Africa Verimatrix, a specialist in securing and enhancing revenue for network-connected devices and services, has been shortlisted for this year's IBC Innovation Awards and named a two-time finalist for the CSI Awards, both to be presented at IBC 2018. Alongside Econet Media, AWS Elemental and Roku, Verimatrix is being recognized by the IBC Innovation Awards for bringing TV…

Acquia Appoints SaaS Pro Matt Kaplan to Lead Product Team

 Matt Kaplan Joins Acquia from LogMeIn Digital experience company Acquia has announced the appointment of Matt Kaplan as its new senior vice president of product, who is responsible for advancing Acquia’s portfolio of platform applications that power world-class digital experiences. Matt Kaplan joins Acquia from LogMeIn, where he served as Chief Product Officer and general manager of emerging products. “Matt is extremely growth-oriented and passionate about innovation. He’s a creative force who knows how to design…

TechBytes with Paul H. Müller, Co-Founder and CTO, Adjust

Paul H. Müller Co-Founder and CTO, Adjust Nearly 80% of internet users rely on mobile phones for their online activity, largely for search, email, and commerce. Marketers are already building their targeting campaigns on mobile-first and mobile-only strategies. To understand the state of mobile marketing in 2018 and how mobile customer analytics are more refined today than ever before, we spoke to Paul H. Müller, Co-Founder and CTO, Adjust.Tell us about your role at Adjust and the team/technology you handle I’m the…

Acorn International’s Acorn Entertainment Client Base Now Spans Sports, Film / Television and Music

Acorn Entertainment announces it has expanded its client base to now cover US sports, film, television, and music celebrity talent as well as brands looking to expand their presence in China. AE provides a full suite of online and offline, multichannel and multimedia promotional services to individual celebrity talent as well as brand clients, primarily from the US, who seek to maximize their brands in China and increase their monetization ratios from social media engagement. "Building upon the success of our recent…

Gen Z: 5 Public Companies Being Driven by Kids & Their Moms

If you're used to parents of toddlers asking their kids whether they want to go to the park or the pool, to drink apple juice or water, or to play baseball or soccer, you won't be surprised to hear that parents rely on their children's opinions. Kids, arguably the best salespeople in the world, have incredible influence on their parents' shopping decisions. In many cases a kid's ability to influence a parent outweighs that parent's desire to purchase something for themselves. A study by Millennial Marketing found that kids…