MarTech Interview with Erik Matlick, CEO and Founder, Bombora
"On the positive side of things, the biggest trend that I see is the adoption and growing maturity of Account-Based …
Brainshark Announces Partnerships with Leading Sales Consultancies Think! Inc. and 5600blue
Brainshark, Inc., delivering SaaS-based sales enablement and readiness solutions, announced strategic partnerships withThink! Inc. and 5600blue – sister companies focused on sales and …
MultiView Joins The Stagwell Group
Company Adds Critical B2B Digital Marketing Offering to the Portfolio The Stagwell Group announced its affiliate has acquired B2B digital …
ChannelAdvisor Debuts New E-Commerce Technologies Connecting Brands and Retailers with Empowered Consumers
Leading E-Commerce SAAS Provider Advances Capabilities to Help Customers Strengthen Their Marketing, Selling, and Fulfillment Strategies ChannelAdvisor Corporation, a leading …
BNY Mellon Strengthens Digital Leadership with Three Industry Hires
Leading Global Investments Firm Ramps Up Commitment to Unlock Digital Future BNY Mellon announced that it has appointed Alina Peradze …
Unilever Japan & ADK Partner with EnvisionX to Trial First Functional and Operational Digital Advertising Campaign on the Blockchain
UK based adtech vendor EnvisionX and leading Japanese advertising agency ADK have announced their first successful blockchain campaign in conjunction …
Zoho’s New Marketing Platform Ties Together Orchestration and Planning with Marketing Execution Across Channels
The Platform Helps Drive Execution of Marketing Programmes Against Plans, with the Ability to Adapt Dynamically Zoho announced its new …
Vennli Unveils Updated Brand Ahead of Content Marketing Conferences
Content Intelligence Platform Undergoes Visual Redesign, New Logo Vennli, a content intelligence platform, announces its newly redesigned website and logo. …
GE Aviation Moves Toward Data Democratization with Dataiku
Dataiku Enables GE Aviation to Develop a Self-Service Data Program to Unlock Employees’ Ability to Use Data Effectively and Efficiently …
MarTech Interview with Nathan Labenz, CEO and Founder, Waymark Marketing
"TV platforms have an opportunity to catch up to the leading advertising platforms by investing in personalizing the viewer experience, …
Netcore Acquires Quinto.AI, an AI Chatbot Start-Up in an All IP and Talent Deal
Netcore Solutions, a Global Marketing technology company, has acquired Quinto.ai, an AI chatbot start-up. With the IP and talent acquisition, …
Teradata Expands As-a-Service Offerings for Vantage
Teradata Now Provides As-A-Service Offerings for Analytics at Scale in Public, Private and Hybrid Cloud Environments Teradata, the industry’s only …
NewsCred Named a Leader Again in Second Gartner Magic Quadrant for Content Marketing Platforms
NewsCred, the global leader in enterprise content marketing, announced it has been recognized as a Leader for the second year …
MarTech Interview with Ralph Pahlmeyer, CEO, Vestorly
"Despite the challenge to engage, customers want to hear from businesses, and those that communicate in a consistent, authentic way …
MarTech Interview with David Atchison, CEO, New Engen
"There has been an increase of insourcing activity, organizations are taking the bulk of their marketing in-house. Organizations are starting …
Sendlane Launches Deep Data Integration With Shopify
Sendlane, a San Diego based marketing automation company, announces a powerful update to their already diverse integrations offering – a …
TechBytes with Jon Phillips, VP Product Management, Certain
Tell us about your role and the team/technology you handle at Certain. As vice president of product management, my greatest …
AWS to Open New Region in Indonesia
New AWS Asia Pacific (Jakarta) Region Will Arrive by the End of 2021 / Early 2022, Enabling Customers to Run …
Globecast Partners with SnifferCat to Advance OTT Monetization with Automated Dynamic Ad Insertion
Globecast, the global solutions provider for media, has announced a partnership withSnifferCat Inc. to expand its OTT footprint by offering …
Gartner Says B2B Manufacturing Brands Must Improve Digital Marketing Operations to Drive Growth and Defend Against Competition
Report Ranks Digital Performance of 87 B2B Manufacturing Brands, 62 Percent Fall Below Average Most B2B manufacturers are struggling to …