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        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
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        MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
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        Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
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        TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
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        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
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        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
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        Fireside Chat with James Ontra, Co-Founder at Shufflrr
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        Fireside Chat with Cameron Church
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        Social Selling Is Risky Business: How to Mitigate the Dangers
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        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
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        A-Z Glossary For Good TV Marketing – Part 2
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      • How to Engage and Connect With Your Online Audience in 2020
        How to Engage and Connect With Your Online Audience in 2020
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        Behind Brand Storytelling: What Makes Your Website Story Work
      • Removing the Proxy Albatross: Three Problems IP Data Solves for Marketers
        Removing the Proxy Albatross: Three Problems IP Data Solves for Marketers
      • Should You Trust SSAI in CTV Advertising?
        Should You Trust SSAI in CTV Advertising?
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        Predictions Series: Top 10 Trends in Digital Advertising in 2020
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      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
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Search Results for: customer journey

Six Skills Every Digital Marketing Team Needs for 2019
Guest Authors

Six Skills Every Digital Marketing Team Needs for 2019

Time flies, technology moves even faster. Scott Brinker’s annual Marketing Technology Landscape super graphic now displays more than 6,800 marketing …

Tom TreanorJanuary 24, 2019, 4:00 pmFebruary 19, 2019 3 9372
Instapage Becomes First to Offer Automated 1:1 Ad-To-Page Personalization
Native & Programmatic Advertising

Instapage Becomes First to Offer Automated 1:1 Ad-To-Page Personalization

Addressing the Biggest Inefficiency in the $273 Billion Digital Advertising Industry by Enabling Marketers to Create Personalized Post-Click Experiences for …

PRNewswireJanuary 23, 2019, 7:40 pmJanuary 23, 2019 1 1068
ABSYZ, a Salesforce Platinum Partner Acquired by Youngsoft Inc.
Sales & Marketing, Technology

ABSYZ, a Salesforce Platinum Partner Acquired by Youngsoft Inc.

The Acquisition Is a Strategic Move to Achieve Growth and Combines the Expertise of Both Organizations in Their Respective Domain …

MTS Staff WriterJanuary 23, 2019, 5:52 pmJanuary 23, 2019 0 1039
OC&C Strategy Consultants
Influencer Marketing

Wide-Ranging Gen Z Study Reveals Purchasing Decisions Strongly Influenced by Celebrities, Desire for Uniqueness

Study of Multigenerational Respondents Across Nine Countries Has Important Implications for Retailers and Brands A worldwide study focused on buying …

MTS Staff WriterJanuary 23, 2019, 5:45 pmJanuary 23, 2019 1 1330
Prediction Series 2019: Interview with Udayan Bose, Founder & CEO, NetElixir
Tech Bytes

Prediction Series 2019: Interview with Udayan Bose, Founder and CEO, NetElixir

Tell us about your role at the company and how you started here. Udayan Bose, Founder and CEO, NetElixir, a …
Sudipto GhoshJanuary 23, 2019, 2:30 pmJanuary 24, 2019 1 1463
RRD Launches Cloud Direct by RRD to Help Omnichannel Marketers Integrate Online and Offline Personalization
Marketing Clouds

RRD Launches Cloud Direct by RRD to Help Omnichannel Marketers Integrate Online and Offline Personalization

Available within Salesforce Marketing Cloud, Cloud Direct by RRD Drives Multichannel Campaigns by Integrating Digital and Direct Mail to Improve Targeting …

PRNewswireJanuary 22, 2019, 9:10 pmJanuary 22, 2019 1 1539
Running Multiple Digital Initiatives at Scale is What Sets Visionary Businesses Apart, Finds Infosys Digital Radar 2019
Predictive Marketing

Running Multiple Digital Initiatives at Scale is What Sets Visionary Businesses Apart, Finds Infosys Digital Radar 2019

Companies Must Operate Key Digital Initiatives at Scale and Focus on a Broad Range of Technologies to Reach the Most …

PRNewswireJanuary 22, 2019, 7:34 pmJanuary 22, 2019 1 770
Slidely Rebrands as Promo.Com, Doubling down on the Success of Its Video Creation Service
Video Marketing

Slidely Rebrands as Promo.Com, Doubling down on the Success of Its Video Creation Service

Slidely, the leading visual creation platform, announced that it is rebranding as Promo.com and moving to this premium domain so …

MTS Staff WriterJanuary 22, 2019, 6:32 pmJanuary 22, 2019 1 1934
Prediction Series 2019: Interview with Latane Contant, CMO, 6sense
Tech Bytes

Prediction Series 2019: Interview with Latane Conant, CMO, 6sense

What was the most impactful moment of the year for you at 6sense? We had a case study breakout session …
Sudipto GhoshJanuary 22, 2019, 2:30 pmJanuary 22, 2019 1 2852
Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing and Car-Buying Experience at NADA 2019
Sales & Marketing

Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing and Car-Buying Experience at NADA 2019

Dealer.com, the premier digital marketing solution and partner for auto dealerships, will unveil new capabilities this month at the NADA …

MTS Staff WriterJanuary 21, 2019, 8:38 pmJanuary 21, 2019 2 1091
Scout RFP Raises $33 Million to Define the Future of Strategic Sourcing and Procurement Including Investments from Scale Venture Partners and Workday Ventures
Interactive Content

Capgemini’s LYONSCG Creates Immersive Digital Experience for FootJoy’s New Luxury Product Collection

FJ1857.com Showcases the Art of Shoemaking with Elevated Design and Shopping Features Lyons Consulting Group (LYONSCG), part of Capgemini, announced the next …

MTS Staff WriterJanuary 19, 2019, 11:45 amJanuary 18, 2019 0 1221
Prediction Series 2019: Interview with Irina Kovalenko, CMO, SmartyAds
Tech Bytes

Prediction Series 2019: Interview with Irina Kovalenko, CMO, SmartyAds

Tell us about your role and how you got here. What inspired you to be part of the Marketing Technology …
Sudipto GhoshJanuary 18, 2019, 2:30 pmJanuary 18, 2019 0 1616
Deloitte Releases 10th Annual Tech Trends Report, Exploring Technologies That Help Companies Thrive in a Climate of Disruption and Uncertainty
Sales & Marketing

Deloitte Releases 10th Annual Tech Trends Report, Exploring Technologies That Help Companies Thrive in a Climate of Disruption and Uncertainty

Report Examines a Decade of Technological Change, Identifying Key Trends That Will Reshape Business and Government in the Next 18-24 …

PRNewswireJanuary 17, 2019, 7:13 pmJanuary 17, 2019 1 1019
Conversational AI and Contextual Marketing
Analytics

Pyramid Analytics Appoints Peter Vomocil as New VP of Marketing

Vomocil Brings over 15 Years of Experience Driving Growth for Organizations Across a Variety of Industries Pyramid Analytics, a leading …

PRNewswireJanuary 17, 2019, 6:22 pmJanuary 17, 2019 1 690
Izea
Interviews

Interview with Ted Murphy, Founder, Chairman and CEO, IZEA

"There is real money being spent on Influencer Marketing, but there is also real money being wasted at the same …
Sudipto GhoshJanuary 17, 2019, 2:30 pmJanuary 17, 2019 0 2074
Integrate Acquires Listenloop and Widens Its Demand Generation Offerings
Account Based Marketing

Integrate Acquires Listenloop and Widens Its Demand Generation Offerings

The Acquisition Blends Programmatic ABM with Demand Orchestration for B2B Marketers to Improve the Quality and Quantity of Potential Leads …

Viraj TJanuary 16, 2019, 5:06 pmJanuary 16, 2019 3 1816
Prediction Series 2019: Interview with Ian Kane, Founder / COO, Ternio
Tech Bytes

Prediction Series 2019: Interview with Ian Kane, Founder and COO, Ternio

Tell us about your journey into technology and how you started Ternio. I have worked in digital media for over …
Sudipto GhoshJanuary 16, 2019, 2:30 pmJanuary 16, 2019 1 1375
Rubrik Raises $261 Million Series E Funding at $3.3 Billion Valuation to Expand into New Data Management Markets
Data Management Platforms

Rubrik Raises $261 Million Series E Funding at $3.3 Billion Valuation to Expand into New Data Management Markets

Bain Capital Ventures Is a New Investor in the Current Round, with Strong Participation from Existing Investors Lightspeed Ventures, Greylock …

MTS Staff WriterJanuary 15, 2019, 9:39 pmJanuary 15, 2019 0 2848
7 Essential Success Tips for Young Entrepreneurs
Guest Authors

7 Essential Success Tips for Young Entrepreneurs

Have you ever thought that you are not meant for this provincial life? That you want to soar across the …

Stepheny JonsonJanuary 15, 2019, 4:00 pmFebruary 19, 2019 1 1767
Prediction Series 2019: Interview with Randy Frisch, CMO, Uberflip
Tech Bytes

Prediction Series 2019: Interview with Randy Frisch, CMO, Uberflip

What opportunities and challenges did you and/or Uberflip identify at the start of 2018 and manage to conquer by now, …
Sudipto GhoshJanuary 15, 2019, 2:30 pmJanuary 14, 2019 1 1996

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