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FreedomPay Unifies Commerce Data Into Actionable Business Intelligence

Merchants now have access to consumer centric digital insights to drive profit and growth in a world of commerce without borders FreedomPay, the global leader in Next Level Commerce, introduces an industry-leading business intelligence solution that transforms digital strategy and consumer experience for merchants globally. Through BI, merchants can leverage commerce data to analyze sales performance across all selling systems, and contextualize purchase patterns all within unique, customized consumer segments. By…

Virtual Customer Engagements are Key to Driving Sales Pipeline in a COVID-19 World

B2B meetings at prominent events are among the biggest drivers of the sales pipeline for enterprises. Meetings that convene prospects, customers, subject-matter experts (SMEs) and key execs are a crucial sales pipeline driver. Most enterprises strive to host hundreds or even thousands of customer meetings at conferences, tradeshows and field events every year. Preparing for these events and scheduling qualified customer meetings to coincide with them requires months of planning, hard work, and precise execution. But…

Narrative’s Data Streaming Platform Adds TransUnion Marketing Data Assets

Brands and Marketers Gain Seamless Access to TransUnion’s Validated Attributes and Audiences on the Narrative Platform to More Precisely Understand Their Consumers To make it easier to run more targeted and precise marketing campaigns cost-effectively across multiple channels, Narrative, the enterprise data streaming company, announced they are partnering with TransUnion to enable access to TransUnion’s rich consumer attributes and audiences via Narrative’s data streaming platform. “With the tremendous growth in the use of…

Vortex Companies Launches New Website, Improves Customer Experience

The Vortex Companies announced the launch of its new website, vortexcompanies.com, a testament to the company's growth that showcases its trenchless infrastructure services and trenchless rehabilitation products. The new website features an upgraded, streamlined design and is meant to provide a better user experience for customers seeking information about Vortex and its capabilities in providing trenchless technology solutions. Marketing Technology News: Incubeta Launches Free Advisory Sessions to Brands "As both …

Pixlee And TurnTo Launch First-Ever ‘Customer-Powered Commerce’ Partnership

'Customer-Powered Commerce' transforms how brands create content and build community through relevant, relatable, and diverse customer storytelling. Pixlee Inc, the leading user-generated content and influencer marketing platform, announced jointly with TurnTo, the top platform for customer-generated product content, a partnership to deliver Customer-Powered Commerce. PIXLEE AND TURNTO LAUNCH FIRST-EVER ‘CUSTOMER-POWERED COMMERCE’ PARTNERSHIP Now more than ever, brands struggle with…

NRI Selects Oracle Dedicated Region Cloud@Customer

First customer to adopt new Oracle Cloud offering Will be used for mission-critical, high-volume business platform to accelerate digital transformation Oracle announced that Nomura Research Institute (NRI) has selected Oracle Dedicated Region Cloud@Customer to run its critical, high-volume business platform used in various industries, including financial, retail, and distribution. NRI will start by moving its SaaS applications for the financial industry, which are used by about 70 percent of the capital markets…

X2O Media Achieves Service Organization Control 2 TYPE II CERTIFICATION in Commitment to Secure Customer Data

X2O Media, part of the STRATACACHE family of marketing technology companies, announced today that it has successfully completed Service Organization Control (SOC) 2 Type II audit examination of X2O Platform, a cutting-edge visual communications solution that significantly improves communications throughout the enterprise. X2O Media invested in achieving SOC 2 certification to give their customers the assurance that all critical service commitments and system requirements are in place. "As more of our customers outsource…

Oracle Autonomous Database Now Available In Customer Datacenters

Addresses data sovereignty, security, and performance concerns that prevent some enterprise workloads from moving to the public cloud Building on the success of Oracle’s Exadata Cloud@Customer service over the last three years, Oracle announced the availability of Oracle Autonomous Database on Exadata Cloud@Customer. This new offering combines the latest Oracle Database with the fastest Oracle Database platform—Exadata—delivered as a cloud service in customer datacenters. It eliminates database management and capital…

Oracle Announces Oracle Dedicated Region Cloud@Customer

Addresses data sovereignty, security, and performance concerns that prevent some enterprise workloads from moving to the public cloud Building on the success of Oracle’s Exadata Cloud@Customer service over the last three years, Oracle announced the availability of Oracle Autonomous Database on Exadata Cloud@Customer. This new offering combines the latest Oracle Database with the fastest Oracle Database platform—Exadata—delivered as a cloud service in customer datacenters. It eliminates database management and capital…

Vonage Partners with Conversational AI Platform EBO.ai

Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, has announced its partnership with AI communications leader, EBO.ai to provide businesses with intuitive, intelligent customer service tools and support powered by the Vonage Communications Services Platform. EBO.ai, a virtual agent provider based in Malta and the UK, helps companies build valuable, long-lasting relationships with their customers using artificial intelligence technology that automates personalised…

IronCore Labs Announces New Data Privacy Product Features

Businesses with sensitive customer data look to IronCore Labs to empower application developers with SDKs for easy-to-implement encryption and customer managed keys. IronCore Labs, the data control and privacy platform, announced several new product features that build on the company's two core products: the Data Control Platform and SaaS Shield. "We've been hard at work to build new features based on customer feedback and industry demand," Patrick Walsh, CEO of IronCore Labs, said. "Our two big product announcements…

Kustomer Selected As Enterprise Customer Service CRM Available In Shopify Plus Certified App Program

Kustomer's Integration With Shopify Plus Will Help Brands and Customer Service Agents Optimize and Personalize Customer Experiences Kustomer, the omnichannel SaaS platform reimagining enterprise customer service to deliver standout experiences,  announced that it has been selected as an enterprise customer service CRM platform in the Shopify Plus Certified App Program. Kustomer's seamless integration with the Shopify App creates contextualized, actionable customer profiles so that merchants and agents can build and drive…

Lemnisk Unveils Significant Platform Enhancements

Lemnisk releases several significant platform enhancements including probabilistic user data stitching, AI-based recommendations for new business verticals and deeper app and multi-channel personalization capabilities Lemnisk, the world's first real-time cross-channel marketing automation system built on an intelligent and secure Customer Data Platform (CDP), announced the general availability of key features and enhancements to its product offering. Lemnisk's platform has been further upgraded this year with various…

Informatica Named a 2020 Gartner Peer Insights Customers’ Choice for Master Data Management Solutions

Informatica Has Also Received Research Recognition as a Leader in the Gartner Master Data Management Magic Quadrant and Scored the Highest Across All Use Cases in the Gartner Critical Capabilities Report Informatica, the enterprise cloud data management leader, today announced it has been recognized as a 2020 Gartner Peer Insights Customers' Choice for Master Data Management Solutions. Informatica's Master Data Management (MDM) solution received a rating of 4.5 overall from 84 customers, with more than half of respondents…

Permutive Raises $18.5 Million Series B Funding to Help Publishers Harness Their Data

New investment, led by Octopus Ventures, will be used for US expansion and R&D 8 out of 10 top UK publishers now using Permutive Company now sees 15 billion ad impressions across its platform Customers include BuzzFeed, Penske, The Financial Times, The Guardian, Business Insider, The Daily Telegraph, The Economist, Bell Media, NewsUK and MailOnline Permutive – the publisher-focussed data management platform – announces it has raised $18.5 million Series B funding, led by Octopus Ventures with participation from…

Alyce Launches Integration With Vidyard, Delivering Customized PX Video Engagement For Prospects And Customers

Pairing Personal Gifting and One-to-One Video Helps Customers Deliver End-to-End Personal Experiences that Build Rapport, Earn trust, and Deeper Professional Relationships to Drive Growth Alyce, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, announces their integration with Vidyard, enabling customers to deliver video experiences alongside personal gifting engagements. Through the integration, Alyce and Vidyard customers will be able to create or…

Matillion Exchange Enables Faster Data Innovation

Marketplace helps customers, partners and ISV's publish and access Shared Jobs to accelerate time to insights Matillion, the leading provider of data transformation for cloud data warehouses (CDWs), launched Matillion Exchange, a marketplace for Matillion ETL users and partners to publish and download Shared Jobs to reduce development time and solve business challenges faster. In a recent study from IDG, data professionals cited faster time-to-value as the top reason enterprises migrate their data to cloud platforms…

Performance Management to Increase ROI, Employee Engagement and Customer Experience

Frost & Sullivan's brief highlights that PM tools that make agents' jobs simpler and allow them to better connect and serve customers will ultimately impact CX A differentiated customer experience (CX) is at the heart of service delivery in the contact center industry. Businesses are acknowledging that one of the best ways to achieve this ideal end state is to create an engaged and happy workforce. This has resulted in a surge in the demand for performance management (PM) solutions that can help agents better serve…

Attendify Launches Attendify For Virtual Events Platform; Boosts Industry Resiliency

Platform Combines the Power of Advanced Networking and Planning Tools for Event Organizers, Speakers and Attendees Attendify, the leading provider of self-service event applications and event data management tools, announced the launch of its newest platform, Attendify for Virtual Events. Combined with its industry-leading mobile app, Attendify’s goal is to transform the in-person, virtual and hybrid event experience. “The first lesson we learned was that a virtual event is different,” said Michael Balyasny, CEO of…

John McAfee Launches World’s First Private Cell Phone Data Service

Technology legend and two-time presidential candidate John McAfee has announced The Ghost Cell Phone Data Service, the first 4G data service to make connections to the network untraceable. McAfee is looking for members of the media interested in beta-testing the service, which is slated for global launch in September. The Ghost Cell Phone Data Service uses eSIM technology that allows data connections on a smartphone without a physical SIM card. Users of supported phones connect to a special network for data services. This…