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        Why the Private Sector, Not Just Governments, Needs to Take the Lead in ‘Cleaning up’ Europe’s Digital Economy
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        5 Revelations from LinkedIn 2020 Emerging Jobs Report that Should Excite a MarTech CMO
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        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
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        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
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Search Results for: People Based Marketing

[embargo] Altify Introduces Augmented Intelligence for Guided Account Planning and Sales Acceleration
Sales Intelligence

Altify Introduces Augmented Intelligence for Guided Account Planning and Sales Acceleration

New Altify Summer ‘18 Release Coaches Sales Teams, Provides GDPR Compliant Data Export, Enhances Salesforce Quip Collaboration Altify, the pioneer …

Sudipto GhoshJune 12, 2018, 4:00 pmJune 12, 2018 0 978
Gregor Isbister
Interviews

Interview with Gregor Isbister, CEO, Blis

"The main challenge in using location data to inform campaigns has been the amount of fraudulent information and holes in …
Sudipto GhoshJune 11, 2018, 4:14 pmJune 11, 2018 0 2333
Ziv Elul
Interviews

Interview with Ziv Elul, CEO, Fyber

"Demand still far outweighs supply when it comes to video inventory." Tell us about your role and how you got …
Sudipto GhoshJune 9, 2018, 4:30 pmJune 9, 2018 0 4149
nuxeo
Content, Content Management, Digital Asset Management

Nuxeo Named in 2018 Gartner Market Guide for Digital Asset Management

Nuxeo, the leading cloud-native Content Services Platform, announced that it was included in Gartner’s 2018 Market Guide for Digital Asset Management. Nuxeo …

MTS Staff WriterJune 8, 2018, 9:04 pmDecember 26, 2018 0 2500
John Pollard
Fireside Chat

Fireside Chat with John Pollard

John Pollard talks about his journey in setting up The Donuts Inc. Know My Team How big is your team …
Sudipto GhoshJune 8, 2018, 8:05 pmJune 8, 2018 0 6084
Orchestrate Execute ABM Predictive Analytics
Account Based Marketing, Analytics, Guest Authors

Orchestrate and Execute ABM with Predictive Analytics

When big data first became a trendy talking point among sales and marketing teams, it felt like the answer to …

Jaime RomeroJune 8, 2018, 4:00 pmJune 8, 2018 1 3064
TechBytes with Klarn DePalma, Executive Vice President at MNI Targeted Media
AI/ML, Analytics, Brand Safety, Content Marketing, People-Based Marketing, Social, Tech Bytes

TechBytes with Klarn DePalma, Executive Vice President, MNI Targeted Media

Klarn DePalma Executive Vice President, MNI Targeted Media Content is the pillar of any marketing campaign. With changing trends in …
Sudipto GhoshJune 8, 2018, 4:00 pmJune 8, 2018 0 3529
Kabir Shahani
Interviews

Interview with Kabir Shahani, CEO, Amperity

"All the content we’re producing right now is geared towards educating the market on the value of CDPs." Tell us …
Sudipto GhoshJune 8, 2018, 4:00 pmMay 16, 2019 0 5158
Zendesk Enterprise Workflow and Collaboration Tools to Help Enterprises Deliver Better Customer Experience at Scale
Sales Intelligence, Staff Writers

Zendesk Enterprise Workflow and Collaboration Tools to Help Enterprises Deliver Better Customer Experience at Scale

New Zendesk Enterprise Workflow and Collaboration Part of Support Enterprise Enhancements to Improve Agility and Responsiveness As part of its …

Sudipto GhoshJune 8, 2018, 2:24 pmJune 8, 2018 4 4294
Key Martech-Focused Takeaways from Mary Meeker Internet Trends 2018
Analytics, B2B Commerce, Staff Writers

Key Martech-Focused Takeaways from Mary Meeker Internet Trends 2018

When Consumers Spend More, It Translates to Spending More for Attention to Values, and Digital Engagement and Retail Experience, Finds …

Sudipto GhoshJune 7, 2018, 7:30 pmJune 7, 2018 3 6577
ShareThis Announces New CEO and Doubles Data Business With New Clients and Partners
B2B Data, Behavioral Marketing

ShareThis Announces New CEO and Doubles Data Business With New Clients and Partners

ShareThis’ Data DNA and Deep Learning Engines Fuel Year-Over-Year  Growth Into Second Year ShareThis, the Sharing Intelligence company that delivers …

MTS Staff WriterJune 7, 2018, 6:21 pmJune 7, 2018 0 2124
Steven ZoBell
Digital Asset Management, Tech Bytes

TechBytes with Steven ZoBell, Chief Product & Technology Officer, Workfront

Steven ZoBell Chief Product & Technology Officer, Workfront Learning the clear definition of an Ideal Customer is the most critical …
Sudipto GhoshJune 7, 2018, 5:18 pmJune 7, 2018 1 3603
Fayez Mohamood
B2B Data, Behavioral Marketing, Interviews, Programmatic Email

Interview with Fayez Mohamood, Co-founder and CEO, Bluecore

"AI-centric tools have the ability to unleash a level of productivity over current workflow based on enterprise software." Tell us …
Sudipto GhoshJune 7, 2018, 4:30 pmJune 7, 2018 0 5719
Pega Independent Software Vendor Program
B2B Commerce

Pega Independent Software Vendor Program Unveiled to Bring Innovative Solutions to Clients

The New Program Expands Pega’s Ecosystem by Enabling Partners to Create Pega-Based Solutions in an Open Development Environment At the Pega …

Sudipto GhoshJune 7, 2018, 3:49 pmJune 7, 2018 0 935
Brightcove Pushes the Envelope with Video Experiences that Increase Customer ROI
Video

Brightcove Pushes the Envelope with Video Experiences that Increase Customer ROI

Ongoing Innovation Creates Single Platform for All Enterprise Video Experiences Brightcove, the leading provider of cloud services for video, has …

Rohan JaganJune 6, 2018, 10:37 pmDecember 26, 2018 0 1559
ShareThis Announces New CEO and Doubles B2B Data Business
Audience Data, B2B Data

ShareThis Announces New CEO and Doubles B2B Data Business

ShareThis Announced New Clients and Partners, Including Digitas, AppNexus, and The Trade Desk; Reveals Data DNA and Deep Learning Engines Fuel …

Sudipto GhoshJune 6, 2018, 7:30 pmJune 6, 2018 0 1133
Jeff Kupietzky Powerinbox
Interviews, Programmatic Email

Interview with Jeff Kupietzky, CEO, PowerInbox

"End-users have come to expect to be dazzled with exquisitely produced, authentic, attention-grabbing, personalized content." Tell us about your role at …
Sudipto GhoshJune 6, 2018, 4:00 pmJune 6, 2018 0 4638
How ‘More of the Same’ Threatens the Future of Digital Advertising
Guest Authors, Native & Programmatic Advertising

How ‘More of the Same’ Threatens the Future of Digital Advertising

Frustration among advertisers has boiled as it relates to the inability and unwillingness of many ad tech players to truly …

Daniel GouldmanJune 5, 2018, 10:46 pmJune 5, 2018 3 3468
New Report Offers A Magnified Approach to B2B Selling in 2018
Sales Enablement

New Report Offers A Magnified Approach to B2B Selling in 2018

CSO Insights releases 2018 Buyer Preferences Study to Find Half of the B2B Buyers Make Up Their Minds Before Talking to B2B …

Sudipto GhoshJune 5, 2018, 7:31 pmJune 4, 2018 0 4705
Comm100 Launches Next Generation AI-Powered Chatbot
AI/ML, Intelligent Assistants

Comm100 Launches Next Generation AI-Powered Chatbot

Com100 Chatbot Is a Customer Engagement Solution that Also Adds Co-Browsing and Shopify Integration Features Comm100, a global provider of …

Sudipto GhoshJune 5, 2018, 6:45 pmJune 5, 2018 0 1182

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