Marketing leaders will discuss strategic partnerships and how to creative thinking and innovation to drive growth Performance Horizon, the leading …
4C Introduces Scope to Solve Critical Audience Fragmentation Issues for Marketers
First Self-Serve Platform to Unify Audience Intelligence, Activation, and Analytics Across Tv, Social, Digital, and Mobile Marketplaces 4C, a data …
G2 Crowd’s Spring 2018 Software Report Names Centro as the Best Demand Side Platform
Centro’s Basis is the Highest-Rated Programmatic Ad Platform on G2 Crowd for Second Straight Quarter Centro, a provider of enterprise-class …
Conversocial Reveals Success Metrics on Messenger as a Customer Service Channel
Messenger Proves 83% More Cost Effective for Volaris Over Other Customer Service Channels Conversocial, the leading digital care platform for …
Interview with Kyle Tkachuk, President, CEO and Founder, Clickback
"Leveraging predictive technologies to gather more accurate data points or patterns, or auto-populating through algorithms can help marketers increase their …
TechTarget Revolutionizes ABM and Sales Productivity with Latest Release of Priority Engine Purchase Intent Platform
Leading Platform Enhancements from TechTarget Align Sales and Marketing Around Active Demand and Expand Access to Full Enterprise Technology Account …
Engaging Millennials Beyond Financial Milestones
Another Tax Day has come and gone. For some, April 17 loomed large. Its passing was met with relief. For …
How App Science Will Lead to Better Predictive AI
Every company wants to be able to predict the behavior of its customers, both to ensure the efficacy of their …
TechBytes with Omri Mendellevich, CTO and Co-Founder, Dynamic Yield
Omri Mendellevich CTO and Co-Founder, Dynamic Yield While marketers are working harder to improve audience engagement across channels, CX continues …
GroupM ‘State of Digital’ Report: Time with Online Media to Surpass Linear TV in 2018
E-Commerce to Grow 15% in 2018, Representing 10% of Retail GroupM, the media investment group of WPP, released a new …
TechBytes with Ben Tyson, Senior Vice President, StudioNow
Ben Tyson Senior Vice President, StudioNow In their current state, video marketing platforms are gaining massive traction by virtue of …
Synthio’s B2B Contact Data Platform Receives Marketo Certification for Integration
Atlanta-Based B2B Marketing Data Innovator Awarded Marketo Certification for Their Integration That Enables Effortless Data Hygiene and Database Maintenance Synthio, …
The Hive Raises $26.5 Million to Encourage Growth of AI Startups
Special Co-Creation Studio Works Actively With Entrepreneurs To Fund, Create And Launch Start-Ups The Hive, is a venture fund and …
TechBytes with Nikhil Hasija, Founder and Chief Product Officer, Azuqua
Nikhil Hasija Founder and Chief Product Officer, Azuqua Are you coping with the surfeit of marketing automation tools in 2018? …
Interview with Andy Ramm, President and CEO, Alexa Internet
"Marketers invest in content to build and nurture long and fruitful relationships with customers that lead to loyalty and evangelism." …
Nailing the B2B Campaign Optimization Strategies in 2018
According to Debbie Qaqish, Chief Strategy Officer of The Pedowitz Group (TPG), The “Campaign” Is the Currency of Conversation That …
ActiveCampaign Introduces Automations Map
First-of-its-kind Visualization Tool Lets Users Spend Less Time Managing Automation and More Time Working on Their Business ActiveCampaign, a leader …
Marketo Celebrates Bold and Brave Marketers With 2018 Revvie Awards
Revvie Awards Recognize Marketo Customers, Partners and Individual Marketers Who Are Using the Marketo Engagement Platform Marketo Inc., the leading provider …
Nimble Ranked #1 Sales Intelligence Tool for Customer Satisfaction by G2 Crowd
AI-Enabled Innovation Drives Astounding 80% End-User Adoption Rate Nimble, the pioneering Social Sales and Marketing CRM built for Office 365 …
If AI is Going to Make You a Better Marketer, You Need to Know These Four Things
“Artificial Intelligence”, or AI, is becoming ever more integrated into our everyday lives, but many professionals remain in the dark …