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Veer VR Unleashes Interactive VR for All with World’s First Cross-Platform, Coding-Free VR Content Creation Tool

The Era of Passive, Static VR Video Ends Now - Anyone Can Create Exciting, Interactive VR Content, Free of Cost VeeR VR - the global VR content platform announces the release of its web-based, coding-free interactive experience creation tool - VeeR Experience. Traditional VR creation tools entirely generate passive experiences. Instead, VeeR Experience lets VR enthusiasts create engaging interactive VR content drag-and drop, share to VeeR VR with a single click and share with global audiences from 180+ regions and…

CallRail & SalesX recognized as Finalist for Best-In-Class Call Analytics and Digital Advertising ROI

Digital marketing agency SalesX and its partner CallRail, the world's most popular call tracking and analytics provider were named finalist for the Digiday Technology Awards in Best Marketing Analytics/Attribution Platform Category. "We wish to congratulate CallRail for being recognized as an outstanding company in analytics tools that measure a key part of the marketing funnel," said Joe Khoei, Founder and CEO of SalesX. "It is an honor to collaborate with the seasoned CallRail experts whose in-depth experience in…

New Study: 2018 PROMO Online Video Statistics and Trends

The future of online marketing is video content. It’s the leading format for brands and advertisers, and for good reason – consumers absolutely love video content. That’s why we decided to dig deeper to find out how, when, and where people prefer to watch videos online. The team at PROMO conducted a study of more than 500 individuals of all ages. We asked about their habits and preferences when it comes to watching online videos. As a result, we learned a lot about when and how people watch video, along with some…

Insight Venture Partners Invests in Episerver

Investment Will Power the Marketing Technology and Digital Commerce Company's Impressive Growth Through Accelerated Product Development, Go-To-Market Sales & Marketing, and Branding Initiatives Episerver, the company transforming digital experiences, announced it has reached a definitive agreement to be acquired by Insight Venture Partners, a New York based global private equity firm focused on high-growth investments in the technology sector, in a transaction valuing Episerver at USD $1.16 billion. On the heels of…

ICX Media Expands Leadership Team to Support Growth and Scale

Announcing Spotify Veteran Parbinder Dhariwal as First National Head of Sales, Daniel Jolicoeur as CTO, and Alex Mitchell as CPO Following ICX Media, Inc.’s first acquisition earlier this summer, the growing video intelligence company announces three strategic leadership additions poised to enhance the company’s national standing and continue to evolve their service offering. “As we continue to develop best-in-class video data technology, we’re also looking to establish strong partnerships among leading brands and…

Josh Allen Joins Drift as Company’s First Chief Revenue Officer

Conversational Marketing Leader Adds Former CarGurus and LogMeIn Sales Leader to Executive Team Drift, the world’s leading conversational marketing and sales platform, announced that Josh Allen has been appointed the company’s first Chief Revenue Officer. Josh Allen Joins Drift as Company’s First Chief Revenue Officer As CRO, Allen will be responsible for building and executing Drift's long term go-to-market sales strategy as the company strives to transform businesses’ sales and marketing into the now. He joins…

Mixpanel Brings on Seasoned Executives to Tackle the Global $26 Billion Analytics & Business Intelligence Market

With Leaders from Linkedin, Google, and Other Top Tech Companies, Mixpanel Capitalizes on the Global Demand for User Behavioral Analytics at Large and Small Organizations Alike Mixpanel, the world's leading user behavior analytics platform, announced strategic additions to its executive team. Joining the company are Pierre Berlin, Vice President of Global Sales; Alison Holmlund, Vice President of Customer Success; and Adam Kinney, Head of Machine Learning and Automated Analysis. With these leaders, Mixpanel will…

Pipeliner CRM Cloud Released

Pipeliner announced the release of a cloud version of its popular and unique visual CRM that has gained significant traction globally over the past number of years. Pipeliner CRM Cloud is the latest addition to a product line that already includes Pipeliner CRM Hybrid, an online/offline system as well as the market leading iOS and Android Mobile CRM Apps. With the release of the cloud version, Pipeliner CRM can now service the largest addressable market of any CRM given that it now has superior products for those who…

Now Playing on an Uber Near You: Digital Video

Consumers have some basic expectations for their advertising. They expect TV ads to run 30 seconds or so, print ads to feature provocative headlines and direct response ads to try to direct us to do something. We also expect outdoor ads not to move, but that’s changing. Digital out-of-home (DOOH) advertising is expected to be a $4.5 billion market in the U.S. next year, up from $1.2 billion in 2016. Such ads -- often featuring video or animation -- are also showing up in new places. We now see video ads on Uber and Lyft…

Interview with David Mason, CEO and Founder, StudioNow

"Brands and agencies do not have much data to help determine how much to spend on creative and production because they never really know how the content is going to perform."Tell us about your role and journey into technology. What made you start StudioNow? I have been an entrepreneur for the past 25 years. Along the way, I have dabbled with having a normal job here or there, but always found that my passion was to create ideas and companies from scratch. My key ingredients have always been to identify a large-scale trend…

AI-Powered Audio Transcription Company, Trint Expands Operations to North America

Toronto-Native News Veteran Returns Home as Global Technology Entrepreneur with New Office in Toronto Trint, the pioneer of AI-powered speech-to-text transcription, announced its operational expansion to North America, with the opening of a new office in downtown Toronto, Canada to promote further growth in the region and tap into the city’s wealth of technology talent. Currently, Trint goes beyond transcription to provide the world’s most collaborative and innovative platform for searching, editing and getting the most…

Confirmit Horizons Delivers AI-Driven Innovations for Multi-Channel Feedback on Research Programs

Confirmit Puts Innovation and Ease of Use at the Heart of Solutions with Confirmit Horizons v24; Delivers Advanced, AI-Driven Solutions to Boost Productivity Today, Confirmit has announced a range of new capabilities to its platform, building on the ground-breaking solutions it launched earlier this year. The new Marketing Technology update is part of the rollout of Version 24 of the award-winning Confirmit Horizons. The new features are designed to support global multi-channel feedback and research programs. Terry…

Aviso Customers Close 20 Percent More Deals with New AI-Powered Opportunity Management Solution

Innovative AI for Sales Drives Results by Putting Intelligence Ahead of Guesswork Aviso, the leading provider of AI-powered opportunity management solutions that increase revenue, announced several new AI solutions that improve win rates and lead to more closed deals. Aviso’s newest solution helps customers close 20 percent more deals per quarter with opportunity management that mines intelligence on each and every deal, delivering win scores that are greater than 90% accurate, with AI-powered insights and analysis to drive…

MediaMath Announces Enhancements to Native Advertising Offering

Ad Tech Leader Makes Improving Consumer Experience Central in New Channel Release MediaMath announced enhancements to its native advertising offering with new creative management solutions and supply partnerships that fully integrate native advertising into its omnichannel DSP, empowering clients to leverage a single platform to manage a larger share of their media spend, and a creative format proven to be more engaging to consumers. The launch comes on the heels of MediaMath’s recent round of funding of $225 million and…

Persado Appoints Leading University of Chicago Professor to Advisory Board

Persado, the leading provider of AI-generated cognitive content for top global brands, announced that Sanjog Misra has been appointed to its advisory board, effective immediately. In this role, Misra will provide strategic counseling to the Persado executive team, alongside the five additional industry experts serving on the board. Misra will work closely with Persado’s data science team on marketing message personalization to quantify the effect of marketing language and attribution modeling. “Persado is an innovator and…

Microsoft Teams with OnePlaceMail for Outlook to Deliver More Effective Modern Workplace Collaboration

Move Conversations from Microsoft Outlook Email to Microsoft Teams in Office 365 OnePlace Solutions announced the launch of Microsoft Teams integration with the OnePlaceMail for Outlook App, allowing the mobile workforce to conveniently move content from Microsoft Outlook to a Microsoft Teams channel. Enabling content to easily flow from Outlook to a Teams environment drives greater organizational productivity. For organizations this means unlocking business critical data traditionally stored in personal mailboxes and…

Interview with Barbara Bates, CEO, Hotwire

"As a business leader who fully embraces technology advancements such as AI, I can't forget about the human element that is vital to keep the business of public relations and integrated communication alive."Tell us about your journey into PR tech. What galvanized you to join Hotwire as a CEO? I founded Eastwick Communications in Silicon Valley more than 27 years ago, and in 2016 it was acquired by Hotwire. I was initially appointed as the CEO of North America, but I became Global CEO shortly thereafter. I was intrigued by…

OneTrust Announces New Collaboration Features into Assessment Automation Module for GDPR, CCPA and Global Privacy Compliance

Features Enhance Collaboration, Workflow, Automation and Usability to Simplify Compliance Recordkeeping OneTrust, the global leader in privacy management and marketing compliance with 1,500 customers, including 200 of the Global 2,000, today released new collaboration features integrated into the industry-leading privacy management technology. The new features make collaboration, workflow, integrations and usability simpler and more intuitive within the OneTrust Assessment Automation module for General Data Protection…

Archima Solutions and Skuid Partner to Maximize Profits and Engagement for Clients

Skuid Announces That Archima Solutions, Selected Skuid’s No-Code Platform for the Deliverance of Powerful and Personalized Solutions Skuid, the leading cloud application platform recently revealed that Archima Solutions has selected Skuid’s no-code platform which helps in delivering actionable and personalized insights. Archima Solutions, a boutique Salesforce automation implementation provider selected Skuid for the deliverance of powerful solutions specifically for their clients. Archima has a team of specialized…

SutiCRM’s Latest Software Version Is Packed with New Features Enhancing the User Experience

SutiSoft Announces the Release of the Latest Software Version of Its Flagship Product SutiCRM. This Release Will Drastically Help in Streamlining Processes and Improving the Experience of Its Users SutiSoft Inc. has always been a trusted provider of easy-to-use business solutions for Smartphones and web browsers. SutiCRM 7.2 which is the latest version of the company’s CRM software has been released with additional features for users and administrators. This new release will allow users to- Extract surplus…