Vidyard Welcomes SmartBug Media to Its Agency Partner Program, Brings the Power of Video to HubSpot’s Highest-Rated Agency Globally

As the Use of Video Continues to Skyrocket in the World of B2B Marketing and Sales Tactics, SmartBug Media and Vidyard Collaborate to Bring the Best in Video to HubSpot Users Worldwide Vidyard, the leading video platform for business, announces that SmartBug Media, HubSpot’s highest-rated Diamond Agency Partner, has joined the Vidyard Agency Partner Program. The partnership will empower SmartBug Media to deliver inbound video services to clients in a wide range of industries. This partnership recognizes SmartBug…

Ecomdash Expands Multichannel Options With Google Shopping Actions

Ecomdash, a multichannel inventory management software, announced their integration with Google Shopping Actions. With this new addition to their suite of over fifty ecommerce platforms, Ecomdash merchants can now manage sales orders, inventory updates, and shipping processes across Google’s various shopping channels. Launched in March 2018, Google Shopping Actions provides retailers the ability to sell their merchandise on Google Express, Google Assistant, and Search. Once a shopper finds their product, the shopper…

2018’s Cyber Monday Breaks All Records, Reports Adobe

Adobe Leverages Their Powerful Analytics Engine to Conclude Record Sales of $7.9 Billion on Cyber Monday for the Year 2018 Adobe Analytics released a consolidated report to share facts pertaining to Cyber Monday and the holiday week that went by on Monday. Here is a snapshot of the report- $7.9 billion spent on Cyber Monday alone – 19.7 percent increment YoY $3.7 billion spent on Thanksgiving Day – 28.7 percent growth YoY $6.2 billion spent on Black Friday – 23.6 percent rise YoY $6.4 billion spent on…

Mautic, Inc. Continues Growth Path; Expands Reach with Certified Partner Program

800% Annual Increase in Sale of Marketing Automation Management Product, New Product Integrations and Notable Accolades Mautic, the company that provides the world's only Open Marketing Cloud, announced continued momentum in adoption and recognition for Mautic as the best alternative to expensive, closed marketing automation solutions. This most recent quarter included several new milestones for the company. Since its release in 2017, Mautic achieved 800% year-over-year growth in sales of Maestro, the industry's only…

Tremor Video DSP Triples Premium Supply Partners to Deliver Increased Performance for Video Advertisers

Expansion Strengthens Commitment to Being the Leading Programmatic Video Platform Tremor Video DSP, the leading programmatic video platform, announced that it has tripled its supply-side platform (SSP) integrations for premium desktop, in-app and over-the-top (OTT) channels since its acquisition by Taptica last year. This solidifies Tremor Video DSP’s commitment to choose highly relevant, data enriched SSP partners to maximize audience reach and allow advertisers to scale their campaigns across many screens and video…

SAP Sales Cloud Brings Intelligent CRM to Customers

SAP SE  announced that Deutsche Telekom AG; Cooler Master Corp., a global thermal solutions provider; and KSB Group, a manufacturer of pumps and valves, have adopted the SAP Sales Cloud solution to build trusted relationships with their customers and bring more efficiency and speed to sales. “Customers are no longer making decisions based on price and product,” said Giles House, general manager, SAP Sales Cloud, SAP. “They’re basing it on trust. And while customers have evolved, most CRM systems have not. To overcome this…

Alation Appoints Steve Kennedy as Chief Revenue Officer and Bob Block as Chief Customer Success Officer; Solidifies Presence in EMEA with…

New C-Level Appointments and EMEA Presence Position Alation to Capture Enterprise Demand for Data Catalogs Alation Inc., the data catalog company, bolstered its executive leadership team with the appointments of Steve Kennedy as chief revenue officer (CRO) and Bob Block as chief customer success officer (CCSO). As CRO, Kennedy will have direct worldwide responsibility for revenue-generating teams, helping to scale sales and mature the partner ecosystem. As CCSO, Block will oversee the customer success organization, ensuring…

Yieldify Opens New Office in Singapore

Customer Journey Optimization (CJO) Specialists Expand on Existing APAC Success to Serve Ecommerce Businesses Across Asia Yieldify, the customer journey optimization (CJO) company, announces a new office in Singapore, expanding access to Yieldify’s unique solution to e-commerce businesses across Asia. The Singapore office builds on Yieldify’s established track record in Asia-Pacific (APAC), which was run from its regional headquarters in Sydney, where it has implemented performance-driven CJO campaigns for global brands…

Nexcess to Sponsor the Human Element NEXT Conference

The Conference Is an Event Focused on the Innovation in eCommerce, Digital Marketing and the Future of Online Retail NexCess, the leading provider of a variety of eCommerce hosting services, including performance-optimized WooCommerce and Magento cloud hosting announced its sponsorship of the Human Element NEXT Conference. The Human Element NEXT Conference takes place on September 11 at the Scarab Club, Detroit, Michigan. It is an event which focuses solely on innovation in eCommerce; digital marketing and the future…

TechBytes with Neta Agmon, Director of Product, Cloudinary

Neta Agmon Director of Product, Cloudinary Video and visual storytelling are inter-connected and make personalization campaigns more effective. There are many vital components in delivering a flawless video experience across channels. Neta Agmon, Director of Product, Cloudinary, reveals more about Video Management and her team's work with Digital Asset Management.Tell us about your role at Cloudinary and the team and technology that you handle. I’m a director of product at Cloudinary, managing our newly launched…

Digitas and 3|SHARE Launch “Adobe Center of Excellence”

Digitas, The Connected Marketing Agency, is combining our existing capabilities with 3|SHARE, a key Adobe solution partner, to create an Adobe Center of Excellence. The goal is to deepen Digitas' ability to help clients quickly build customer experiences that are whole and creatively connected—fast tracking their ROI on Adobe investments. The Center of Excellence will live within Digitas and be comprised of 200+ Adobe experts in strategy, design, technical development, data and media—working seamlessly across capabilities…

Best SEO Agency Awards Presented for July 2018 by FindBestSEO

FindBestSEO Has Released Its July Rankings for the Best Seo Agencies in the Industry, with Boostability, Digital Marketing Agency, and Ignite Digital Topping the List. The New Monthly Award Is Designed to Highlight Companies That Have Proven Themselves to Be Leaders in the Digital Marketing World FindBestSEO continues its practice of new ranking of the 10 best SEO firms each month, and the winners always represent a range of unique services and statistical analysis. The top three SEO firms for July 2018 are Boostability,…

Isobar Bolsters Global Exec Team with Chief Client, Marketing and Technology Officer Roles

Sue McCusker, Caroline Dean and Vikalp Tandon Promoted Isobar, a global digital agency, has elevated Sue McCusker to Chief Client Officer, Caroline Dean to Chief Marketing Officer and Vikalp Tandon to Chief Technology Officer with immediate effect. The three executives have been critical to establishing Isobar as a global, market-leading business and have been promoted to continue to drive Isobar’s position as an agency that delivers experience-led transformation through the creative use of digital. All three will…

Clutch Names 500 Leading B2B Service Providers in Poland and Ukraine

The 500 Companies Featured in This Report Were Evaluated Based on Client Feedback, Work Quality, Services Offered, and Market Presence. B2B ratings and reviews company Clutch published its annual report recognizing the top-performing companies in Poland and Ukraine. A variety of industry segments were featured in the report, including marketing, design, development, and IT services. The following companies were identified based on client reviews, work quality, services offered, and market presence. Top B2B Companies in…

NetElixir Announces New Integration with Bing Ads to its Paid Search Recommendation PlatformLXRGuide

New Capabilities Allow SMBS to Manage and Optimize Their Search Campaigns on Bing, as Well as Google Adwords, Dramatically Increasing Revenue and Campaign Performance Retail search marketing company NetElixir has enhanced its paid search recommendation platform LXRGuide by integrating with Bing Ads, allowing marketers at small to medium size businesses to optimize search marketing campaigns they run on Bing. These new capabilities complement the platform’s existing features for Google Adwords. Retailers can now manage…

dotmailer Boosts Customer Personalization Through Nosto Integration

Nosto Email Personalization Widgets Allow Dotmailer Users to Deliver Experiences Tailored to Individual Customers, in Real Time and Across Any Device dotmailer, a leading marketing automation platform with omnichannel capabilities, has announced that a partnership with Nosto, a global ecommerce personalization solution, will allow brands to deliver a more personalized shopping experience. Using Nosto’s Email Personalization Widgets, dotmailer customers will be able to automatically tailor emails and newsletters in just…

Top 5 Email Marketing Tools For Every Business

Make Email Marketing Your Priority The impact of social media resurgence could have offset the business value of email. To an extent, it could even render emails obsolete and ineffective. However, going by B2B trends, contrary to such claims, a statistics report by Radicati shows 2.8 billion people use email and this number is expected to grow over 3 billion by 2020. Most businesses send out tons of emails on a daily basis. So, how do you organize the clutter and sort out the prospects? Email Marketing is a key to…

Partnership Between McFadyen Digital And Kahuna To Empower Online Marketplace Operators

Strategic Partnership Between Kahuna and McFayden Digital Was Formed to Offer Marketplace Operators a More Intelligent Way to Connect Their Buyers and Sellers McFadyen Digital, a leading global digital commerce agency, and Kahuna, the first customer engagement platform for digital marketplaces, announced a new strategic partnership. The partnership will combine Kahuna's innovative cloud-based buyer marketing, seller optimization, and liquidity capabilities with McFadyen Digital's deep E-commerce and online marketplace…

Bizzabo Surges Ahead in SaaS Industry with Its Proprietary Event Success Platform

Bizzabo Signs 9 New Partnerships, Including with Magento, Zoom Information, InsightSquared, Moz, and Namely to Operate B2B Events Bizzabo, a leading holistic events cloud, has announced further market growth into the SaaS industry with 9 new partnerships including Magento, Zoom Information, InsightSquared, Moz, Namely, RingCentral, Sisense, PayFactors, and SalesLoft. Going forward, Bizzabo will exclusively provide its event success platform to enhance each organization's ability to host impactful events that increase…