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SDL Partners with Tagence to Offer Organizations Structured Environment to Create, Manage and Deliver Content

SDL Tridion Docs Removes Complexities Involved with Managing Content Supply Chain, Reducing Content Lifecycle from Months to Just a Few Days SDL, a global leader in content creation, translation and delivery, has partnered with Tagence, Inc., experts in helping federal, state and local government and private sector organizations manage data and content globally. Together, SDL and Tagence will enable governments and enterprises to rapidly create, manage and deliver content within a structured authoring environment, based on…

Voxnest Announces Bloom Content Development Program With First Podcast by Spreaker

BLOOM Names Flatrock as First Podcast Partner Voxnest, an audio technology company that specializes in podcasting solutions, is proud to announce BLOOM, a podcast content development program by hosting product Spreaker. The first independent podcast partner selected to launch the program with is Flatrock: A Cold Case Podcast. With the rapidly growing talent pool in the podcast industry, BLOOM was developed in an effort to assist creative, independent podcasts that could use the support of a larger team like Spreaker.…

AODocs Recognized as a Strong Performer in Cloud Content Platforms by Independent Research Firm

Analyst Firm Credits AODocs with a differentiated rating in five criteria, including intelligent services and transactional content AODocs, the only business process platform tightly integrated with Google Drive, announced their recognition as a “Strong Performer” in The Forrester New Wave: Cloud Content Platforms (CCP) — Multitenant SaaS, Q3 2019 report by Forrester Research, Inc., a leading global research and advisory firm. According to the report, “Traditional enterprise content management (ECM) vendors…

Vloggers, Influencers and Content Marketers: Pay Attention to TikTok Content!

If 2018 belonged to Instagram Advertising brands, 2019 is going to be the year of TikTok content marketers. In less than two years of its launch, this ByteDance video-sharing product has already become one of the most downloaded app of the year. In 2018, TikTok surpassed the app downloads recorded by PUBG Mobile, YouTube, WhatsApp and Instagram in the same period. This despite a brief ban on its Marketing and Services due to security and censorship policies. ByteDance is among the most high-valued startups in the tech…

UK Becomes a Nation of Streamers… but Traditional Broadcast TV Leads the Way on UK Content

Around half of all UK homes now subscribe to TV streaming services, according to a major Ofcom report revealing rapid shifts in the nation’s viewing habits The number of UK households signed up to the most popular streaming platforms – Netflix, Amazon Prime Video, Now TV and Disney Life – increased from 11.2m (39%) in 2018 to 13.3m (47%) in 2019. With many homes using more than one service, the total number of UK streaming subscriptions rose by a quarter in 2018 – from 15.6m to 19.1m. And while traditional TV viewing…

Comscore, ListenFirst Media Announce Partnership to Deliver Cross-Platform Branded Content Measurement

Partnership matches ListenFirst’s social analytics with Comscore’s Branded Content measurement offering Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced that ListenFirst, the most comprehensive social media analytics solution for big brands, will provide measurement for Comscore’s Branded Content service. The partnership further enhances Comscore’s science-based approach to measuring brands in content and creates an unmatched ability to understand content performance…

Assante Wealth Management Chooses Box for Cloud Content Management

Box central to Assante Wealth Management’s digital transformation Box, Inc., a leader in cloud content management, announced that Assante Wealth Management (Canada) Ltd. (“Assante”), one of Canada’s largest wealth management firms, has chosen Box to support its move to incorporate a fully digital business offering. Founded in 1995, Assante provides a range of wealth management solutions to Canadians, including investment management, financial, estate, tax and insurance planning as well as legacy planning and…

Snappy Kraken Named ‘Best Overall Content Marketing Company’ in 2019 MarTech Breakthrough Awards Program

Prestigious Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World Snappy Kraken, a MarTech company focused on helping financial professionals automate their marketing and business processes, announced that it has been selected as the winner of the "Best Overall Content Marketing Company" award by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising…

Edenred Commuter Benefit Solutions Named Finalist for Prestigious 2019 Content Marketing Award

Edenred Commuter Benefit Solutions was recently named a finalist for the 2019 Content Marketing Award for Corporate Blog by the Content Marketing Institute (CMI). The Content Marketing Awards, produced by the Content Marketing Institute, is the largest and longest-running international content marketing awards program in the world. The Commuter Benefits blog provides thought leadership on the commuter benefits industry, and insights and tips for HR professionals to attract, engage and retain the best talents. The…

Magnolia Recognized by Gartner in the Magic Quadrant for Web Content Management

Magnolia, one of the world’s leading providers of open-source content management, recently announced it has been positioned by Gartner, Inc. in the 2019 Magic Quadrant for Web Content Management for the very first time. Magnolia was the only vendor added to the Magic Quadrant this year. The report evaluated Web Content Management vendors based on ability to execute and completeness of vision. Magnolia was positioned the furthest for completeness of vision in the Niche Players quadrant. Marketing Technology News:…

TechBytes with Kyle Trotter, Director of Creative Video Content at Shutterstock

Tell us about your role and the team/technology you handle at Shutterstock. I’m the Director of Creative Video Content at Shutterstock, where I lead the global footage content strategy and I also worked with my team to develop and launch Shutterstock Elements, our new footage offering that includes thousands of cinema-grade video effects for filmmakers. I work closely with the Product team to develop future roadmaps for the business and produce Video Marketing content for global Shutterstock and PremiumBeat campaigns.…

Episerver Named a Leader for the Fifth Consecutive Year in Gartner’s 2019 Magic Quadrant for Web Content Management

The Company Improved Its Positioning on Ability to Execute and Complete of Vision Axes Compared to the Previous Year Episerver, the company transforming digital experiences, announced it has been positioned within the leaders quadrant of the 2019 Gartner Magic Quadrant for Web Content Management. Episerver has been recognised as a Leader for five years in a row, and this year improved its position on the ability to execute and completeness of vision axes compared to the previous year. A complimentary copy of the full…

Kentico Software Positioned in the Challengers Quadrant of the 2019 Gartner Magic Quadrant for Web Content Management

Evaluation of Kentico is based on completeness of vision and ability to execute Kentico Software the leading provider of digital experience and content management solutions, today announced it has been positioned by Gartner, Inc. in the Challengers quadrant of the 2019 Magic Quadrant for Web Content Management (WCM). The Gartner Magic Quadrant for Web Content Management is an annual research report that assesses vendors within the WCM market. The report includes the strengths and cautions of all vendors in the Magic…

Sitecore Positioned as a Leader for the Tenth Time in the Gartner Magic Quadrant for Web Content Management

Sitecore, the global leader in digital experience management software, announced that it has been recognized by Gartner as a Leader in the Magic Quadrant for Web Content Management for ten years running. Sitecore feels this placement underscores the central role web content management platforms play in supporting world-class digital experiences, while solidifying Sitecore's position as a dominant vendor enabling companies' digital transformation. "As a company, we are honored to reach the major milestone of a decade as a…

Content Creation Platform Developer Lightricks Raises $135 Million at a $1 Billion Valuation in Series C Funding from Goldman Sachs

Goldman Sachs Private Capital Investing Joins Existing Investors Insight Partners, ClalTech, and Viola Ventures to Propel Lightricks' New Products, Acquisitions and Global Reach Israeli software company, Lightricks, a leading developer of subscription-based content creation tools, announced that it has raised $135 million in Series C funding at a $1 billion valuation in a round led by Goldman Sachs Private Capital Investing with participation from additional investors including Insight Partners and ClalTech. The latest…

Diagonal View to Bring Over 1,500 Hours of Content and 15 million Fans from Its Popular YouTube Channels to BitMovio’s…

Diagonal View, a digital video network, delivering tens of millions of subscribers and billions of views across YouTube and other digital platforms generated from professionally produced content that BitMovio users will now enjoy through the next-gen gamified streaming video platform BitMovio announced its partnership with digital video network Diagonal View to acquire video programming from 16 of its popular YouTube channels that reach over 15 million subscribers. With this partnership, BitMovio will acquire over 1,500…

Newgen Positioned as a Strong Performer in ECM Content Platforms by an Independent Research Firm

Newgen Software, a global provider of solutions managing content, processes, and communication, announced that it has been positioned as a 'Strong Performer' in The Forrester Wave: ECM Content Platforms, Q3 2019, authored by Cheryl McKinnon et al. The report evaluates enterprise content management (ECM) vendors on 26-point criteria based on their current offering, strategy and market presence. Newgen has achieved the highest score of 4.08 among all vendors in the 'Current Offering' category. The report recognized Newgen…

Nuxeo Recognized as a “Strong Performer” in ECM Content Platforms by Independent Research Firm

Analyst Firm Cites Nuxeo for Scalability & Open Source Approach to Content Management Nuxeo, a leading cloud-native Content Services Platform (CSP) provider, announced the company has been recognized as a “Strong Performer” in The Forrester Wave™: ECM Content Platforms, Q3 2019, an evaluation of top enterprise content management (ECM) platform vendors by Forrester Research Inc., a leading global research and advisory firm. The Forrester Wave™: ECM Content Platforms, Q3 2019 report assesses the state of the ECM…

The Email Content That Makes Happy Customers

Make your customers happy and deliver value in your Email Marketing. Makes sense, right? Customer-centric emails that make them happy recipients of your marketing, it's a win-win. Only one problem. What is value to consumers? The Email Addiction Report, carried out by Zettasphere and Email Monday, provides some answers. The report is based on findings from a consumer survey and is freely available. One question probed the type of content that consumers want, asking ‘what new email innovations would interest you’. The…

Parrot Analytics Partners With Spanish Data Company GECA To Gauge Content Trends And Uncover Sales Opportunities In New Markets

Parrot Analytics to Provide a Special Focus on Asian TV Markets Parrot Analytics, a leading data analytics company that specializes in optimizing TV industry workflows through its multi-platform global demand data and analyses, has partnered with leading Spanish research company GECA to gauge content demand and trends around the world, with a particular focus on Asian markets. Marketing Technology News: Vlocity Brings the Industry Cloud to the Innovation Martlesham Tech Cluster, Located at BT’s Adastral Park With more…