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The Top Four Messaging Channels in Customer Care and How to Select the Right One

As part of customers’ communications shifting to digital, messaging is one of the fastest growing channels: 67% of people now expect to use messaging apps to talk to businesses. To accompany this trend, GAFAs are opening new business messaging channels such as WhatsApp Business Solution and Apple Business Chat. While they may look similar at first glance, each of them have their specifics in terms of user base, features, entry points… We have gathered the top 4 messaging channels to help you understand their specifics…

Singapore Tech Company Biqmind Launches New Partnership with HUAWEI CLOUD to Support Customers Across APAC

Biqmind Will Provide Advanced It Advisory and Professional Services to Help HUAWEI CLOUD Customers with Easier Adoption  Biqmind has signed a memorandum of understanding for a partnership with HUAWEI CLOUD.   The Singapore-based, leading-edge technology company will support new and existing HUAWEI CLOUD customers across Asia Pacific in their enterprise digital transformation journey via the HUAWEI CLOUD in fast-growing areas such as: edge computing, multi-cloud adoption, disaster recovery and DevSecOps. With Biqmind’s…

Vidyard Extends Partnership with Adobe to Bring Industry-Leading Video Hosting and Analytics to Marketo Engage Customers

Expanded Partnership Helps Marketo Engage Customers Personalize Their Marketing Experiences and Drive Greater Audience Engagement Through the Power of Video Content and Video Analytics Vidyard, a leading video platform for business, today announced an expanded partnership with Adobe to bring the power of video content and video engagement analytics to B2B marketing teams around the world. Marketo Engage, part of Adobe Marketing Cloud in Adobe Experience Cloud, is a complete solution for B2B marketers responsible for…

How to Engage Customers Through Google Posts

With every new feature, Google is making it easier for consumers to learn more about businesses without ever leaving the search results page. Gone are the days of consumers going to a business’ website to learn the location and hours of operation. Now, Google provides that information on the search results page (SERP), along with a slew of other information - such as reviews, restaurant menus, crowd-sourced questions and answers, and now, posts from the business itself. Google Posts is a new frontier for digital…

Seismic and Outreach Partner to Empower Customers with Buyer Insights on Relevant Content Sent from Any Platform

Industry-Leading Product Integration Allows Sellers and Marketers to Close the Gap on Data-Driven Insights Seismic, the recognized leader in sales and marketing enablement, and Outreach, the leading sales engagement platform, announced a robust product integration that will grant sellers access to hyper-relevant content from Seismic within Outreach email templates and sequences. Sellers and marketers can now gain engagement data from whichever platform a seller chooses to access and send content best suited for that…

Seismic and Outreach Partner to Empower Customers with Buyer Insights on Relevant Content Sent from Any Platform

Industry-Leading Product Integration Allows Sellers and Marketers to Close the Gap on Data-Driven Insights Seismic, the recognized leader in sales and marketing enablement, and Outreach, the leading sales engagement platform, announced a robust product integration that will grant sellers access to hyper-relevant content from Seismic within Outreach email templates and sequences. Sellers and marketers can now gain engagement data from whichever platform a seller chooses to access and send content best suited for that…

Next-Gen AI-Powered Omnichannel Orchestration Capability from Resulticks Streamlines Customer Engagement and Conversion

Resulticks Deepens Its Marketing Automation Solution by Enabling Automated, Contextual Generation of Omnichannel User Experiences With the introduction of its new AI-powered orchestration capability, Resulticks, the world's fastest growing real-time conversation marketing solutions provider, has forever changed the game for how brands orchestrate outcomes-focused, omnichannel user experiences. With a few clicks, marketers can initiate the auto-mapping of entire customer experiences based on key occasions, communication…

Totango Spark Successfully Deployed as SAP’s One Customer Success Platform

Totango Solution to Help SAP Scale Enterprise Customer Success Across Entire Organization Totango, the leading provider of customer success solutions for the enterprise, announced its Totango Spark solution has been deployed successfully by SAP across the majority of its lines of business, representing 20,000 customers and more than 2,100 users – completed in just five months. The solution will be used as a single, integrated customer success platform to help SAP evolve, deploy and expand its execution of customer success…

The Hackett Group: Digital Transformation Can Enable Typical Procurement Organizations to Reduce Cost by 45% As They Deliver Greater Value,…

Through full deployment of digital tools, typical procurement organizations can reduce operational costs by up to 45%, achieving efficiency levels below those of today’s world-class procurement organizations while at the same time enabling them to improve effectiveness and customer experience, according to new research from The Hackett Group, Inc. “In response to the pressures of rising demand, disruptive tech, and intensified competition, procurement is turning to digital transformation. And as our research shows, the…

CSS Corp Wins NASSCOM’s Customer Service Excellence Award 2019

Recognized for Its Transformative Approach to Drive Customer Experience Operations CSS Corp, a new-age IT services and technology support company, has won NASSCOM’s prestigious Customer Service Excellence Award 2019 in the ‘Transformation’ category. The company was chosen for its innovative approach to transform customer experience operations and create new revenue streams. The award was presented at NASSCOM’s BPM Strategy Summit 2019, which was held in Bengaluru on 5th September 2019. CSS Corp has been recognized for…

Galp Selects Localytics to Power Data-Driven Digital Customer Experience

Partnership Will Enable Galp to Accelerate Program to Personalize the Evodriver Platform Localytics, a digital intelligence platform for mobile and web engagement, announced that Galp, a publicly held, Portugal-based energy company, has selected Localytics to accelerate its digital customer engagement strategy. Localytics will enable Galp to develop unique, meaningful digital customer experiences through its EvoDriver mobile platform, allowing gas station and convenience store customers to pay through mobile wallet, as…

7 Ways to Convert Your Visitors into Customers Using an Intelligent Chatbot

Do you receive a lot of traffic on your website? That’s great. But how many of these visitors end up buying something on your site? High traffic but a low conversion rate is a problem faced by many organizations. However, it is an easy problem to fix if you invest in the right technology to give your customers what they want – a great experience. But what constitutes a great experience remains a mystery for most businesses who are grappling in the dark to satisfy their customers’ needs without even knowing what they want.…

Binary Fountain Launches New Customer Experience and Engagement Features to Further Enhance Its Customer Experience Management Platform

Binary Fountain Continues to Expand upon Its Customer Experience (CX) and Reputation Management Platform with New Social Media Management, Listings Management and Employer Brand Management Tools. Binary Fountain, a leading provider of customer experience (CX) and online reputation management platform for enterprises, healthcare organizations and small and medium-sized businesses, announced the launch of new customer experience and engagement tools to its CX management platform. The latest updates ensure data accuracy across…

Verint’s September Events Feature Valuable Insights on AI and Automation, Cloud Customer Engagement, Knowledge Management Best Practices and…

Verint Systems Inc., The Customer Engagement Company, announced a line-up of events this month that feature customer insights, steps to build a successful Knowledge Management (KM) program and best practices for measuring the customer journey. “Making your WFM, Training, and QA Teams Your Company's Heroes” The 10 Steps to Building a KM Program that Works Sept 12; CRMXchange Webinar Verint’s Kelly Koelliker, director of content marketing, will present this webinar at 1 p.m. ET. Companies have no shortage of…

How to Grow Your Customers Base During a Transition: Lessons from the Golden State Warriors

Companies are constantly changing and evolving. While this is usually exciting to employees who are privy to the long-term company strategy, these same changes can often feel disorienting to customers and may even put customer loyalty at risk in the short term. The Golden State Warriors recently tackled a similar challenge while migrating their customers base to Chase Center, a brand new world-class sports and entertainment destination in San Francisco, set to open in September. For the six-time NBA Champion Warriors,…

Hi Marley Elevates the Customer Experience

The First AI-Enabled Texting Platform Unveils Innovative New Product Features in One Cohesive Solution for the Insurance Industry Hi Marley, the insurance industry's leading intelligent texting platform, continues to revolutionize the customer experience with the debut of enhanced features just in time for peak hurricane and wildfire season. When disaster strikes, texting can now be where the insurance claim conversation starts. Now, customers can get ahead of disaster with proactive notifications, submit a claim by…

DecisionLink Delivers World’s First Customer Value Management Platform – ValueCloud – to take Customer Relationships to the Next…

The ValueCloud garners new industry category – Customer Value Management DecisionLink announced that the DecisionLink ValueCloud has been named and certified by Vendor Neutral in a brand new category: customer value management. Customer value management (CVM) uses metrics to ensure high levels of value are delivered to every customer based on their needs throughout the life of the relationship. Managing customer value as a practice and with an enabling application allows enterprises to treat customer value as a strategic…

Personalization Should Bring Context to the Customer to Drive Lifetime Value

Customer experiences both online and in-person can, and should, be highly personalized to maximize return and boost loyalty, but only when done in a thoughtful and relevant way. If you’re not providing the correct context for personalized experiences, one mistake can risk losing a customer forever, and hence the relationship you’ve worked so hard to create. Let’s explore Personalization done right. Make it individualized and consider your messaging carefully When it comes to tailoring your customer experiences the key is…

World’s Largest Sports Retailer Runs on MuleSoft to Deliver Omnichannel Customer Experiences

Anypoint Platform Enables Decathlon to Innovate at Scale, Launch New Products to Market, and Expand Its Presence to the United States and Beyond MuleSoft, provider of the leading platform for building application networks, announced that Decathlon, the world's largest sporting retailer, is using MuleSoft's Anypoint Platform™ to deliver connected customer experiences and broaden its reach to new regional markets. Anypoint Platform has enabled Decathlon to build a foundation of reusable APIs, making it easier than ever to…

TIBCO Announces Snowflake Integration to Deliver High-Performance Data Analytics for Cloud-Native Customers

TIBCO Spotfire Adds Native Support for Snowflake Data Warehouse for Modern Cloud Analytics Workloads TIBCO Software Inc., a global leader in integration, API management, and analytics, announced a new integration with Snowflake, the data warehouse built for the cloud. This integration will benefit cloud-native enterprises leveraging TIBCO Spotfire advanced data exploration and analytics capabilities to discover insights in the Snowflake Data Warehouse. The comprehensive solution empowers business analysts and data…