Category Insights and Coverage For More Than 700 Business Categories for the US BuzzBoard Inc, a pioneer in cloud services data provider, revealed that it has expanded the business category insights provides more than 700 verticals. The…
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Have you heard the story of that B2C salesperson who could sell a ski jacket to a salt miner from the Danakil Desert in Ethiopia? Does not happen anymore, right? For long, B2B sellers relied on a hit-and-miss rule of the thumb -- making ‘n’…
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"Marketers invest in content to build and nurture long and fruitful relationships with customers that lead to loyalty and evangelism." Tell us about your role at Alexa.com, and how/why you came to the company. My role at Alexa.com…
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According to Debbie Qaqish, Chief Strategy Officer of The Pedowitz Group (TPG), The "Campaign" Is the Currency of Conversation That Leads to Understanding and Engagement of the Customer April turned to be the most productive month for…
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SnapApp, provider of the leading SaaS platform used by B2B marketers to create interactive content for lead qualification, announced that it was named Marketo's 2018 LaunchPoint Partner of the Year at the Marketo Revvie Awards. The…
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Uberflip's CEO Yoav Schwartz Reveals How His Company Had Been Preparing for SaaS Revenue Threshold for Two Years to Make The Latest Uberflip Funding Round Count  Last week, Martech 150 RADAR company and a leader in delivering…
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Ogilvy Forays into Martech, Opens Global Martech Center Of Excellence Ogilvy Chief Executive, John Seifert revealed that the agency is offering a new martech offering known as the Marketing Technology of Intelligence. Seifert…
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Really Simple Systems Announced Its Own Compliance with GDPR in September 2017 Leading CRM vendor, Really Simple Systems, has launched the second phase of its development to enable customer compliance with the new General Data Protection…
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SalesHood Announces Industry Professional Awards In 10 Categories Promoting Excellence in Sales Enablement SalesHood recognized the most successful and accomplished enablement professionals at the Multipliers Awards ceremony in San…
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Fuel Cycle FCX Delivers the Combination of Behavioral Data with Stated Preference Data (Like Survey Data) Enabling Insights Professionals with Context-Driven Marketing Research Last week, at the Martech Conference 2018, leading…
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Revvie Awards Recognize Marketo Customers, Partners and Individual Marketers Who Are Using the Marketo Engagement Platform Marketo Inc., the leading provider of engagement marketing software and solutions, announced the 2018 winners of…
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Radius and Leadspace, the Two Leaders in Data Intelligence for B2B Sales and Marketing Have Announced That They Are Joining Forces Under the Radius Brand In a mega-MarTech partnership news, Radius and Leadspace have announced that…
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Aria Solutions Achieves Highest Genesys Partner Status by Joining Elite Group of 30 Gold Partners out of an Approximately 700-Member Worldwide Partner Ecosystem Aria Solutions, a leading provider of customer engagement services and…
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Cloud Optik Launches SmartProfile to Help Service Providers Use Data to Enhance Customer Experiences and Create More Meaningful Messages to Customers and Prospects Cloud Optik, a cloud insights platform for service providers, announced…
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SiteSpect's Newly Launched Visual Editor 2.0 Offers a User-Friendly Interface That Improves the Ease and Efficiency of Customer Engagement SiteSpect, a recognized leader in customer experience optimization and pioneer of full-stack…
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Revcontent Recognized as a Global Leader in Ad Quality; Joins Board of Coalition for Better Ads Revcontent, a leading content recommendation network, has joined the Coalition for Better Ads as a Board Member, becoming the first native…
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Integrated Product Recommendations Solution Helps Marketers Quickly and Easily Grow Engagement and Revenue To help marketers increase consumer engagement and revenue, Oracle Bronto, a leading cloud-based email marketing vendor to…
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In 2011, there were around 150 of them. In 2017, there were just over 5000 approximately. At the Martech Conference, Chief Martech Scott Brinker declared that there are around 6089 in 2018. To gauge the path in which marketing is heading in…
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Prezi Crosses 100 Million Users and Announces Milestones Prezi, the presentation platform that helps people connect more powerfully with their audiences and customers, announced a number of milestones: The company now has more than…
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