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More Than 50 Pay TV Operators Rolling Out App-Based Television Through MOBITV’s Connect Platform

ATMC, Fidelity Communications, Greenlight Community Broadband, and Others Future-Proofing TV Services, Impacting Approximately One Million Subscribers in US MOBITV, a global leader in application-based Pay TV video delivery solutions, announces more than 50 customers, including All West Communications, Arvig, ATMC (Atlantic Telephone Membership Corporation), Dalton Utilities/OptiLink, Elevate Fiber, Fidelity Communications, Greenlight Community Broadband, MetroNet, Nex-Tech, Nortex Communications, RiverStreet Networks,…

Survata Secures $14 Million Series B Funding

Survata, the top technology-powered advertising measurement and market research company, announced it has secured $14 million in Series B funding led by Conductive Ventures and joined by Industry Ventures. Previous investors Uncork Capital, PivotNorth, Ridge Ventures, Bloomberg Beta and Initialized Capital also contributed, with additional participation again from multiple marketing-technology visionaries. Building on the Survata’s success with its Market Research suite, Survata plans to use the investment to continue…

Chorus.ai Named One of JMP Securities’ Hot 100 Privately-Held Software Companies

Chorus.ai, creator of the leading enterprise call recording solution, Conversation Cloud, today announced that it has been named one of the "Hot 100" privately-held software companies by JMP Securities. The "Hot 100" list is compiled based on criteria such as financial growth, products and services, quality of leadership team and market potential. "We're honored to have been recognized in this year's Hot 100," said Roy Raanani, CEO and co-founder of Chorus.ai. "It provides validation for our work, and for the Enterprise…

TechBytes with Jon Aniano, Chief Product Officer, Copper (Formerly ProsperWorks)

 Jon Aniano Chief Product Officer, Copper Recently, ProsperWorks rebranded itself to Copper. While the transformation is aimed to make CRM more productive and to make a long-term relationship, the core technology remains a powerful driving force for the company. Jon Aniano, Chief Product Officer, Copper (formerly ProsperWorks) spoke to us about their CRM for G-suite and the core tenets of their martech offering.Tell us about your role at Copper and the team/technology you handle. I'm the Chief Product Officer at…

Will Facebook Upstage Slack by Acquiring Redkix?

Facebook Buys Israeli Enterprise Messaging Company Redkix to Enhance Workplace by Facebook Facebook has acquired Redkix, an email startup that combines email, messaging and calendar features into one app. Redkix will be joining the Workplace by Facebook team. The social networking platform did not declare the details of the deal, but a source close to the transaction told news agency Reuters the value of the deal was less than $100 million. Redkix raised $20 million in seed round from investors including Salesforce…

TechBytes with Kevin Dean, President and General Manager, Experian

Kevin Dean President and General Manager, Experian In this interview, Kevin Dean, President and General Manager at Experian, explains the extent to which Product Innovation teams have managed to bridge the gap between UX and CX and how Experian delivers it to the customers.Tell us about your role at Experian and the team/technology you handle.  My role at Experian is to lead the vision and strategic direction of our Marketing Services division. We are committed to helping brand advertisers put consumers at the heart…

Telestream Integrates Live Video Production with Microsoft Stream and Office 365 via Wirecast S

Telestream, a leading provider of digital media tools and workflow solutions, announced it has developed a new version of its Wirecast live streaming and production software exclusively designed to enable studio-grade production for live events in Microsoft Stream, an enterprise video service that allows users to securely upload, stream live, and share video. Called Wirecast S, the new software will be available as a free 30-day trial download when Microsoft enables live event streaming and scheduling for its Stream…

TrendKite Acquires Social Technology Leaders Insightpool and Union Metrics to Create the First Digital PR Solution

Combined Offering Designed to Meet the Needs of Today’s Digitally Minded CMO and Communications Professionals TrendKite, the leading provider of digital-first PR solutions for tech-savvy CMOs, announced it will combine with best-in-class social technology companies Insightpool and Union Metrics. The two deals are a part of the company’s innovative approach to creating an end-to-end digital PR platform for marketing and PR professionals to leverage trust across the media mix, using AI-powered media analytics and journalist…

Interview with Mark Bunting, CMO, Rackspace

" Both CMO and CTO are considered key stakeholders and the relationship between the two departments is no longer siloed, but very much collaborative."Tell us about your role at Rackspace and how you got here. What made you join a cloud computing company? While I previously served in an interim CMO role with Rackspace, I threw my name in the hat to be considered for the fulltime position after falling in love with Rackspace’s incredible talent and company culture, broad portfolio of technology solutions and 20 year legacy…

Clique Recognized as Best Enterprise Company at Red Herring Top 100 North America Awards

Leaders in CPaaS Space Lauded for Technology Solution Clique, the company pioneering the global "Communications Platform as a Service" (CPaaS) revolution, announced that it has been recognized as "Best Enterprise Company" at the Red Herring Top 100 North America award event in Marina Del Rey, Calif last month. As a winner in this category, CommuniClique has been invited to the Red Herring Global 100 event later this year. Alex Vieux, publisher and CEO of Red Herring, commented: "In my 18 years with Red Herring this may…

Qlik Acquires Podium Data

Acquisition Expands Qlik’s Portfolio Beyond Analytics, Enabling Analytics-Ready Data Strategy to Drive Data-Driven Transformation Qlik, a leader in data analytics, announced the acquisition of Podium Data, an enterprise-grade data management company whose solution simplifies and accelerates customers’ ability to manage, prepare and deliver analytics-ready data to every business user across a diverse data landscape. This acquisition expands Qlik’s mission, moving beyond analytics to being a provider of solutions that…

Which Is the Best AdTech Stack for a Performance Marketer?

Performance Marketers Often Struggle to Decide on the Most Suitable Ad Format for Their Online Marketing Strategies. Key Information on Search, Social & Discovery Advertisements, and the Best Possible Ways via Which They Can Be Applied David Ogilvy had once spoken about the persuasive power of informative advertising. Today, that quote has become a symbolic guide for AdTech customers catering to cross-channel media inventories. Here’s a little food for thought from AdTech industry- By 2021, Mobile Video…

TechBytes with Mahmoud Arram, Co-Founder and CTO, Bluecore

Mahmoud Arram Co-founder and CTO, Bluecore The B2C tech ecosystem is dynamic and growing at a rapid pace. it's the go-to learning space for B2B marketers, especially for those who are focused on delivering high-end personalized customer experiences across their Marketing Automation campaigns. Mahmoud Arram, Co-founder and CTO at Bluecore, explains the finest differences between the Email Marketing technologies that marketing teams should be using for B2C/Retail and B2B.Tell us about your role at Bluecore and the…

Interview with Liam Galin, President and CEO, Matomy

"The future of mobile advertising is in-app. Consumers today are spending more time than ever before on their smartphones – up to five hours a day."Tell us about your role at Matomy and how you got here. I joined Matomy as President and CEO in 2018 following a long career in technology and global business, with a focus on telecommunications. Before landing at Matomy, I served as President and CEO of Flash Networks, the leading provider of optimization, monetization and security solutions for mobile operators. My interest…

Introducing Copper: ProsperWorks Rebrands as Part of Mission to Be the Conductor of Relationships for Customer and People-Driven Companies

The New Brand Goes Live at Google NEXT, as the Company Unveils Unique Vision to Reinvent CRM by Going Native in the Productivity Tools People Use Everyday ProsperWorks, the Google-recommended CRM for today's digital workplace, announced today it is rebranding to Copper. The name Copper was chosen for its timeless quality, clarity and simplicity, and its relationship to energy and currency. The rebrand comes at a time of an industry need for new solutions that match today's digital customer. Today's existing CRM solutions…

IBC2018 Enhances Conference Programme with Keynote Sessions from Amazon, Viacom and Wonderhood Studios

IBC2018, the world’s most influential media, entertainment and technology show, announces three new Keynote speakers from globally renowned media and entertainment powerhouses. The addition of executives from Amazon, Viacom and Wonderhood Studios adds to the big-name line up of thought provoking and informative sessions and speakers already announced by IBC. “The past 12 months have shown that delivering premium content is crucial for media enterprise to succeed. As the rapidly changing media landscape continues to…

Interview with Mark Robinson, Founder and CEO, deltaDNA

"Increased player engagement with certain ad formats does point to innovation and progression in ad tech, but it also reflects a change in audience behaviors and attitudes."Tell us about your role at deltaDNA and how you got here. What galvanized you to start a Player Relationship Management platform for the Games Industry? Before starting deltaDNA in 2010, I was heading-up a data mining consultancy where I used to help brands like Heineken and Office Depot to harness their customer data and use it to create more…

Evoke Makes a Bold Statement with Giant Acquisition

Acquiring Largest Healthcare Agency on The West Coast, Evoke Adds Depth in Professional Advertising, Multichannel Marketing and Analytics Huntsworth plc announces the acquisition of San Francisco-based Giant Creative Strategy from Shamrock Capital, a Los Angeles-based investment firm, adding to its collection of leading health and wellness marketing companies under Evoke Group. Giant is a full-service creative healthcare agency focused on healthcare professional and multi-channel marketing, backed by a robust data and…

Renegade Successfully Integrates OTT Offering for Client Success

Hunt Valley-Based Marketing Agency, Successfully Integrates Ott to Increase Client ROI With a growing number of video platforms available to consumers, Renegade Communications is pleased to announce the launch of their OTT offering, further increasing their capabilities in media strategy, placement, and insights. OTT  is streaming media content delivered online, directly to consumers. This platform is a favorite of cord-cutters, an increasingly large group of consumers who cancel their subscriptions to cable in lieu of…

8×8 Announces General Availability of X Series

First Cloud Solution to Integrate Voice, Conferencing, Collaboration and Contact Center on a Single Platform to Radically Transform Enterprise Communications 8x8, Inc., a leading provider of cloud phone, meeting, collaboration and contact center solutions, today announced general availability of 8x8 X Series, the next generation system of intelligent enterprise engagement for all customer and employee interactions. Now available in the US and UK, X Series helps companies radically transform enterprise communications with…