Signal and Selligent Marketing Cloud Enter Partnership to Arm Brands with Powerful Customer Experience Capabilities by Merging Paid and…

Integration of First-Party and Ad Insights Enables Marketers to Shape Powerful and Customized Brand-To-Consumer Relationships With Improved Targeting Selligent Marketing Cloud, the B2C marketing automation company, and Signal, the leader in real-time data onboarding and customer identity resolution provider, announced a partnership designed to give marketers the ability to reconcile consumer identities across the worlds of owned and paid media. Pairing identity resolution with marketing automation meets the dual challenges…

8×8 Launches Team Messaging Solution to Help Enterprises Deliver Better Customer Experiences at Scale

Integrated into 8x8 X Series, Team Messaging Features Automated Deployment Capabilities, Public and Private Rooms, and Interoperability with 23 Third-Party Team Messaging Platforms, Including Slack 8x8, Inc., a leading communications provider of cloud voice, video, collaboration and contact center solutions for over a million users worldwide, announced that Team Messaging is integrated into the 8x8 X Series solution, creating the industry’s most comprehensive cloud based communications application, with voice, video,…

Parker’s Selects Intouch Insight’s New Customer Experience Management Software

Leading Gas and Convenience Retailer Taps Intouch Insight to Accelerate Its CX Efforts Intouch Insight Ltd. announced that it has signed an agreement to provide its new LiaCX customer experience management (CEM) software to Parker’s Corporation. Parker’s, a leading gas and convenience retailer based out of Savannah, Georgia, will use LiaCX to support its ongoing commitment to delivering experiences that make its customers’ lives easier. Parker’s is an existing Intouch customer, and one of the fastest growing private…

Brightlink Rolls Out New Messaging and Wireless Capabilities to Enhance Customer Experience

Company Finalizes Acquisition of 365 Wireless, Adds Support for 5G Development Brightlink, a leading communications platform and technology company that delivers voice, messaging, analytics and cloud-based solutions, announced a range of messaging and wireless enhancements in its Fall release that will help communications providers and enterprises of all sizes improve their customer experience. The company also recently finalized its acquisition of 365 Wireless, which has expanded its wireless footprint in the 3.5 GHZ…

Mobify Intros Commerce Integrations So Brands Can Elevate Digital Customer Experiences Immediately, Adopt Best-of-Breed Approach to Backend…

Mobify has launched a new feature on the Mobify Platform called Commerce Integrations that makes it easier for brands and retailers to update their customer-facing sites with a Progressive Web App (PWA), Accelerated Mobile Pages (AMP), and native apps that are decoupled from backend systems. This allows retailers and brands to adopt a best-of-breed approach to their backend systems, and avoid vendor lock-in with vertical integration. The result: a better customer experience that produces immediate results while enabling the…

Freshworks Launches “Freddy”: An AI Engine to Enrich Customer Experience at Every Touchpoint

Integration with Google AI Technology Brings Conversational AI to the Freshworks Customer Engagement Platform Through Voice Interactions Freshworks, a global leader in customer engagement software, announced the launch of "Freddy", an "Omnibot" AI engine that enhances the sales, support and marketing capabilities for businesses of all sizes. Announced at Refresh 18 – Freshworks' inaugural customer conference – Freddy leverages Google AI technology Google Assistant to help businesses resolve customer issues more…

Certona Releases Enhanced SAP Commerce Cloud Integration to Personalize Customer Experiences

Certona, the leader in real-time, AI-driven omnichannel personalization for the world’s largest B2C and B2B brands and retailers, announced an enhanced SAP App Center integration is now available to all customers of SAP Commerce Cloud, formerly SAP Hybris. @Certona Releases Enhanced #SAP #CommerceCloud Integration As a Premium Certified Partner, Certona’s new extension not only ensures ongoing compatibility between SAP’s commerce platform and the company’s patented technology but also automates key components of…

botique.ai Sets in Motion Its AI-Driven Chatbot Platform for Customer Experience Management

Brands Can Now Automate and Facilitate Round-the-Clock Customer Service Through Popular Applications Such As Facebook Messenger  botique.ai, an enterprise that specializes in Conversational Artifical Intelligence, is helping companies bolster their customer engagement channels. The company announced the launch of their brand-new AI-Powered ChatBot Platform, empowering brands to add intelligence and conversational features in their customer satisfaction initiatives. One of the key features of botique.ai’s platform is its…

Introducing Salesforce Customer 360 – Unify the Customer Experience on the World’s #1 CRM Platform

Customer 360 Will Provide a Click-Based Admin Interface to Easily Connect and Manage Customer Data Across Salesforce Apps DREAMFORCE —Salesforce, the global leader in CRM, announced Salesforce Customer 360, a new way for companies to connect Salesforce apps and deliver unified cross-channel customer experiences. Core to Salesforce's vision for the Customer Success Platform, Customer 360 will help companies move beyond an app- or department-specific view of each customer by making it easier to create a single, holistic…

Adobe, Microsoft and SAP Announce the Open Data Initiative to Empower a New Generation of Customer Experiences

Industry Leaders Team Up to Help Customers Connect Data Across their Organizations, Find Powerful Insights and Deliver Intelligent Services with AI On Monday, the CEOs of Adobe, Microsoft and SAP introduced the Open Data Initiative (ODI) at the Microsoft Ignite conference. Together, the three longstanding partners are reimagining customer experience management (CXM) by empowering companies to derive more value from their data and deliver world-class customer experiences in real-time. In today’s world, data is a…

State Farm Collaborates with Salesforce to Transform Customer Experience and Empower Customers to Communicate on Their Terms

Salesforce, the global leader in CRM, announced that State Farm—the largest provider of auto and home insurance in the United States—selected a number of Salesforce products to deliver engaging, intelligence-driven customer experiences across every State Farm touchpoint. "At State Farm we recognize there are a multitude of ways customers prefer to connect with us, and it's up to us to deliver on those expectations," said Jason Potts, Enterprise Technology Executive at State Farm. "With Salesforce we're empowering our…

DataStax Survey Finds Most Adults Willing to Trade Money for Customer Experience

Nearly 7 in 10 (69%) International Adults (From the US, UK, Germany, and France) Will Spend More Money to Reduce Their Wait Times for Services They Care About DataStax, powering the Right-Now Enterprise with the always-on, distributed cloud database built on Apache Cassandra, announced the results of a global study analyzing international adults’ patience and willingness to wait for goods, services, and personalized experiences. The survey, which was conducted online by The Harris Poll, polled adults in the US, UK,…

NewVoiceMedia Partners with Rapid7 to Transform Its Customer Experience and Contact Center Operations

NewVoiceMedia, a leading global provider of cloud contact center and inside sales solutions, announced that SecOps firm Rapid7 has selected the NVM Platform to deliver a personalized, exceptional experience to its globally expanding customer base. Rapid7 powers the practice of SecOps by delivering shared visibility, analytics and automation that unites security, IT and DevOps teams. Headquartered in Boston, Rapid7 serves more than 7,100 customers in 120+ countries, including 55 percent of the Fortune 100. Also…

New Study Spotlights Divide Between Businesses and Consumers Over Definition of “Good” Customer Experience

LogMeIn’s 2018 AI Customer Experience Study Shows Average Time to Resolution is Nearly 3X Higher Than Customers Find Acceptable LogMeIn, Inc. released a new study designed to analyze the business impact and consumer attitudes of today’s customer journey.  The LogMeIn 2018 AI Customer Experience Study surveyed over 5,000 respondents made up of both business leaders and consumers around the globe.  The research found that over one-third of consumers were not impressed with their customer journey, citing an average or poor…

Customer Experience Platform CloudCherry Raises $9 Million in Series A Funding

Funds Will Be Used to Accelerate Growth and Further Expand Predictive Capabilities CloudCherry, the Customer Experience Management (CEM) platform that combines customer journey mapping, out-of-the-box integrations, and predictive analytics to provide unparalleled speed-to-insight, announced they have raised $9 million in Series A funding. The investment is led by Pelion Venture Partners with additional funds coming from existing investors: Cisco Investments, Vertex Ventures and IDG Ventures India. Donald Tucker, Head of…

Mitel Introduces CCaaS Solution to Enable Businesses to Provide More Intelligent Customer Experiences

Launches MiCloud Engage Contact Center and Newest Version of MiCloud Flex Mitel is giving businesses more ways to keep up with ever-rising customer expectations through the introduction of MiCloud Engage Contact Center, a highly-insightful Contact Center-as-a-Service (CCaaS) platform, and the latest release of MiCloud Flex, a Mitel flagship UCaaS solution. Entirely over-the-top with no software or equipment to deploy, MiCloud Engage Contact Center works with any call control platform and integrates with a wide range of…

Magnolia Launches New Capabilities for Digital Marketers to Measure and Optimize Customer Experience

Digital marketing teams can look forward to more concrete ways of enhancing the customer experience, with new capabilities from the Swiss CMS vendor Magnolia that optimize business goals along the customer journey. While launching these content capabilities at DMEXCO, Magnolia also announced partnerships with Siteimprove and Spryker aimed at reinforcing its abilities to deliver experience-driven commerce. “Digital marketing is becoming more data-driven and Magnolia’s new capabilities give businesses…

Neustar and Thunder Join Forces to Deliver Better Customer Experiences, Powered by People-Based Intelligence

Thunder Experience Cloud, the leader in people-based ad serving, and Neustar Marketing Solutions  the leading unified marketing intelligence platform for marketers, announced the integration of Thunder’s people-based ad server with the Neustar Identity Data Management Platform (IDMP) and the Neustar MarketShare solution. The partnership will enable brands and agencies to quickly customize ad creatives to each customer, as well as measure performance for real-time optimization. Thunder's dynamic creative optimization (DCO)…

Marketo Appoints Mika Yamamoto as Global President to Deliver End-To-End Customer Experience

Former SAP Chief Digital Marketing Officer Will Drive New Growth and Operational Efficiencies Marketo, Inc., the leading provider of marketing engagement, automation, and attribution software, announced the continued expansion of its leadership team with the appointment of Mika Yamamoto as Global President. As the former Chief Digital Marketing Officer (CDMO) for SAP, Yamamoto brings 20 plus years of enterprise marketing experience to Marketo, and will focus on delivering a world-class, end-to-end experience for Marketo's…

Sprinklr and Nextdoor Announce Partnership to Power Memorable Customer Experiences

First-Of-Its-Kind Integration Makes It Easy for Global Brands to Manage Nextdoor Alongside Other Social Channels All in Sprinklr Sprinklr, the world’s #1 social media management platform, announced its integration with Nextdoor, the private social network for neighborhoods. Now, the world’s largest brands can engage with customers on Nextdoor alongside their other social channels all in Sprinklr, resulting in a personalized customer experience. Sprinklr is the first social media management platform to integrate with…