Clay AIR to Offer Hand Tracking and Gesture Recognition to the AR & VR Industry

Users Will Now Be Able to Use Their Own Hands to Interact in Augmented and Virtual Reality Clay AIR, a hardware-agnostic hand tracking and gesture recognition software company, announced that it is collaborating with Qualcomm Technologies, Inc. to provide OEMs with critical interaction technology to accelerate adoption of AR & VR devices. This is a part of the company's larger mission to standardize hand tracking-enabled capabilities in AR & VR Head-Mounted Displays (HMDs). "We are at the very beginning of an…

Propelics and Lopez Research Celebrate Emerging Tech Council’s 5-Year Anniversary with Free Membership Offer

Open Invitation to Join Fortune 1000 Companies in Collaborating on Mobile Application Best Practices, Frameworks and Tools Propelics, an Anexinet company, and leader in enterprise mobile strategy and world-class app development, announced a limited-time, open-enrollment period to join the Emerging Technology Council (ETC). Founded alongside Lopez Research, the council has attracted members from American Airlines, Coca-Cola Bottling Co., HCA, Nissan, USAA, Wells Fargo and many other well-known organizations. Members share…

Generational Content Marketing: How to Optimize Your Content for Every Age Group

Start Optimizing Your Content for Every Age Group with the Newest Infographic from Koeppel Direct It’s no secret that targeting your marketing to specific groups of people can do wonders to save money, increase revenue and better convert leads into customers. But when it comes to determining how to reach audiences based on their age or generation, it’s crucial to know where they are and what speaks to them most powerfully. A new infographic from Koeppel Direct, the Dallas-based direct-to-consumer advertising agency,…

Email Validation Service ZeroBounce Boosts Deliverability For Holiday Season Campaigns

Email validation service ZeroBounce helps companies increase the email deliverability of their holiday season campaigns. Committed to email bounce, email abuse and spam trap detection, ZeroBounce supports better sender reputation for businesses of all sizes. Global marketers using email as part of their digital marketing strategy face constant data decay. According to HubSpot, as of 2018, 30% of email data deteriorates within one year, putting email marketers at the risk of poor email deliverability. With 98%+ accuracy on…

People.ai Integrates with Slack to Bring Real-Time Deal Insights and Revenue Acceleration

Slack Integration Enables Every Sales Team to Learn at Scale with Automated Win-Loss Analysis People.ai, the only platform that drives revenue intelligence across all go-to-market teams, announced an integration with Slack that will automatically provide sales teams with AI-powered insights and real-time win-loss deal analytics. Sales, marketing, and customer success teams will now benefit from the Slack integration to automatically surface real-time insights on every contact, activity, buying group and engagement of…

LiveXLive To Deliver Immersive 360 And VR Festival Experience With Samsung VR Video At Rolling Loud Music Festival

The Collaboration Includes Cutting-Edge Virtual Reality Technology to Be Unveiled December 14 and 15, 2018 LiveXLive Media, Inc., a global digital media company focused on live entertainment, announced that it will provide streamed 360 degree and immersive VR experiences through Samsung VR for Rolling Loud on December 14 and 15, 2018. The collaboration includes both live and VOD content via the Samsung VR Video mobile app and SamsungVR.com. The content will immerse fans in festival activities and experiences while…

Top Digital Marketing Strategies for the Holidays

The holiday shopping season is officially in full swing and sales are expected to be up 4.1% in 2018 according to the National Retail Federation. As Christmas rapidly approaches, brands are knee-deep in holiday campaigns to drive sales and increase end of year revenue. Although sales are up overall, Black Friday’s in-store sales are down 9% from 2017 and brands are forced to be more creative with their advertisements and how they market to local customers using digital and mobile optimization. As a creature of habit (and…

Wipro, Alfresco Expand Partnership to Offer Open Source Based Digital Transformation Capabilities

Wipro Digital, the digital business unit of Wipro Limited, a leading global information technology, consulting and business process services company, and Alfresco, a leading enterprise open source provider of process automation, content management and information governance software, announced an expanded global partnership to create, build and run open source based digital transformation programs for its clients, across the globe. .@WiproDigital and @Alfresco announce a joint Predictive Service Automation solution using…

New NVIDIA Research Creates Interactive Worlds with AI

Invention Has Potential to Create Virtual Worlds for Gaming, Automotive, Robotics, VR Conference on Neural Information Processing Systems, NVIDIA introduced groundbreaking AI research that enables developers for the first time to render entirely synthetic, interactive 3D environments using a model trained on real-world videos. Company researchers used a neural network to render synthetic 3D environments in real time. Currently, every object in a virtual world needs to be modeled individually, which is expensive and time…

Infiniti Research Reveals the Top Three Digital Content Strategies That Will Help Boost Conversions – Request a Free Proposal Today!

Infiniti Research, a world-renowned market intelligence solutions provider, has announced the completion of their latest article on the top digital content strategies that will help boost conversions. Companies need to invest in #digitalstrategies and gauge the wider market to capitalize on the potential market opportunities: https://goo.gl/N78shA Digital marketing is an ever-changing field and needs an innovative, up-to-date, and strong digital content strategy to ensure conversions. Latest technological innovations…

Deloitte Survey: Smartphones Continue to Reign Supreme as Consumers’ Preferred Device

Americans Now View Their Smartphones More Than 14 Billion Times per Day With an estimated 270 million Americans viewing their smartphones about 14 billion times per day, the smartphone continues to reign supreme as consumers' preferred device for online actions, as well as for controlling and monitoring many daily activities, according to Deloitte's US edition of the "2018 Global Mobile Consumer Survey." This year smartphone penetration rose to 85 percent, up 3 percent from 2017, with the strongest growth among US…

DMEXCO Learnings and the Future of AI in Marketing

As one of the biggest and high-value digital marketing conferences out there, DMEXCO this year did not disappoint. It delivered thoughtful, in-depth looks at how new technologies such as Artificial Intelligence (AI) and new guiding policies around data are affecting the way brands communicate and understand their customers. This year marked Selligent Marketing Cloud’s 8th year attending the show and, in case you missed it, here are a few of the major trends and takeaways that may be helpful to your brand. Read More: What…

vTime Hires Veteran Gartner Analyst Brian Blau to Lead International Expansion

vTime, a global leader in virtual communication and immersive multi-user experiences, announces an expansion into North America with the hire of notable industry expert Brian Blau, who joins as senior vice president. Located in San Francisco, vTime's newly formed US office will be led by Blau, formerly research vice president at Gartner. Blau joins the executive team to develop strategic partnerships and expansion opportunities, as well as manage and build out the US-based team. Also Read: Global Companies…

Interview with Melodye Mueller, VP Marketing and Strategic Alliances, CloudHealth Technologies

"We are pushing the envelope with our data and looking for ways to leverage ML and AI to provide us with even better insights and the ability to predict what our target audience wants."Tell us about your role at CloudHealth and how you got here. What inspired you to join the company? I lead marketing for CloudHealth Technologies. I started in April 2013, joining the founding team as they secured Series A funding. Our CEO at the time had pulled together an executive leadership team and two senior engineers to build a…

Interview with Michael Benedek, President and CEO, Datonics

"The consumer comes first — this is a concept that we incorporate in everything we do and something that all members of our ecosystem should follow."Tell us about your role and journey into technology. What galvanized you to join Datonics? As President and CEO of Datonics, a subsidiary of the AlmondNet Group of companies, I head the company’s business of providing high-quality, high-performing data to marketers while helping data-providing partners maximize returns from their data. I helped establish Datonics over seven…

5 Reasons to Join the Mobile E-Commerce Bandwagon

More than 5 billion people — two in every three living on the planet — are now connected on mobile devices, and it’s estimated that three-fourths of the global population will have a connection by 2020. As the ranks of mobile users continue to swell, the mobile device is assuming more importance than ever in e-commerce, where mobile accounts for a growing share of consumer spending. One in four e-commerce dollars is now spent on a mobile device, and 62 percent of smartphone users say that they’ve made a purchase using…

Gartner Identifies the Top 10 Strategic Technology Trends for 2019

Analysts Explore Top Industry Trends at Gartner Symposium/ITxpo 2018, October 14-18 in Orlando Gartner, Inc. highlighted the top strategic technology trends that organizations need to explore in 2019. Analysts presented their findings during Gartner Symposium/ITxpo, which is taking place here through Thursday. Gartner Identifies the Top 10 Strategic Technology Trends for 2019 #GartnerSYM #AI #Blockchain #autonomous #IoT #analytics Gartner defines a strategic technology trend as one with substantial disruptive…

New Research from Accenture Gives Companies a Tool to Adopt Digital Technologies for Maximum Impact

“Delivering Digital Dividends” Report Identifies Value-Gaps That Organizations Should Address When Adopting and Implementing Technologies New research from Accenture gives clients a tool to help them derive maximum value from the adoption of digital technologies and power profitable growth. How do you get the maximum value from the adoption of digital technologies & power profitable growth? – Accenture research shows how to maximise their impact during #ITAP The research – titled “Delivering Digital Dividends:…

Analytics Rising Brings Together Industry’s Top MarTech & Digital Marketing Voices, Views, and Practitioners

Cardinal Path, a leading marketing analytics firm, has assembled an all-star line-up comprising industry experts across the marketing technology (MarTech) space and the talented people who leverage these tools to elevate their marketing programs through data-driven insights. Analytics Rising is a virtual summit that takes place October 11th, and is designed to help marketers navigate the explosive MarTech space to establish a stack and a strategy that delivers demonstrable value for their business. Partners and…

mobileLIVE Ranks 99th Among Canada’s Fastest-Growing 500 Companies

Canadian tech firm, mobileLIVE has earned a spot on the Growth 500 ranking for the second consecutive year. Canadian Business and Maclean’s announced that mobileLIVE ranked 99th on the 30th annual Growth 500 - the definitive ranking of Canada’s Fastest-Growing Companies. mobileLIVE also ranked as the 39th Fastest-Growing Company in Toronto and 20th Fastest-Growing Software Companies in Canada. “The companies on the 2018 Growth 500 are truly remarkable. Demonstrating foresight, innovation and smart management, their…