"In order to master ABM strategy, CRM data has to be as clean, accurate and as up-to-date as possible – down to the account, buying center and contact."Tell us about your role at Folloze and how you got here. What’s the most fascinating…
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Jellyfish Hires Aims to Accelerate Growth with Sean McDonald as the US Head of Client Services to Support Expanding Client Base Jellyfish, the world's biggest boutique agency, announced that Sean McDonald has joined the team as the US Head…
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Power Players in Hotel CRM, CXP & Digital Consultancy, Cendyn and Hedgehog Join Forces for AI-Fueled Marketing Automation That Dynamically Customizes Content and Pricing Based on Guest Intelligence Cendyn, the leading provider of…
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New Altify Summer ‘18 Release Coaches Sales Teams, Provides GDPR Compliant Data Export, Enhances Salesforce Quip Collaboration Altify, the pioneer in digital sales transformation software for businesses worldwide, announces its Summer 2018…
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For The First Time, Google Drive Files and Folders Can Be Accessed By Non-G Suite Users Through AOBox AODocs, a leading document management platform that builds on Google Drive's unique user experience and agility to implement enterprise…
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MapForward Digital Positioned as 'Facebook-First' Marketing Firm MapForward Digital, an Ohio-based Facebook-first marketing agency, announced its official launch recently, after more than a year of successful beta customer engagements.…
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Amplify media + marketing Was Founded in 2011, as a Full-Service Digital Marketing Agency Amplify media + marketing, a cutting-edge full-service digital marketing agency, has been chosen by Google to join their exclusive Google Partners…
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PRM Leader Impartner Purchases Tremolo Software to Automate Vendor Delivery of Customized News to Partners, Allow Partners to Share Vendor Messages on Social Media with Button Push Impartner, the best-selling and most-award winning…
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Drilling Deeper Into Understanding User Personalization and Behavior The biggest challenge to adopting any marketing automation tool is to first prepare a clear strategy on how automation could deliver business results. Marketing…
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"Demand still far outweighs supply when it comes to video inventory."Tell us about your role and how you got here? What galvanized you to start an adtech company? If you had asked me in my 20's where I see myself, I would have probably…
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Customer-Driven Roadmap Boosts Marketing Efficiency and Productivity Canto, a leading provider of Digital Asset Management (DAM) software, announced new features that enable marketing teams to achieve a competitive edge through a more…
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All-In-One Marketing Solution Features Built-In Data Protection App for GDPR Compliance; Packaged Specifically for Companies That Use Microsoft Azure Kentico Software, a fast-growing provider of content management systems (CMS) with…
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Bedrock Analytics New Funding to Bring Intelligent Analytics to the Consumer Packaged Goods Industry, Offer Deeper and More Accessible Insights for CPG Brands to Grow Their Sales in Retail Bedrock Analytics, an intelligent analytics and…
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Accenture’s launch of a programmatic ad-buying unit was more of a ‘when’ not ‘if’.  The company already has its foot firmly in the door of many major brands for which it undertakes other consultancy-related services around technology…
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Caltabiano Is Based out of Contently’s London Office Contently, the content marketing solution of choice for the world’s most valuable brands, announced the appointment of marketing veteran Giuseppe Caltabiano as Head of Content Strategy…
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The AI-Powered Search and Relevance Platform Innovates to Speed Digital Transformations with Coveo for Salesforce Spring 2018 Release Coveo, a recognized leader in the Gartner Magic Quadrant for Insight Engines 2017 and in The…
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When big data first became a trendy talking point among sales and marketing teams, it felt like the answer to marketers’ problems. But now, the reality is that marketers do have access to seemingly limitless amounts of data, big data no…
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Whether you’re scrolling past pop-up advertisements on a smartphone app, clicking through promoted products on your Amazon account, or laughing at cheesy late night infomercials; branded content touches almost every area of your everyday…
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Rockerbox Attribution Platform has The Wall Street Journal, SquareFoot and Open Listings Among Launch Partners  Rockerbox, the creator of Recency Activation technology, unveiled its latest offering, Rockerbox Attribution Platform. Built on…
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