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Weyland Tech’s CreateApp Deploys First Mobile Apps for Small Businesses in Italy as Country Reopens

 Weyland Tech, Inc., a leading global provider of eCommerce, mCommerce and Fintech business enablement solutions, has officially launched its CreateApp mobile commerce platform-as-a-service in Italy as the country reopens following the COVID-19 lockdown. As Italy works to revitalize its economy, CreateApp allows the more than 172,000 small businesses across the country to easily and affordably establish a new mobile presence. CreateApp was launched in Italy in partnership with Medias-Com’S SA, a Swiss company specializing…

Dun & Bradstreet Introduces Next Generation Account Based Marketing Platform

Empowers Marketers to Activate Always-On Omni Channel Campaigns, Driving 58% Higher Click Through Rates and 3 Times Greater Pipeline Dun & Bradstreet, a leading global provider of business decisioning data and analytics, unveiled today the next generation of its D&B Account Based Marketing platform. The new platform release dramatically improves how B2B marketers can attract, engage and convert their buyers with new capabilities, including built-in account-based ads and account-based engagement reporting and…

Cheetah Digital Named a Challenger in Gartner Magic Quadrant and Scored in Critical Capabilities for MMH

Challenging the status quo of both marketing clouds and point solutions, Cheetah Digital secures high scores in customer profile management, marketing channel support, and real-time decisions/recommendations Cheetah Digital, a cross-channel customer engagement solution provider for the modern marketer, announces its recognition by Gartner, Inc. in the Challengers quadrant of the 2020 “Magic Quadrant for Multichannel Marketing Hubs.” “We’re continually reinvesting our revenue back into our platform to innovate on our…

Scibids Technology Expands into U.S.

Scibids Technology, the leading self-serve AI software supercharging programmatic campaign outcomes, announced today the launch of its U.S. operation and the appointment of Eric Schwartz as U.S. managing director, effective immediately Scibids Technology, the leading self-serve AI software supercharging programmatic campaign outcomes, announced the launch of its U.S. operation and the appointment of Eric Schwartz as U.S. managing director, effective immediately. With Scibids, campaign managers leverage the most granular…

Terminus Named a Leader Among Account-Based Marketing (ABM) Platforms

Report by independent research firm cites Terminus delivers a comprehensive platform with multiple native engagement channels, deep analytics for targeting, orchestration, and a strong product vision Terminus, the #1 customer rated account-based marketing platform, announced it has been recognized as a leader in The Forrester New Wave™: ABM Platforms, Q2 2020 report. Terminus received a differentiated rating in seven of the 10 criteria evaluated including account selection, engagement channels, and product roadmap.…

1ST CENTRAL Selects Shift Technology to Spot Potential Fraud in the Claims and Application Process

UK Motor Insurer Views Fraud Mitigation as Benefiting Honest Policyholders Shift Technology, a provider of AI-native fraud detection and claims automation solutions for the global insurance industry, announced that 1ST CENTRAL, a leading UK-based motor insurance provider has selected the company to support its fraud detection initiatives. As a result, 1ST CENTRAL will deploy Force, Shift's fraud detection solution, to uncover and identify suspicious behaviors in both the insurer's application and claims processes.…

Exelon Streamlines Compliance Monitoring with Relativity Trace

Security, scalability and flexibility of Relativity Trace increases Exelon's compliance efficiencies by 50% Relativity, a global legal and compliance technology company, announced today that Fortune 100 energy company Exelon has deployed Relativity Trace to reduce regulatory risk around their energy trading activities and allow their compliance teams to be more efficient. Relativity Trace, built on Relativity and optimized for RelativityOne, is a surveillance platform that allows compliance teams to ingest all forms of…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Stallios (Social), CloudScale365 (Unified Communication), Nuxeo (Content), Demandbase (ABM), and NICE (Automation). Stallios – the Next-Generation Social Network Is Launched Stallios inc, the technology company on a mission to create the next-generation social network where everyone can monetize their time and creativity by earning a stable income, has finally launched the social…

Nuxeo Launches New “Content Journeys” Podcast Series to Examine the Role of Content in Business

Monthly discussions examining the journeys organizations take with their content and how it can be used by businesses to build competitive advantage Nuxeo, the leading cloud-native Content Services Platform, today announced the launch of "Content Journeys," a new monthly Nuxeo podcast series providing valuable lessons in how organizations can build competitive advantage from content. Hosted by Nuxeo Director of Product Marketing Alan Porter, Content Journeys is a monthly discussion about the world of content in…

MarTech Interview with Bob Lord, SVP of Cognitive Applications at IBM

"Companies can conduct business as usual remotely because Cloud service data centers manage processing power, connectivity, memory, storage and access to applications and programs." Please tell us about your role and the team/technology at IBM. As Senior Vice President, Cognitive Applications, Blockchain, and Ecosystems at IBM, I’m responsible for delivering market-leading products on our Cloud that create greater value for clients and partners. As we move further into 2020, I am focused on two key strategies to…

Adobe Introduces Adobe Experience Manager as a Cloud Service

Adobe has unveiled Adobe Experience Manager as a Cloud Service, part of Adobe Experience Cloud. The company said its cloud-native solution for digital experience management brings together rich out-of-box capabilities and content customization options that marketers and developers demand, combined with SaaS-like agility. Brands can onboard and access the application in minutes, and go live with dynamic and personalized content and experiences in just a few weeks, not months as is industry standard. In the experience…

Comcast, Charter and ViacomCBS Announce Blockgraph Partnership

New Joint Venture Focuses on Helping Marketers Use Audience Insights for Advanced TV and Premium Video Advertising Blockgraph platform allows users to provide deidentified insights to advertisers for media planning and measurement, while securely facilitating addressable targeting Comcast Corporation, Charter Communications, Inc. and ViacomCBS announced that they have entered into an agreement to take equal ownership of Blockgraph, an industry initiative and software platform designed to create a more secure way to use…

Love Facebook? OK, So Now Design your Own Digital Store with FB Shops

"We're unable to help you and your business due to CORONAVIRUS COVID-19." This remains the standard statement from all physical and digital stores cutting across various cities, countries and product lines. But, how long can we expect the non-availability of service to hurt our economy? To better serve the business community of global e-commerce retailers and local shops, Facebook introduced its new platform- Facebook Shops (FB Shops) last week. For all those who are yet to test the platform, here’s a quick overview.…

Nikon Instruments Announces Judging Panel For The 46th Nikon Small World Competition

The expert judges will evaluate thousands of microscopy entries from around the world to choose a select group of winners Nikon Instruments Inc. unveiled the judges for the 2020 Nikon Small World photomicrography and Small World in Motion video competitions, which will be held for the first time virtually June 17-18. Dylan Burnette, Ph.D., Assistant Professor of Cell and Developmental Biology at Vanderbilt University, Christophe Leterrier, Ph.D., group leader at CNRS and Aix-Marseille University, Samantha Clarke, Photo…

M17 Entertainment Limited Announces US$26.5 Million in Series D Funding

The Group will focus on deepening reach in Japan, expanding to US and other new markets M17 Entertainment Limited ("M17"), operator of the largest live streaming platform for Developed Asia, announced that it has secured US$26.5 million in Series D funding. The Series D round is led by Vertex Growth Fund ("Vertex Growth"), alongside Stonebridge Korea Unicorn Venture Fund, Innoven Capital Singapore, Kaga Electronics Co., Ltd., and ASE Global Group in New York. The latest funding will provide additional support for the…

Sectigo Experiences Record Demand for Digital Identity Management as Enterprises Strengthen Remote Access and Business Continuity

Sectigo has seen demand increase significantly for its cloud-based Certificate Manager solution as large enterprises seek better protection from service interruptions and vulnerabilities during the global pandemic. The company's digital identity management platform is helping complex organizations apply enterprise-grade Public Key Infrastructure (PKI), automation, and no-touch authentication to quickly secure and maintain operations across dispersed organizations. Marketing Technology News: Adobe Named Leader in Forrester…

6sense Integrates with LinkedIn to Enable B2B Marketing Teams to Target and Reach the Most Valuable Audiences

6sense Segments for LinkedIn ads equips revenue teams with advanced 6sense account targeting for LinkedIn advertising 6sense, the leading account engagement platform, announced a new integration with LinkedIn, the world’s largest online professional network, to enable mutual customers to leverage 6sense’s account data and insights for LinkedIn ads. 6sense’s dynamic segments can be synced to LinkedIn Campaign Manager to optimize ad targeting and spend on relevant audiences. One of the biggest challenges for marketers…

Putting Revenue Growth Management on Your 2020 Calendar

Now that holiday promotional plans and sales are largely behind retailers, now is the perfect time for companies to start thinking about what they’re going to do to make their Marketing campaigns aimed at retailers or wholesales, also known as trade promotions, more profitable in 2020. If you’re like many marketing decision-makers, you may have done some research on the advantages of Trade Promotion Management (TPM) and Trade Promotion Optimization (TPO) for your company. Trade Promotion Management tools allow companies…

Bloomberg Media and Samsung Partner to Bring Bloomberg TV+ to Millions of Viewers in Full 4K UHD on Samsung TV Plus

First channel to stream in 4K UHD on Samsung TV Plus Bloomberg Media today launched Bloomberg TV+, a premium video experience and first 4K UHD channel that combines the power of Bloomberg data and trusted business and finance programming, on Samsung TV Plus, Samsung's free Smart TV video service that delivers instant access to over 120 free channels in news, sports, entertainment and more. Available on all 2017-2020 Samsung Smart TVs, Bloomberg TV+ is the first 4K channel available on Samsung TV Plus and the only platform…

Scott Z. Burns, Pamela Adlon, A.R. Rahman, Bonnie Wright Highlighted 1st Hollywood Digital Climate Summit By YEA

Young Entertainment Activists (YEA!) and NYU Los Angeles partnered to produce the successful first-ever Hollywood Digital Climate Summit, which broadcast on Twitch and reached an audience of thousands. The event featured a full day of impressive speakers that educated and empowered attendees on how to use art and media to protect the environment and promote sustainable practices. The event began with a keynote address from writer and producer Scott Z. Burns, who produced the acclaimed global warming documentary, An…