Massive to Unveil Android TV Launcher at IBC 2018

Pay TV Operators, Telcos, and OTT Players Can Benefit from Rapid Time to Market, Access to Google Infrastructure and Total Ownership of the User Experience Massive, the specialist UX vendor for the OTT industry, will be unveiling its customisable Android TV Operator Tier Launcher at IBC. The move follows demand from its customers around the world to bring Android TV into their multi-platform device suite. Massive’s Launcher saw a commercial soft launch during the 2018 World Cup with a major APAC telco, and will be widely…

Orange County Business Council Study Reveals Unique Challenges, Opportunities Await Orange County as E-Commerce Transforms the…

E-Commerce Penetration, Oversaturated Retail Sector and Shifts in Consumer Preferences Are Setting the Stage for a New Economic Era Driven by Repurposed Land Uses, Workforce Housing Opportunities and New Strategies for Municipal and Public Agency Finance Orange County — whose bucolic post-War bedroom communities and trend-setting malls and neighborhood shopping centers have been the subject of worldwide study and emulation for the last half century — is on the cusp of a new economic era thanks to an unrelenting e-commerce…

Outreach Unveils New Outreach Voice Suite, Launches New Features to Help Sales Teams Close More Deals

New Outreach Voice Introduces Text Messaging, Conversation Intelligence Integration, Simplified Pricing & Back-to-back Sequence Steps Outreach, the leading sales engagement platform, announced a new and vastly enhanced Outreach Voice suite, the market-leading voice suite for sales teams. The new Outreach Voice suite introduces four key features that provide a simple, reliable and powerful solution to help salespeople close more deals. This includes text messaging, four conversation intelligence integrations, a…

Yalber’s Marketing Director, Kobi Ben Meir is Nominated for B2B Marketer of the Year in the #B2BAWARDS

Kobi Ben Meir, Yalber's Marketing Director Is Nominated for the 2018 B2B Marketer of the Year Award Kobi Ben Meir, Yalber's Marketing director is nominated for the B2B Marketer of the year award in the B2B International Marketing Awards that will take place November 2018 at the Roundhouse in London. The international B2B awards is the leading international awards ceremony honoring excellence in the B2B marketing industry. The nominees are selected by over 150 industry leading judges, including executives from…

Volpi Capital Invests in CycloMedia Technology

Avedon Capital Partners Exits; Additional Capital to Accelerate Cyclomedia's Growth CycloMedia Technology, the leading provider of accurate geospatial imagery-data and data analytics, announces a significant new equity investment in the company by Volpi Capital to support CycloMedia's rapid international growth and the development of new market opportunities. Founded in 1980 and based in the Netherlands, CycloMedia provides a rich end-to-end B2B geo-data and software platform and has an established presence in the US,…

250ok Hires Former Salesforce Marketing Cloud Practice Lead

Anthony Chiulli Joins Email Intelligence Company 250ok as Director of Product Marketing to Lead Go-To-Market Strategy for New Products and Solutions 250ok, a leader in advanced email analytics for deliverability, design, DMARC and engagement, announces the addition of email industry veteran Anthony Chiulli as director of product marketing. With a background in email infrastructure, authentication and deliverability, Chiulli brings more than 10 years of industry experience to 250ok’s marketing team. “Anthony’s track…

10 Highly Valuable Keywords to Include in Every MarTech Blog

These Keywords for Any MarTech Blog Have Better Chances to Increase Website Traffic to Your Researched Articles, Interviews, Guest Authors, and Events At MarTech Series, we churn out a significantly higher volume of content than other tech publications. In a high-octane industry as MarTech, making an impact on audiences is not an easy task, especially when we are dealing with readers that are already familiar with the latest trends in technology and people. The biggest challenge to building content is finding the right…

SaaS Marketing Technology Firm RevJet Reveals $30 Million in Total Funding

Creator of the 'Ad Experience Platform' Completes $21 Million Series A Round Lead by Nautic Partners RevJet, creator of the "Ad Experience Platform" powering digital marketing creative experiences for Fortune 500 marketers, announced completion of its $21 million Series A Financing lead by Nautic Partners. Nautic, a Providence, RI based private equity firm with over $4 billion under management, previously invested $66 million behind RevJet's founders in their prior venture, LifeStreet Media, which became the #1 ad…

NewsCred Joins Marketo Accelerate Program and Announces New Platform Integrations to Drive Content Marketing Success

Partnership Builds upon Long-Standing Relationship with Marketo, Adding Email Creation and Analytics Integrations to the Offering NewsCred, the global leader in enterprise content marketing, announced it has joined the Marketo Accelerate Program, the MarTech industry’s first partner accelerator. With NewsCred’s integration into the Marketo Engagement Platform, marketers will be able to marry NewsCred’s leading content and analytics with Marketo’s marketing technology to deliver a unified and measurable experience for…

Veritone One Signs Agreement to Acquire Performance Bridge Media, Will Expand Market Share to over 25% of All Us-Based Podcast Ad Revenue

Veritone One, a subsidiary of Veritone, Inc. announced that it has signed an agreement to acquire Performance Bridge Media, a leading and long-standing podcast agency. The acquisition will make Veritone One, a performance-based media agency, one of the largest entities to offer comprehensive, podcast and radio solutions, helping clients efficiently acquire new business at scale while building their brands. The acquisition is subject to customary closing conditions, and is expected to close in the next several days.…

VoiceSense Wins Speech Technology Magazine’s 2018 Speech Industry Star Performer Award

Company Recognized for Its AI-Driven, Speech-Based Predictive Analytics Technology for Building Personality Profiles and Forecasting Behavioral Tendencies VoiceSense, an innovative provider of speech-based predictive analytics solutions, announced that the company has won Speech Technology Magazine's 2018 Star Performer Award for its groundbreaking speech-based predictive analytics technology used to build AI-driven personality profiles that forecast behavioral tendencies. Speech Technology Magazine's Speech Industry…

80 Percent of Marketers Concerned Their Marketing Technology Vendors Might Expose Their Company to GDPR Legal Risks

New Demandbase Research Indicates Only 32 Percent of Organizations Surveyed are Fully GDPR Compliant; Most Companies Still Working Toward Compliance Demandbase, the leader in Account-Based Marketing (ABM), unveiled the results of its Privacy and GDPR survey, issued in conjunction with global research firm, Demand Metric, to understand marketers' approach to data privacy. The research was conducted about one month after the GDPR deadline and found that 23 percent of marketers surveyed were not even aware of the GDPR. Of…

MediaValueWorks Rolls Out Stakeholders Study For Actionable Insights

The Research Product Will Enable Enterprises to Garner Strategic Insights Across the Length and Breadth of Their Organization to Identify Scope of Efficiency, Productivity Improvement MediaValueWorks one among the leading agencies offering 360-degree communication services across the globe has added another jewel to its crown with the launch of “Stakeholders Study”. The study will involve exhaustive research, feedback interviews coupled with an aggressive focus on engaging the key stakeholders of an enterprise to…

SpotMe Named a Leader in G2 Crowd Summer 2018 Mobile Event Apps Grid

SpotMe, a leading enterprise engagement platform for live event, virtual meeting and engagement apps, announced that it has been named a Leader in G2 Crowd's Summer 2018 Grid for Mobile Event Apps. The company earned high marks for implementation, relationship and usability. "At SpotMe, we pride ourselves on providing our customers with a battle-tested, flexible software platform and adaptable service levels delivered by our world-class team," says Pierre Metrailler, CEO of SpotMe. "We are honored to have been named a…

Goya-Move Helps Parents Get Kids Off Their Screens and Get Moving

First-of-its-kind App Allows Parents to Call a Technology Time-out Until Set Activity Goals Are Met P-Ink Ventures Inc., a mobile app company, announced the launch of Goya-Move, the first-ever mobile application aimed to assist parents in managing their children's screen time by setting step goals. The app, which stands for "Get Off Your Apps," allows parents to set step goals for their children, blocking specific apps until those step goals are met. Unlike other tools on the market that operate as "parental control apps,"…

Marketing Leaders Convene At SITO Institute Inaugural Forum

SITO Mobile, the Consumer Behavior and Location Sciences company, convened its inaugural Forum for members of its SITO Institute for Consumer Behavior and Location Sciences on June 26th in New York City, at the Dream Downtown PH-D rooftop lounge. The Forum featured a panel discussion about the future of consumer engagement, moderated by Forbes editor Jenny Rooney, and included panelists Denise Karkos, CMO of TDAmeritrade; Paul Woolmington, CEO of Canvas Worldwide, and Jon Bond, Chief Tomorroist at Tomorro and…

Customer Communication Platform Podium Raises $60 Million in Series B

New Funding Allows Podium to Double Its Engineering Team and Expand Product Offerings to Better Serve Mid-Market and Enterprise Clients Podium, the leading customer communication platform for local businesses, announced that it has raised a $60 million Series B growth round of funding led by IVP with participation from Accel, Summit Partners, GV (formerly Google Ventures), and Y Combinator. Podium launched in 2014 as a product to help local businesses get honest and timely online reviews. Since then, the…

SalesHood Announces 2018 Sales Enablement Professionals Award Winners

SalesHood Announces Industry Professional Awards In 10 Categories Promoting Excellence in Sales Enablement SalesHood recognized the most successful and accomplished enablement professionals at the Multipliers Awards ceremony in San Francisco in March 2018. “We’re helping to elevate the sales enablement profession by recognizing and celebrating leaders who represent some of the best in the industry,” shares Elay Cohen, CEO & Co-founder SalesHood. Ten awards including Enablement Leader, Enablement Rookie,…

What Martech Partnerships Really Say About the State of Digital Marketing

The Martech Landscape Has Become Too Diverse And Specialized For Agencies To Stay Locked Into One-Vendor Partnerships. R2I’S Chris Chodnicki Discusses Why Having Multiple Partners Can Make Agencies More Effective And Credible. When the MarTech Series invited me to discuss R2i’s Preferred Partnership level with Acquia, I was surprised. In many circles, we are known as an Adobe partner, but normally, agency-vendor partnerships aren’t big news. What’s behind the interest? Maybe this partnership is an avenue to speak…

Appy Pie Wins Best App Builder Award in Value and Ease of Use

Appy Pie Has Recently Been Deemed As The Highest-Rated Mobile App Builder On Trustpilot Appy Pie, the world leader in mobile app building platform, has recently been awarded Capterra's Best Value and Best Ease of Use 2018 Badges in the app development category. The award was presented to Appy Pie on the basis of usefulness and ease of use after analyzing responses from several thousand application development software users. Appy Pie offers features like app updates in real time, monetization, push notifications,…