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COVID-19 Makes Mobile Operators, AI and Analytics as Critical as Hand Sanitizer

As the COVID-19 pandemic spreads across the world, the first thing we all did, after rushing to the store in search of masks and isopropyl alcohol, was to crawl the Internet for information.  And as the pandemic continued to grow, employees everywhere started receiving mandates to work from home, students switched to virtual learning and, in a matter of days, almost every community started to shelter-in-place or voluntary quarantine using the simplest and primordial rule of isolation. Can mobile network operators sustain…

Exemplifi Partners With Contentful to Deliver Enterprise Websites

Exemplifi announced it has entered into a partnership with Contentful, the content platform for the digital-first era Exemplifi is a leader in building enterprise websites. The sites that Exemplifi builds for its clients operate within a complex marketing tech ecosystem. They are built to personalize user experiences, convert leads effectively, navigate sophisticated customer journeys, and measure marketing performance. Marketing Technology News: Signal Vine Launches Signal Vine Messaging on Salesforce AppExchange…

The Future of Live Engagement is Here as Vee24 Launches V11 Intelligent Conversational Experience

The New Platform Raises the Bar for Live Digital Customer Engagement Vee24, the leader in intelligent, conversational, multi-experience solutions, announced the launch of its latest release, raising the bar for live online customer engagement. The release is currently live in production with more than 100 clients globally who are using the platform to allow sales, marketing, and service agents to collaborate with customers in ways that were not previously possible. "Our modular solution is easy to use with…

Women Leadership Awards, 2020-Mansi Rana, MD EZ Rankings Recognized as Digital Marketing Leader of the Year

Mansi Rana, MD @ EZ Rankings Recognized as Digital Marketing Leader of the Year UsinessMedia Group along with Lifestyle India on March 8, 2020, has announced the winners of the highly prestigious Women Leadership Awards. There were 56 winners at 5 unique levels that were honored and celebrated at various levels because they are leaders, innovators, and achievers in their industries. The awards were held at Hotel Vivanta by Taj in New Delhi on International Women's Day and it was organized by Praxis Media, which is the…

Exemplifi Partners With Contentful to Deliver Enterprise Websites

Exemplifi today announced it has entered into a partnership with Contentful, the content platform for the digital-first era Exemplifi is a leader in building enterprise websites. The sites that Exemplifi builds for its clients operate within a complex marketing tech ecosystem. They are built to personalize user experiences, convert leads effectively, navigate sophisticated customer journeys, and measure marketing performance. “Contentful is the modern way to manage content. It is a product designed by developers for…

Lifesize and Serenova Announce United Corporate Brand and New Executive Leaders

B2B SaaS veterans Josh Kivenko and Rick Froehlich join Lifesize executive team to lead global go-to-market strategy for unified cloud communications company Lifesize, a global innovator of immersive enterprise communication solutions, and Serenova, a leading contact center-as-a-service (CCaaS) provider, announced they will operate under the Lifesize brand, effective immediately. The unified company name is part of a rebrand initiative stemming from the companies’ previously announced merger and long-term strategy to serve…

Payfone’s $100 Million Funding: Customer Identification Software Matches Steps with New Omnichannel CX Benchmarks

Payfone Declares Latest Investment Will Accelerate Privacy-First Customer Identification Management Platform with Strategic Acquisitions Phone intelligence is undergoing a massive transformation as brands and omnichannel marketing platforms aim to deliver a smooth parallel customer experience. The Customer Experience goals can’t be fully verified without authenticating the user identity and thus prevent fraud. Therefore, CX is complete only when integrated alongside identity verification and authentication analytics…

Bloomberg Media Introduces Bloomberg CityLab, a News Brand Dedicated to Covering Global Cities

Completes Integration of CityLab Into Bloomberg Media's Digital Ecosystem Significantly Expands Global Coverage, Original Reporting and Use of Data, Maps and Graphics Bloomberg Media introduced today Bloomberg CityLab, a site committed to telling the stories of the world's cities, communities, and neighborhoods – exploring how they work, the challenges they face, and the solutions they need. Leveraging global newsroom resources from across more than 120 bureaus worldwide, Bloomberg CityLab is significantly expanding its…

Absolute Expands Sensitive Data and Device Protections for Remote Endpoints with Enhancements to Undeletable Defense Platform

Cryptographic device erasure ensures all encrypted data is irretrievable, meeting NIST 800-88 and HIPAA requirements Absolute, the leader in Endpoint Resilience™, today announced new platform capabilities enabling customers to strengthen sensitive data and endpoint device protections in remote or hybrid work environments. Enhancements allow IT and Security teams to gain a richer understanding of their endpoint device environments; more quickly and effectively assess data or device risk; and take swift action to freeze or…

4media group, Inc. Launches Digital Marketing Agency Dynamik Influence

Global Integrated Marketing and Communications Agency 4media group Expands Into the Influencer Marketing Space 4media group has added influencer marketing agency Dynamik Influence to its roster as part of its continued mission to innovate what it means to be a wholly integrated, full-service communications agency. The launch of Dynamik Influence comes just over a month after 4media group's acquisition of News Generation, a broadcast media relations firm located in the Washington, D.C., area. 4media group created…

Salesforce Launches Government Cloud Plus, Achieves FedRAMP Provisional Authority to Operate

New certifications provide government agencies with stronger security and compliance controls Salesforce, the global leader in CRM, today announced Government Cloud Plus, a dedicated instance of Salesforce's industry-leading multi-tenant cloud infrastructure specifically isolated for U.S. federal, state, and local government customers, U.S. government contractors, and federally funded research and development centers. Government Cloud Plus has achieved a FedRAMP Provisional Authority to Operate (P-ATO) at the High…

HARMAN Expands Relationship with Alexa Voice Service

As an Amazon Alexa Consulting and Professional Services (CPS) provider, HARMAN will support customers and partners to determine Voice-as-a-Business HARMAN, a wholly-owned subsidiary of Samsung Electronics Co. Ltd., focused on connected technologies for automotive, consumer and enterprise markets, announced the expansion of its relationship with Amazon to include the Alexa Voice Service (AVS). Now an Alexa Consulting & Professional Services (CPS) provider, HARMAN will provide services on AVS integration to its…

IPFone Announces Partnership With Inference Solutions

IPFone announces partnership with global provider of voice automation applications Inference Solutions IPFone announces partnership with Inference Solutions, a global provider of Interactive Voice Response (IVR) technologies for sales and service organizations. This AI-powered platform enables businesses to automate virtual conversations with their customers and potential prospects without the need of a live agent. Marketing Technology News: Talkdesk Propels Palmer Johnson Power Systems Customer Service With Cloud…

IONpath Appoints Brad Nelson to Its Leadership Team as Senior VP of Marketing and Corporate Strategy

IONpath, Inc. the leader in multiplexed spatial tissue imaging and analysis, announced the appointment of Brad Nelson to the position of Senior Vice President of Marketing and Corporate Strategy. Mr. Nelson will lead marketing, product management and application functions to meet the increasing demand for translational medicine insights that can only be achieved with Multiplexed Ion Beam Imaging (MIBI™). Rapid growth in immuno-oncology and adjacent markets requires approaches that can sensitively detect and quantify the…

DeepIntent Announces Key New Hires and Executive Promotions

Marketing technology company, DeepIntent, continues to expand its New York City and India headquarters with several new hires and promotions. The company is projected to fill 16 new roles in Q3 across the sales, ad operations, strategy, engineering, and data science teams. Louis Blaut has joined the company as Vice President, Ad Operations, and Ian Bain, as Director of Publisher Accounts. Anton Yazovskiy has been promoted to Chief Technology Officer and Sourabh Gandhe to Vice President, Engineering. Anton Yazovskiy has…

SafeBreach Adds Chief Revenue Officer to Drive Growth, Strategy and Expansion

SafeBreach, provider of the leading Breach and Attack Simulation (BAS) platform to validate security controls, visualize security risk and prioritize remediations, announced that Ken Smith has joined the company as Chief Revenue Officer. Smith has 25+ years of experience as a sales and revenue leader at both fast growing start-up companies (Lithium, Alfresco) and publicly traded technology companies (Fireeye, Adobe, EMC). Marketing Technology News: The Association of State and Territorial Health Officials Chooses…

Nielsen: Consumption Recovery Injects New Vitality Into China’s Economy

The latest study by Nielsen, the global measurement and data analytics company, shows that there has been an improvement of consumption willingness as China has effectively controlled the contagion, which will bring new vitality to domestic economic development. Justin Sargent, president of Nielsen China, said: "Since the outbreak of the virus, China's experience in fighting off the disease has been a barometer for the world. As people's life gradually returns to normal, consumer-driven domestic demand is now recovering…

Sitel Group To Hire 1,000 Licensed Insurance Agents In North America

The customer experience management leader is hiring work at home positions with paid virtual training and uncapped commission  Sitel Group, a leading global customer experience management provider that delivers more than 3.5 million customer experiences every day, today announced it's hiring 1,000 full-time licensed insurance agents to support client demand during the open enrollment period. These seasonal, work from home opportunities will support some of Sitel's largest clients in the insurance industry. "We're now…

Vision Critical Appoints Steve Winter to Board of Directors

Vision Critical, a continuous customer insights solution provider in the Customer Experience Management (CXM) space, today announced it has appointed Steve Winter to its Board of Directors effective, June 3, 2020. A strategic global business software executive with more than 30 years of experience, Winter is Chief Revenue Officer at Coupa Software, a global SaaS leader in Business Spend Management. He is also a member of the Board of Directors for Ziosk. Marketing Technology News: Leading Contextual Advertising Company…

Unbounce Secures $52 Million to Give Small Businesses an AI-Powered Edge

Bootstrapped since inception, the Canadian SaaS platform closes its first major funding in order to scale its conversion intelligence strategy Unbounce, the global leader in landing page and conversion optimization software, announced the closing of its first major funding, a $52 million CAD funding round led by Denver-based private equity firm, Crest Rock Partners. The company also announced today that current Chief Revenue Officer, Felicia Bochicchio, has been appointed to the position of company President. Steve Johnson…