Startek Named ‘Malaysia BPO Provider of the Year Award’ 2019 by Frost & Sullivan

Startek, Inc., a global provider of customer experience management solutions, was recently named the Frost & Sullivan Malaysia BPO Provider of the Year 2019. This accreditation acknowledges Startek for its world-class operations and commitment to provide extraordinary customer experiences across Asia Pacific markets. The recipients of the annual Frost & Sullivan Malaysia Excellence Awards were based on in-depth research conducted by Frost & Sullivan’s analysts. The nominated companies were evaluated on a…

Panopto Expands North America Video Cloud, Launching New Infrastructure

Panopto announced the expansion of its cloud infrastructure, launching a new video hosting option on the Canadian-based Amazon Web Services (AWS) data center. With this announcement, businesses and universities based in Canada can now host their Panopto video libraries on an in-region cloud that complies with organizational data storage policies. Today's announcement is in response to accelerating demand for Panopto across Canada. To date, Panopto Cloud has been available from datacenters in the United States, Europe and…

Marketing Automation Becomes Necessary to Achieve an Omni-channel Experience and Increase ROI from Data

Marketing Automation Solutions Market to Reach $6.36 Billion by 2025, Finds Frost & Sullivan Marketers are adopting marketing automation solutions (MAS) to make sense of unlimited amounts of customer data, turning it into actionable, intelligent leads for sales enablement. Small- and medium-sized businesses are expected to contribute more significantly to growth than large enterprises as the MAS market moves toward $6.36 billion by 2025. High-tech and software and business services are the top verticals adopting…

MTX Group Inc. Advances as Salesforce Gold Partner

MTX Group Inc., a leading digital transformation services company for the US public sector, is excited to announce that it has received Gold Consulting Partner status from Salesforce. Salesforce's Consulting Partner program provides this distinction to select partners who consistently display an exceptional level of expertise and client success.  Since 2014, MTX has established itself as a trusted advisor in the Salesforce solutions and systems integration market.  Having…

Advalo Builds on AWS to Become the Strategic Lever of Retailers

Since its creation Advalo has relied on Amazon Web Services (AWS) to store and process its data. The strength of Advalo is based on its ability to analyze large volumes of data to enable brands to better understand the purchasing patterns of their customers, detect purchase intention and individualize their marketing actions. A value proposition that is based on artificial intelligence algorithms developed by Advalo and stored on the AWS Cloud. Marketing Technology News: Voyant Accelerates Mobile Capabilities with…

theEMPLOYEEapp Releases Mobile App Version 10

User Analytics Functionality Showcases Content Most Relevant to Employees theEMPLOYEEapp by APPrise Mobile, the technology platform for internal communications and employee engagement, announced the release of the latest version of its mobile application, Version 10.  The new version provides employees with an enhanced user experience as well as new features including analytics highlighting content most relevant to employees and more prominent calendaring and directory functionality. Marketing Technology…

Spirable Raises £6 Million Series A Investment to Fuel Growth in Personalised Video Advertising

Investment fuels pioneering technology that proves the days of wasteful mass marketing are over Spirable, the next generation of personalised video marketing automation, today announced it has closed a £6 Million Series A investment round led by Smedvig Capital. Existing backers Frontline Ventures, Downing Ventures, and 24 Haymarket also followed-on. The new funding will accelerate Spirable's geographical expansion and product development, to meet the growing demand for more…

Eluvio Launches Content Fabric for Internet Video Distribution

Enables Ultra-Low Latency, High Quality Media Distribution and Monetization with Maximum Scalability in a Far-Reaching New Approach Eluvio, Inc. announced the launch of the Eluvio Content Fabric, a novel software platform for content owners to manage and distribute premium video (live and on-demand) to consumers and business partners without content delivery networks (CDNs).  It enables content owners to deliver ultra-low latency, high quality video content – and reduce their reliance on complex and costly transcoding…

Teespring Strengthens Its Exec Team with Two Silicon Valley Vets to Back Its Growth

Leading social commerce platform, Teespring, has announced the appointment of Conrad Brandt as VP Finance and Wendy Mazzoni as Chief of Staff. The two hires help to strategically position the business for maximum growth into an industry which is growing rapidly and is rife with competitors. Mazzoni and Brandt bring their expertise in growth and acquisitions to Teespring, making their hires two strategic moves. Marketing Technology News: Newswire Launches The “Earned Media Advantage” Guided Tour Conrad Brandt joins…

iQIYI VP Xie Danming Attends 2019 World AI Conference’s AITalk: The Age of AI Makes Art More Creative

Xie Danming, Vice President of iQIYI, Inc., was invited to AITalk, a pre-conference event of the 2019 World Artificial Intelligence Conference (“WAIC”) Shanghai West Bund Forum. WAIC is China’s first high-level conference that focuses on artificial intelligence (“AI”). At the event, Xie delivered a keynote speech titled “Making Art More Creative in the AI Era”, sharing his understandings on the role AI plays in entertainment and artistic creation. In his speech, Xie used iQIYI as an example to explain how AI is applied…

Really Simple Systems Avoids the Pitfalls of Website Rebrand by Building In-House

Leading cloud CRM vendor, Really Simple Systems, has launched a new rebranded website, creating a fresh, contemporary look for their CRM software. The new design aims to marry the marketing collateral with the CRM user interface (UI), whilst addressing the need for a "mobile first" optimised site. Keeping within the company's philosophy of "making CRM simple," the new branding is clean and uncluttered, enabling web visitors to easily find the information they need. Marketing Technology News: Indium Software…

BehavioSec Joins NICE Actimize’s X-Sight Marketplace, the Industry’s First Financial Crime Management Ecosystem

Partnering with the X-Sight Marketplace, BehavioSec will offer behaviorial biometrics that provide continuous authentication to reduce fraud and risk across digital channels Helping financial services organizations keep up with a changing market landscape, NICE Actimize, a NICE business and leader in autonomous financial crime management, announced that BehavioSec, a pioneering vendor behind behavioral biometrics, has joined the X-Sight Marketplace, the industry’s first financial crime risk management-focused ecosystem…

MarTech Interview with Zviki Ben-Ishay, CEO at Lightico

"E-Signatures and e-Forms have the potential to dramatically accelerate the Sales process by reducing turn-around-time and increasing efficiency." Tell us about your role and journey into technology. What inspired you to start at Lightico? My journey into technology started when I was a child. I was always intrigued by technology and always breaking open devices just to see how they worked, and eventually, as this curiosity grew, I realized a career in technology was what I was meant to do. My early career took off in…

iQIYI VP Xie Danming Attends 2019 World Artificial Intelligence Conference’s AITalk: The Age of AI Makes Art More Creative

Xie Danming, Vice President of iQIYI, Inc., was invited to AITalk, a pre-conference event of the 2019 World Artificial Intelligence Conference ("WAIC") Shanghai West Bund Forum. WAIC is China's first high-level conference that focuses on artificial intelligence ("AI"). At the event, Xie delivered a keynote speech titled "Making Art More Creative in the AI Era", sharing his understandings on the role AI plays in entertainment and artistic creation. In his speech, Xie used iQIYI as an example to explain how AI is applied…

Kezzler Announces Industry’s First Grass-to-Glass Traceability & Consumer Engagement for Infant Formula Brand, FRISO

Kezzler Enables FrieslandCampina to Reinforce Transparency and Build Trust with Chinese Consumers  Kezzler was selected by one of the world's largest dairy companies, FrieslandCampina, to provide global traceability services for their top infant formula brand, FRISO. Industry-first and only smart packaging solution TrackEasy, was launched in Hong Kong during August and is currently being rolled out in mainland China. The project involves the application of unique, secure and…

NEXTDC Earns Acclaim from Frost & Sullivan for its Technology and Customer Focus in the Data Centre Market

NEXTDC Stands out for Its Technological Sophistication in Design and Engineering Pertaining to Power Quality, Back-Up Power, and Mechanical Cooling Based on its recent analysis of the global data centre infrastructure and operations market, Frost & Sullivan recognises NEXTDC Ltd with the 2019 Global Visionary Innovation Leadership Award. NEXTDC's 100 percent uptime guarantee and unparalleled power usage effectiveness (PUE) levels have helped it set a new customer service benchmark in the Australian data centre…

Sprint Announces Support for Customers in Florida and Prepares for Hurricane Dorian’s Landfall in Southeast US

We continue to monitor Hurricane Dorian's path as it moves toward Florida and the Southeastern US To assist customers in Florida in the areas expected to be hit hardest by the storm, we will waive call, text and data overages for Sprint customers from September 2-8, 2019. Customers on Unlimited plans will continue to enjoy their unlimited data, call and text benefits. Additionally, as our teams did in Puerto Rico earlier this week, we're prepared to help keep our customers connected during and after the storm makes…

E-Commerce Leaders, ZonLux Digital, Launch New Marketing Agency to Help Companies Get the Most Out of Amazon’s Platform

ZonLux Digital to Help Brands of All Sizes Sell and Scale on Amazon ZonLux Digital and its founder, Matt Newman, have launched a Service Amazon Marketing Agency. With an extensive portfolio of consumer-facing e-commerce brands in the health, auto and beauty space, the Zonlux Digital team will bring their thorough knowledge of e-commerce and the ever-changing Amazon platform, as well as innovative marketing and SEO knowledge to clients at whatever capacity they need to scale. Newman has grown his portfolio to almost $100…

Trianz Featured Among Top 25 Case Studies in New ISG Book on Digital Excellence

Trianz, a global digital transformation consulting and technology services firm, announced it has been recognized by Information Services Group (ISG), a leading global technology research and advisory firm, for its role in one of the top 25 examples of digital transformation in 2019, as featured in the newly published ISG book, Digital Excellence: 25 Winning Partnerships. Trianz was recognized for its work with a leading fintech company. As detailed in the ISG book, Trianz successfully leveraged an agile methodology to…

MarTech Interview with Aaron Goldman, Chief Marketing Officer at 4C

"The thing that drives us is helping marketers market the way consumers consume — seamlessly across the channels, formats, and moments that matter most."   Tell us about your journey to Marketing Technology. What inspired you to join 4C? Well, I just opened the MarTech phone book and 4C was at the top before the A’s! Just kidding of course, though it’s awesome being first in every list. Fun fact: 4C is named after an airplane seat. Our CEO got an upgrade, which eventually led to him meeting our Chairman and…