Adwerx Integrates with DocuSign to Automate Seller Satisfaction Module

Home sellers will automatically experience their home being advertised online Adwerx announced a new advertising integration with DocuSign Rooms for Real Estate. The move will extend DocuSign's real estate presence and streamline Adwerx's data entry processes for its clients. With the integration, agents can easily automate the seller satisfaction module of Adwerx advertising, distributing the advertising report to their sellers each day, and increasing the probability that the seller will see the ad for their home…

PlaceIQ Now Available in AWS Data Exchange

Businesses Now Able to Access PlaceIQ’s Visit Stream Data Through AWS Marketplace PlaceIQ, the company building a new model of consumer behavior with location data and insights, announced the company’s data is now available in AWS Data Exchange, a new service that makes it easy for millions of Amazon Web Services (AWS) customers to securely find, subscribe to, and use third-party data in the cloud. Now, any business can subscribe to PlaceIQ’s aggregated location-based insights to understand consumer foot traffic and…

Zebra Study: 75 Percent of Millennials Abandon In-Store Purchases; Led by Out-Of-Stocks

Six in 10 Shoppers Agree Self-Checkout Solutions Provide an Improved Customer Experience Zebra Technologies Corporation , an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, revealed the results of its 12th annual Global Shopper Study, the industry’s only market tracker that analyzes the attitudinal behavior of shoppers, retail associates and retail executives and examines the retail and technology trends impacting shoppers’ purchasing behavior.…

Jitterbit to Lead Sessions Showcasing Integration Strategies and Technology at Dreamforce 2019

Jitterbit to Introduce New Approach for Instant Data Access via Chat and Voice Command Jitterbit, the API transformation company, announced that it will lead multiple speaking sessions at the upcoming Dreamforce 2019 conference being held in San Francisco from November 19 to November 22. The presentations include a live demo showing how to connect Salesforce with any endpoint quickly and without technical integration knowledge, along with the introduction of a radical new approach for users to access data residing in…

Introducing Wix Fitness: All in One Solution for Fitness Entrepreneurs

Tailored solution for fitness entrepreneurs to grow their business, manage customer relationships, promote their businesses, and build community  Wix.com Ltd has globally launched Wix Fitness, powering fitness entrepreneurs to start, build, manage and promote their fitness business directly from the Wix platform. Wix Fitness provides all the tools instructors, trainers, coaches and studio owners need to easily manage every aspect of their business from their website or on the go from the Wix App. Wix Fitness handles…

Plexure’s Growth Recognized with Global Index Inclusion

Mobile engagement software company Plexure has been added to the MSCI World Micro Cap Index, effective 26 November 2019. The MSCI World Micro Cap Index operates across 23 Developed Markets countries and is typically adjusted biannually in May and November. With 5,753 constituents, the index covers approximately one percent of the free float-adjusted market capitalization in each country. Marketing Technology News: TronTV and VideoElephant Establish Partnership for Video…

MindTickle Joins LinkedIn Learning Solutions Integration Partner Program

Integration offers seamless access to industry-leading content for ongoing sales enablement and readiness MindTickle, the leader in Sales Readiness technology, announced it has joined LinkedIn Learning’s Solutions Integration Partner Program. With the addition of MindTickle’s platform to the program, MindTickle users will now have access to more than 15,000 LinkedIn Learning online courses through the MindTickle platform for knowledge and skills development. Seamless access to third-party content through the MindTickle…

Shutterstock’s 2019 Creative Trends Report Predicts a Nostalgic Return to Visual Aesthetics of the Past

The Annual Guide to the Latest Styles Is Based on Billions of Image, Video, and Music Searches and Downloads from More Than 1.9 Million Customers Around the World Shutterstock, Inc., a leading global technology company offering high-quality assets, tools and services through its creative platform, launched its eighth annual 2019 Creative Trends Report. This year's eleven design styles, many of which echo the past in a playful and in a decadent way, predict the top influences for design and visual production in 2019.…

PeerLogix and FourthWall Media Partner to Unify Linear and Streaming TV Audiences

Linear and Over-The-Top (OTT) Television Measurement Innovators Combine Viewership Data Pools on over 25MM Households to Power Unique Analysis and Activation Opportunities PeerLogix, Inc., the go-to audience discovery platform for the evolving OTT/streaming TV ecosystem, and FourthWall Media, the largest independent source of cable set-top box viewing and analytics data, announce the launch of a powerful new data asset combining both streaming and linear TV viewing at the household level. Ideal for programmers,…

Comscore Announces A+E Networks to Join Comscore Campaign Ratings Beta Program

A+E Networks Will Gain Initial Access to Comscore’s Unduplicated Video Campaign Measurement Across Linear TV, OTT, Desktop and Mobile Comscore, a trusted currency for planning, transacting and evaluating media across platforms, announced that global content company, A+E Networks, will join other leading media companies as a beta partner for Comscore Campaign Ratings, Comscore’s new cross-platform video ad measurement solution. This news comes on the heels of the launch of the beta program in September of this year. “As…

Cuebiq Names Chris Falkner Head of TV

Former NBCUniversal Executive to Lead Company’s New Initiative Leading location intelligence and consumer insights company, Cuebiq, announced the hire of Chris Falkner as Vice President of the company’s television initiatives. As the definition of TV continues to expand, and users have even more choices for how to engage with content, brands are reevaluating how best to reach and engage consumers exposed to TV advertising. Addressing this trend, Cuebiq is expanding its cross-channel efforts into television, by…

Bupa Global Continues to Drive Business Change with Confirmit

Highly Successful Customer Experience Programme Drives Long-Term Culture Change and ROI Leading international health insurer Bupa Global has strengthened its relationship with Confirmit to use the company’s solutions to run its highly successful Customer Experience programme. Bupa Global’s award-winning Customer Experience (CX) activities have been underpinned by the Confirmit Horizons platform since 2015. Since then, the Bupa Global team has expanded the programme from a listening-based approach to a “Listen, Learn…

Why Refrigerator TV Is the Next Cool Ad Opportunity

If you want to see the future of connected computing, check your fridge. Many prognosticators believe that the mobile era is a placeholder until we reach an age of ubiquitous computing. The first test of this hypothesis will be whether smart refrigerators catch up in the way that smartphones have. OK, that’s an unfair comparison. A smartphone is a versatile device that can be used to do everything from tell time to navigate to play games to yes, make phone calls. A smart refrigerator, by contrast, is maybe a two-trick…

Three Advanced TV Strategies CPG Brands Can Use to Increase Revenue

In a 2017 report by Credit Suisse, they projected that the current distinction between ‘media’ spend (TV, digital, print, radio, outdoor and cinema) and ‘below-the-line’ marketing spend (price promotions, PR, sponsorship, direct mail and telephone marketing) would continue to blur in the future of advertising. This co-branded television campaign by Tylenol and Stop & Shop targeting caregivers is a perfect example. Further, with advances in data-driven television ad buying and the scale that can now be achieved through…