Veritonic Raises $3.2 Million Series A Funding

Veritonic, the world's first audio intelligence platform, announced that it has raised $3.2 million in new capital to build on its success in bringing an evidence-based approach to audio marketing. The round was led by Greycroft, with participation from Lerer Hippeau and Audible, an Amazon company. The new investors were joined by existing investor Newark Venture Partners, which led the previous round of funding. With the addition of new funds, Veritonic is planning to hire top talent across the entire company with a…

Junction AI Launches Proprietary AI Platform

Innovative marketers and agencies are now using a first of its kind artificial intelligence (AI) solution to instantly predict the success of digital ads and dramatically boost ad results. Junction AI, an Austin, Texas, and Brisbane, Australia-based start-up, has developed a proprietary AI platform, which predicts the best ad creative for Google Ads, Facebook Ads, and website promotions – all before deploying live. Launched in beta late last year and now rolling out globally, the solution is already having a big impact.…

Upfluence and Klaviyo Partner to Deliver Smarter Customer Targeting Campaigns

Upfluence Software, the only all-in-one SaaS firm that helps brands and agencies identify, contact, manage and analyze their influencers at scale, announced it now seamlessly integrates with Klaviyo - the world’s leading owned marketing platform known for accelerating revenue. The new partnership, which combines data points from Upfluence to enrich customer communication, delivers multiple game-changing benefits to eCommerce brands. Marketing Technology News: Mondia and Jumia Launch Exciting New Gaming Service on JumiaPay…

Sarbacane Group, Mailify’s Parent Company, Raises $27M and Takes on a New Dimension in the Digital Marketing Segment

Based in the North of France, with US headquarters in New York, the Sarbacane Group, a publisher of applications for corporate communications,  is a reference in its market through its strong position among email marketing software in Europe. The group built a range of products around its expertise in email marketing, text messaging campaigns, and marketing automation such as Layout, Sarbacane Chat, and Touchdown, introduced in late 2019, and Datananas, a Paris-based startup acquired in April 2020. IDI, one of the leading…

Shift Technology Lands $60 Million in C-Round

Led by Bessemer Venture Partners, Funding to Accelerate Mission of Enabling a Superior Claims Experience through the Power of AI Shift Technology, a provider of AI-native solutions for the global insurance industry, announced the company has closed a C-round investment of $60 million, bringing total investment in the company to $100 million. Bessemer Venture Partners led the round and was joined by previous investors including Accel, General Catalyst and Iris Capital. The investment will support the company's expansion,…

Capgemini Se : Capgemini Expands Its Digital Marketing Consulting Expertise with the Acquisition of June 21 in France

Capgemini expands its digital marketing consulting expertise with the acquisition of June 21 in France Capgemini announced today the acquisition of June 21, a consulting firm specializing in digital marketing. With expertise in supporting the C-Suite on their data-driven digital transformation, June 21 will reinforce, notably in France, Capgemini Invent, the Group's recently launched digital consulting, innovation and transformation Global Business Line. This bolt on acquisition enables Capgemini to further meet growing…